Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is there any benefit of having a .tv tld instead of a .com for a video centric website?
-
We are launching a video dense website. Is there any evidence that having a .tv tld can help with video optimization? We are trying to find proof that Google looks at a .tv tld favorably for video SEO as opposed to a .tv website.
-
Google itself bought the exclusive rights to the .app TLD so there's that in the custom TLD column, but like you and others say here, .tv isn't one like that.
-
I've been well aware for years that Google's stock answer is "no, it won't help."
With the NEW tlds that are out, however, you have to think a bit more. Because yes, .melbourne will help you rank here faster than the same domain .com (it seems to act like an EMD).
I've registered & ranked many new TLDs since their debut. I have tested two with the same domain & different TLDs on more than one occasion and where appropriate some TLDs do rank better than others.
However, .tv is not one of these - .tv is a generic TLD (like .com) and won't affect anything positively or negatively. It's simply "just a domain." TV is ok to use although I agree with the others - .com is best if you can get it or something appropriate.
Hope that clarifies a bit for you and others thinking about the same thing. Some TLDs help (think .clothing) but the majority don't give any help either way.
-
I learned a long time ago in this game that a bad dot com is better than a good dot "anything else" (unless, of course, you are an organization or an educational institution).
The logic there is because, when in doubt, a user is far more likely to assume your site is a dot com when doing a direct visit. My suggestion to you would be to perform a couple searches for the keywords you want to rank for and see if there are any .tv domains ranking for that phrase.
If yes and you can buy a domain that is exact match or partial match to the types of videos you want to showcase, then maybe consider it.
Otherwise, its probably better to find a partial match .com for the types of keywords you want to rank for and build your site on that domain.
Hope this helps.
-
Way back in 2012 Matt Cutts said:
“I read a post by someone offering new top-level domain (TLDs). They made this claim: ‘Will a new TLD web address automatically be favoured by Google over a .com equivalent? Quite simply, yes it will.’
“Sorry, but that's just not true, and as an engineer in the search quality team at Google, I feel the need to debunk this misconception. Google has a lot of experience in returning relevant web pages, regardless of the top-level domain (TLD). Google will attempt to rank new TLDs appropriately, but I don't expect a new TLD to get any kind of initial preference over .com, and I wouldn't bet on that happening in the long-term either. If you want to register an entirely new TLD for other reasons, that's your choice, but you shouldn't register a TLD in the mistaken belief that you'll get some sort of boost in search engine rankings.”
and I have not seen anything to indicate that this is no longer true.
Some people like to get the new tlds because they feel that they will be attractive to the user, that if for instance people see a .tv they would choose it over another page because they would think that a .tv provides a better video experience.
This may be true, but on the other hand, there are plenty of people who no longer think of tv when they think of the video experience...
-
None that I know of. Most of the optimization tools available can be used on any domain. See: https://support.google.com/webmasters/answer/80472.
Video content includes web pages which embed video, URLs to players for video, or the URLs of raw video content hosted on your site. If Google cannot discover video content at the URLs you provide, those records will be ignored by Googlebot.
A .tv won't enhance the ability for Google to find your videos, but proper tagging and sitemapping will. Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Any Tips for Reviving Old Websites?
Hi, I have a series of websites that have been offline for seven years. Do you guys have any tips that might help restore them to their former SERPs glory? Nothing about the sites themselves has changes since they went offline. Same domains, same content, and only a different server. What has changed is the SERPs landscape. I've noticed competitive terms that these sites used to rank on the first page for with far more results now. I have also noticed some terms result in what seems like a thesaurus similar language results from traditionally more authoritative websites instead of the exact phrase searched for. This concerns me because I could see a less relevant page outranking me just because it is on a .gov domain with similar vocabulary even though the result is not what people searching for the term are most likely searching for. The sites have also lost numerous backlinks but still have some really good ones.
Intermediate & Advanced SEO | | CopBlaster.com1 -
Someone redirected his website to ours
Hi all, I have strange issue as someone redirected website http://bukmachers.pl to ours https://legalnibukmacherzy.pl We don't know exactly what to do with it. I checked backlinks and the website had some links which now redirect to us. I also checked this website on wayback machine and back in 2017 this website had some low quality content but in 2018 they made similar redirection to current one but to different website (our competitor). Can such redirection be harmful for us? Should we do something with this or leave it, as google stop encouraging to disavow low quality links.
Intermediate & Advanced SEO | | Kahuna_Charles1 -
If my website uses CDN does thousands of 301 redirect can harm the website performance?
Hi, If my website uses CDN does thousands of 301 redirect can harm the website performance? Thanks Roy
Intermediate & Advanced SEO | | kadut1 -
Why my website disappears for the keywords ranked, then reappears and so on?
Hello to everyone. In the last 2 weeks my website emorroidi.imieirimedinaturali.it has a strange behavior in SERP: it disappears for the keywords ranked and then reappears, and so on. Here's the chronicle of the last days: 12/6: message in GWT: Improvement of the visibility of the website in search. 12/6 the website disappears for all the keywords ranked 16/6 the website reappears for all the keywords ranked with some keywords higher in ranking 18/6 the website disappears for all the keywords ranked 22/6 the website reappears for all the keywords ranked 24/6 the website disappears for all the keywords ranked... I can't explain this situation. Could it be a penalty? What Kind? Thank you.
Intermediate & Advanced SEO | | emarketer0 -
Google indexed wrong pages of my website.
When I google site:www.ayurjeewan.com, after 8 pages, google shows Slider and shop pages. Which I don't want to be indexed. How can I get rid of these pages?
Intermediate & Advanced SEO | | bondhoward0 -
My website is not ranking for primary keywords in Google
I need help regarding some SEO strategy that need to be implemented to my website http://goo.gl/AiOgu1 . My website is a leading live chat product, daily it receives around 2000 unique visitors. Initially the website was impacted by manual link penalty, I cleaned up lot of backlinks, the website revoked from the penalty some where around June'14. Most of the secondary and longtail Keywords started ranking in Google, but unfortunately, it do not rank well for the primary keywords like (live chat, live chat software, helpdesk etc). Since I have done lot of onsite changes and even revamped the content but till now I dont find any improvement. I am unable to understand where I have got structed.
Intermediate & Advanced SEO | | sandeep.clickdesk
can anyone help me out?0 -
DNS or 301 Website Redirect
We are running a marketplace site, so we have thousands of vendors selling their products on our site. Each vendor has a Profile page and we are soon to launch a premium store-front that is white label. Many of these vendors will want to point a custom url to their premium store-front (which is a sub domain of the marketplace) and we are trying to get an understanding of how we should instruct them to point their url in a way that will give the main marketplace site the seo juice. We also want to understand what will show up in the address bar. Will it be their url or our sub domain? Will any of the marketplace seo juice boost their url local listing status?
Intermediate & Advanced SEO | | bloomnation0 -
How to check a website's architecture?
Hello everyone, I am an SEO analyst - a good one - but I am weak in technical aspects. I do not know any programming and only a little HTML. I know this is a major weakness for an SEO so my first request to you all is to guide me how to learn HTML and some basic PHP programming. Secondly... about the topic of this particular question - I know that a website should have a flat architecture... but I do not know how to find out if a website's architecture is flat or not, good or bad. Please help me out on this... I would be obliged. Eagerly awaiting your responses, BEst Regards, Talha
Intermediate & Advanced SEO | | MTalhaImtiaz0