Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Backlinks from the Same Domain (But Different Pages)
-
Wayyy back when (in the days of yore) Mr Cutts spelled out in a video that page rank is distributed equally between the external links on the page. If there are two links on a page, each gets passed 50% of the available page rank etc. (Perhaps an oversimplification but bear with me).
As a result of this, the company I worked for at the time (this was the dark ages when sidebar homepage links were in vogue) decreed that we would only ever approach a site about a link for a client once, as additional links had little extra SEO Value.
Now you could argue that if there are 5 external links, each acquiring 20% of the power, and your site has 2 of those, you are getting 40% of the power, but lets forget the basic math for a minute.
I have scoured the web and Mr Cutts' videos and I cannot find the answer to my question:
If my site (Site A) has a backlink from SiteB Page 1, and a backlink from SiteB page 2 - does this count as two separate links in the eyes of Google? If the SAME site links out to my site, linking to different pages in different posts, does this give me more SEO benefit?
Thanks for your time!
-
A natural backlink profile has diversity - get ready for it - naturally. While in a perfect world, you want a strong variation in the number of domains linking to your pages, however if the same site chooses to link to your page(s) on their own, without your or any other outside influence, I don't see an issue with this.
-
It is really important to have diversity in your link profile. However, if you have 2-3 links from one domain, it isn't terrible. Now if you have 100 links from one domain, that could be seen as spammy. I am not sure if there is a way to break these down by percentage of value, like you are referring to as Google has started to change the way it values back links. The second link on the same domain would be more valuable if it were on a different domain.
-
As Alick300 told you, it´s better to have link from multiple domains!
But if you have 2 backlinks from the same domain, as soon as they are contextual and not located in a sidebar/footer etc.., they will for sure count. Sometimes i even notice that the 2nd link was giving me even more strength than the first one
If i can control where to place the links in a specific domain, i usually generate between 2/3 ( different urls ), but not more :-). This definetly works for me.
Br
//Oliver
-
Hi,
My answer would be very short & simple. Getting links from multiple domain is far better then getting numerous links from same site.
If you get more than one links in your case two yes definitely you will get some link value & benefits.
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog post outreach for backlinks
Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
Link Building | | JCN-SBWD0 -
Web 2.0 Backlinks
Hi Normal Web 2.0 websites like Wordpress.com, blogger.com have very High DA and PA. But when we create a subdomain, DA and PA falls to 1 as Google treats subdomain as new websites. Does it make any sense then to get backlinks from web 2.0 websites? will it help in Google rankings?
Link Building | | aliasgarbabat1234567890 -
Why My Domain Authority Dropped
Hello sir i noticed that my DA is Dropped From 27 to 26 Of this website https://www.mytechtalk.org/. What is the reason I don't i try a lot to find a solution but not get . But I notice that in google webmaster tool the domain linking increased every time but on the Moz.com, not domain added even my DA Dropped. Even When i checked my site on https://ahrefs.com/ he shows approx 350 domain with high da and pa. help me i am getting frustrated. Is that Moz is crawling All domain Fairly or not ??
Link Building | | rishu57819 -
Sudden spike in backlinks - should we disavow?
A kitchen remodelling firm in Australia has noticed a big increase in spammy backlinks to their website since April this year. Majestic shows that referring domains and backlinks during that period have gone up from 400 domains (10,000 links) to 1,070 domains (47,000+ links). About 100 are sitewide links. The vast majority are "follow" links directed at image files on the site - ending in .jpg. Ahrefs now shows the number one anchor text (23%) is a period (full stop) "." Most of the links come from .us domains, eg: cowboysr.us
Link Building | | Adab1
blackphoto.us
alldpic.com Google Search Console isn't showing any of these links, there's no penalty on the site and there's been no noticeable change in rankings (if anything organic clicks went up over May, June, July) ... so we're wondering what action - if any - should be taken. Are these links likely to have a negative impact on the site and homepage? Should we disavow these links? Appreciate any advice. Thanks.0 -
Should we BackLink to Guest Post ?
Hi, I have been actively doing guest blogging for last few weeks . But the page authority , moz Rank and moz Trust of my guest posts appear 0 as those posts have their own pages on blogs with snippets of posts on home page. I wanted to ask if i should backlink to my guest posts to increase the authority, mR and mT of pages. Those posts are already appearing as backlinks in webmaster tools but if i backlink to my posts to increase mR and mT, then will it also increase the juice passed by backlinks in those posts to landing pages on my site ? Thanks,
Link Building | | shaz_lhr0 -
Can link juice be passed in an iframe from domain A to domain B
Need to give our web partners our booking form which must be loaded in an iframe calling back to our domain. Is it possible to pass any link juice from their domain loading our iframe back to us. Was thinking of a "Powered by" text link in the form footer, but I'm guessing the link needs to be outside the iframe. Would love to hear any thoughts or workarounds on this.
Link Building | | apolloseo1