Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
SEO strategy for UK / US websites
-
Hi,
We currently have a UK-focused site on www.palmatin.com ; We're now targeting the North American market as well, but the contents of the site need to be different from UK. One option was to create another domain for the NA market but I assume it would be easier to rank with palmatin.com though.
What would you suggest to do, if a company is targeting two different countries in the same language?
thanks,
jaan
-
Hi Andy,
Thanks a lot for a quick response. With some development we could edit our country URLs (the site is on wordpress, with WPML multilingual).
We do own palmatin.co.uk but it's not being used right now. Would you suggest keeping the UK site on co.uk and rephrasing .com for the states & international traffic?
thanks,
jaan
-
Can you edit your urls to include a country part: i.e. www.palmatin.com/uk/example and www.palmatin.com/us/example or does your CMS restrict url edits
but Google actually for once give a very clear help on this topic - I would recommend reading this.http://googlewebmastercentral.blogspot.com/2010/03/working-with-multi-regional-websites.html
Do you own www.palmatin.co.uk?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mega Menus and SEO
Hi Everyone, I know this has been brought up before, but wanted your opinion for 2020. I have a new client that is hesitant to do a mega menu for their huge site due to the amount of links and "dilution". I have quite a few clients with mega menus with no problems at all from an SEO standpoint. But I can understand his perspective. I am suggesting that we have the main links (looking at GA) as the the navigation, then clicking them takes you to subcategory page listing all the subcats within. Problem is that the developer/designer has made this mega menu already and it is pretty slick. Now they already are killing it search-wise on Google, but don't have a mega menu or a secondary category page. Just a a category with too many products, so we are trying to go one way or the other. Any opinions on which route to best take from a user and SEO perspective?
Web Design | | vetofunk0 -
Does the blog widget with latest blog-posts at homepage helps in SEO?
Hi all, We are planning to add a widget at our website homepage which displays recent blog-posts with dates. Google favours new and latest content. So will these consistent new posts help in improving website ranking? Thanks
Web Design | | vtmoz0 -
Subdomains For Real Estate Website
I am currently working on a proposal for a clients Wordpress website development which includes ongoing SEO after the website is developed. I have looked into a number of options and the one that seems the most cost effective involves using subdomains for the individual listings pages. What I want: clientsdomain.com/listings/idxnumber/ What I can get for a decent price: listings.clientsdomain.com/idxnumber/ So the majority of the website will actually exist on a subdomain because the IDX API will automatically populate pages for all of the MLS listings in the area (hundreds or thousands). Meanwhile the domain itself will have all the neighborhood pages and other optimized content, blogs and whatnot. My concern is that dividing the website like this will have negative effects on SEO. There wont be duplicate content across subdomain and main domain, but they will share a lot of links back and forth. I haven't found any recent sources on the topic. Almost everything I have found says that dividing a website in this manor is bad for SEO, but these articles are often many years old. Does anyone know of a Wordpress plugin/IDX company that can provide a solution that doesn't use a subdomain and actually just lists each MLS page within a directory? I am open to using another platform, I am just most familiar with Wordpress. Will using a subdomain in the ways mentioned above have a profound negative effect on SEO? Thank you for your time in responding, I greatly appreciate it.
Web Design | | TotalMarketExposure0 -
Yes or No for Ampersand "&" in SEO URLs
Hi Mozzers I would like to know how crawlers see the ampersand (& or &) in your URLs and if Google frown upon this or not? As far as I know they purely recognise this as "and" is this correct and is there any best practice for implementing this, as I know a lot of people complained before about & in links and that it is better to use it as &, but this is not on links, this is on URLs. Reason for this is that we looking to move onto an ASP.Net MVC framework (any suggestions for a different framework are welcome, we still just planning out future development) and in order to make use of the filter options we have on our site we need a parameter to indicate the difference on a routing level (routing sends to controller, controller sends to model, model sends to controller and controller sends to view < this is pattern of a request that comes in on the framework we will be using). I already have -'s and /'s in the URLs (which is for my SEO structuring) so these syntax can't be used for identifying filters the user clicks or uses to define their search as it will create a complete mess in the system. Now we looking at & to say; OK, when a user lands on /accommodation and they selects De Kelders (which is a destination in our area) the page will be /accommodation/de-kelders on this page they can define their search further to say they are looking for 5 star accommodation and it should be close to the beach, this is where the routing needs some guidance and we looking to have it as follow: /accommodation/de-kelders/5-star&close-to-the-beach. Now, does the "&" get identified by search engines on a URL level as "and" and does this cause any issues with crawling or indexation or would it be best to look at another solution? Thanks, Chris Captivate
Web Design | | DROIDSTERS0 -
SEO downsides to minimalist (copy-light) homepage?
Curious for your thoughts on this - are there any SEO downsides to not having any substantive content on the home page (big background design)? We would obviously have appropriate page titles and link structure, etc. Our guess is that if the home page doesn't have much copy, that odds are that other specific pages will tend to perform better for non-brand search terms, which seems OK. If people DO find the homepage, it would likely be a brand search or an ad referral, in which case the minimalist, non-copy design would be conversion-friendly. Does that theory hold any water? I suppose a middle ground might be a single H1 line unobtrusively on the page. Thanks in advance for any insight, guys! Sincerely, Stephen
Web Design | | PerfectPitchConcepts0 -
Drop Down Menus & SEO?
Do these typically have a negative impact on SEO? I know this is kind of a vague question, does it make it harder to spider? Are there SEO friendly ways of coding these? There are so many sites out there that have these, so I've got to assume it's different on a case by case basis.
Web Design | | MichaelWeisbaum0 -
XML Sitemap that updates daily/weekly?
Hi, I have a sitemap on my site, that updates but it isn't a XML sitemap. See here: http://www.designerboutique-online.com/sitemap/ I have used some free software to crawl the site and create a sitemap of pages, however I think that if I were to upload the sitemap, it would be out of date as soon as I listed new products on the site, so would need to rerun it. Does anyone know how I can get this to refresh daily or weekly? Or any software that can do it? I have a web firm that are willing to do one, but our relationship is at an all time low and I don't want to hand over £200 for them to do one. Anyone with any ideas or advice? Thanks Will
Web Design | | WillBlackburn0 -
Combining web pages and it's affects on SEO?
We are looking into amending a website we are working on to try and combine 2 or 3 current pages onto one page. This site is similar to an estate agents site and currently has images, map, floor plan sub pages etc. Can anyone tell me, if we were to combine these pages and include the above details on one page, how that would affect the current search engine rankings?
Web Design | | SoundinTheory0
