Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to turn on persistent urls in WordPress?
-
I'm using an appointment form on my website and I have the option to add a referral url to form submissions so that i know which pages the form submission came from.
I need to be able to distinguish between organically generated form submissions and those that come in via AdWords. If referral url shows the AdWords tracking code i know the form submission came in from AdWords.
My problem is that when a visitor comes in after clicking an ad and then visits another page on my website that AdWords tracking code disappears from the url. I was told that there was a way to turn on persistent urls in WordPress but I can't figure out how to do it.
I'm assuming that if i turn persistent urls on the AdWords tracking code will remain on every subsequent url that they visit on my website. Is this true?
Any help with this will be greatly appreciated.
-
Thanks for your help everyone. I'm working on the GCLID attribution now.
-
Max is definitely right that you need code. The most common attribution method is last non direct. The easiest way to determine PPC v SERPs is to try to grab the GCLID. If you end up growing your business and/or merging this information back to AdWords from the offline conversion tracking option they offer you will need the GCLID.
-
This is just going to disable yoast canonical url, I don't see how could it help passing query string parameters through the user visit path.
-
You can use either one or another, cookie is persistent through different visits (and last as long as you decide it to last), while the session variable last only for the current user session. Depends on the attribution window you want to use.
-
Thanks for your help guys. I've tried using your method smarttill but unfortunately it didn't work.
I will try it your way Max but how do i log where the visitor is coming from with a cookie or a session variable?
-
Add SEO Yoast as a plugin tin Wordpress. add this to your functions.php add_filter( 'wpseo_canonical', '__return_false' );
-
You need coding, when the visitor land on the entry page of your site take the utm_source or utm_campaign from the url and log where he is coming from, in a cookie, session variable, etc... Then pass it through on form submission. You can use header, footer or any wordpress piece of code used in every page.
You can't keep the query string through the visitor path unless you code too, and it's more complex, and I don't believe you can find a wordpress plugin doing that. For sure is not something you can do with a standard wordpress installation.
-
Thanks for your help Max but i don't need to know how many leads came in through the different referral sources. I already know that. What i do need to do is identify each form submission as coming from organic traffic or ppc.
Like i've mentioned earlier, the leads coming in through the form need to be logged into a client management software so i need to take the contact information of the form submitter and enter it in the system as coming from organic or ppc. This is done to track ROI.
-
Maybe I am missing something, but form submission is either PPC or organic because the visitor is coming from PPC or Organic. So if you define a goal in analytics for the form submission, triggered either by url match or javascript, you can later check in analytics how many lead were generated through PPC or organic checking the goals per channel/referral/campaign.
Keep in mind you can use utm_source, utm_campaing, etc... In the links originating the leads, if you control them.
-
I know analytics. I can see referral traffic and goal paths and all that. What I need is to be able to attribute individual form submissions to either organic or ppc traffic.
Each form submission is a lead. Each lead needs to be logged in a client management software so in order to properly attribute a lead to either ppc or organic traffic i need to use persistent urls so that the referral url field in my form reflects the traffic source vie google tracking code in the url.
I hope someone here can help shed some light on this. Thanks.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are best SEO plugins for wordpress?
Hi, I hope you are doing well. I want to know what are the best SEO plugins for wordpress website? https://www.myqurantutor.com/
Reporting & Analytics | | Bigbrand0 -
Change Phone Number Based on Traffic Source + Ping URL for Call Tracking Number
Hi Everyone, Is there a tool that can change the phone number on a web page based on the visitor source (i.e., direct, organic, paid, etc.)? I'd like to implement a solution like this with different call tracking numbers based on the visitor source. We use the Google suite for our analytics (GA, GTM, Google Data Studio, Google Optimize is also an option as well). - Also, is there a good call tracking service that will ping a URL each time the phone number is called so that we can track these calls as events in GA? The majority of our visitors use a desktop PC and dial in the number on the screen rather than clicking (tapping) on it from a mobile device. Thanks, Andy
Reporting & Analytics | | AndyRCWRCM0 -
We have a client that wants to apply UTM URL tagging to track local organic traffic in Google Analytics. Is there any benefit in doing this?
One of our clients requested that we apply UTM URL tagging to better track organic traffic in Google Analytics. We found this to be an odd request because we are most familiar with UTM tracking for special campaigns (referral tracking, PPC, email tracking, etc). Is there any benefit of applying UTM tags to urls to analyze local organic traffic in Google Analytics? Are there any resources out there about this? Thanks!
Reporting & Analytics | | RosemaryB0 -
Google SERP showing a URL with UTM_source attached - why? Can I stop it?
I just found a Google search results page showing a URL with a UTM source tag attached. Any idea how or why this has happened? How can I stop it as I'm guessing this is overwriting my organic visits with referrals from this site. See attached photo for pic of SERP page. The link is going here: http://employment.govt.nz/er/holidaysandleave/parentalleave/?utm_source=newzealandnow.govt.nz 5vxTDTi.png
Reporting & Analytics | | DanielleNZ0 -
How to get multiple pages to appear under main url in search - photo attached
How do you get a site to have an organized site map under the main url when it is searched as in the example photo? SIte-map.png
Reporting & Analytics | | marketingmediamanagement0 -
Why google stubbornly keeps indexing my http urls instead of the https ones?
I moved everything to https in November, but there are plenty of pages which are still indexed by google as http instead of https, and I am wondering why. Example: http://www.gomme-auto.it/pneumatici/barum correctly redirect permanently to https://www.gomme-auto.it/pneumatici/barum Nevertheless if you search for pneumatici barum: https://www.google.it/search?q=pneumatici+barum&oq=pneumatici+barum The third organic result listed is still http. Since we moved to https google crawler visited that page tens of time, last one two days ago. But doesn't seems to care to update the protocol in google index. Anyone knows why? My concern is when I use API like semrush and ahrefs I have to do it twice to try both http and https, for a total of around 65k urls I waste a lot of my quota.
Reporting & Analytics | | max.favilli0 -
Google Analytics - Next Page Path is the Same URL?
Hey Everyone, I have a Google analytics question. I'm looking through a client's site and when I look at the next page path, I get the same URL as the next path. For example, on the homepage, the next page path I get is the homepage again? This happens for all URL's, is this an implementation error? Is there a way to fix this? Thanks!
Reporting & Analytics | | EvansHunt0 -
How to remove unwanted dynamic parameters from a URL in Google Analytics
Hi, Would really appreciate some help with this. I have been experimenting with RegEx to achieve this but as I’ve never used it before am currently failing miserably. We have conversion pages i need to set goals for that are formatted as below: https://www.domain.co.uk//Application_Form/(S(ewhbqp5cki0mppuzukunkqno))/enterCardDetails.aspx I need to remove the (s(xxx)) section from the URL as rather than one pages i currently have thousands of unique URL's. What’s catching me out is that as it’s not a URL parameter I can’t discount and as half way through can’t just do head matches etc to /entercarddetails Help would be much appreciated. Thanks.
Reporting & Analytics | | Sarbs0