Is there any benefit of having a .tv tld instead of a .com for a video centric website?
-
We are launching a video dense website. Is there any evidence that having a .tv tld can help with video optimization? We are trying to find proof that Google looks at a .tv tld favorably for video SEO as opposed to a .tv website.
-
Google itself bought the exclusive rights to the .app TLD so there's that in the custom TLD column, but like you and others say here, .tv isn't one like that.
-
I've been well aware for years that Google's stock answer is "no, it won't help."
With the NEW tlds that are out, however, you have to think a bit more. Because yes, .melbourne will help you rank here faster than the same domain .com (it seems to act like an EMD).
I've registered & ranked many new TLDs since their debut. I have tested two with the same domain & different TLDs on more than one occasion and where appropriate some TLDs do rank better than others.
However, .tv is not one of these - .tv is a generic TLD (like .com) and won't affect anything positively or negatively. It's simply "just a domain." TV is ok to use although I agree with the others - .com is best if you can get it or something appropriate.
Hope that clarifies a bit for you and others thinking about the same thing. Some TLDs help (think .clothing) but the majority don't give any help either way.
-
I learned a long time ago in this game that a bad dot com is better than a good dot "anything else" (unless, of course, you are an organization or an educational institution).
The logic there is because, when in doubt, a user is far more likely to assume your site is a dot com when doing a direct visit. My suggestion to you would be to perform a couple searches for the keywords you want to rank for and see if there are any .tv domains ranking for that phrase.
If yes and you can buy a domain that is exact match or partial match to the types of videos you want to showcase, then maybe consider it.
Otherwise, its probably better to find a partial match .com for the types of keywords you want to rank for and build your site on that domain.
Hope this helps.
-
Way back in 2012 Matt Cutts said:
“I read a post by someone offering new top-level domain (TLDs). They made this claim: ‘Will a new TLD web address automatically be favoured by Google over a .com equivalent? Quite simply, yes it will.’
“Sorry, but that's just not true, and as an engineer in the search quality team at Google, I feel the need to debunk this misconception. Google has a lot of experience in returning relevant web pages, regardless of the top-level domain (TLD). Google will attempt to rank new TLDs appropriately, but I don't expect a new TLD to get any kind of initial preference over .com, and I wouldn't bet on that happening in the long-term either. If you want to register an entirely new TLD for other reasons, that's your choice, but you shouldn't register a TLD in the mistaken belief that you'll get some sort of boost in search engine rankings.”
and I have not seen anything to indicate that this is no longer true.
Some people like to get the new tlds because they feel that they will be attractive to the user, that if for instance people see a .tv they would choose it over another page because they would think that a .tv provides a better video experience.
This may be true, but on the other hand, there are plenty of people who no longer think of tv when they think of the video experience...
-
None that I know of. Most of the optimization tools available can be used on any domain. See: https://support.google.com/webmasters/answer/80472.
Video content includes web pages which embed video, URLs to players for video, or the URLs of raw video content hosted on your site. If Google cannot discover video content at the URLs you provide, those records will be ignored by Googlebot.
A .tv won't enhance the ability for Google to find your videos, but proper tagging and sitemapping will. Cheers!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Delay to rank for authority website versus new website
Hello, I have a website that has been existing for years. How long does it take if I have a good content on a page for it to rank ? I read here and that that it can take 4 to 6 months but it never says if it is for a brand new website or a old website that has an authority and some links. I also read that some people publish content and rank within a week on competitive keywords. So who is right, what is there to read in between the lines ?
Intermediate & Advanced SEO | | seoanalytics0 -
Video SERP Help
Hello Friends,
Intermediate & Advanced SEO | | KINQDOM
I try to appear on search results of property related search terms with my property videos. Here is a sample property video
http://www.antalyahomes.com/videositemap.asp May you please check it and tell me what I do wrong? Thanks in advance for your time.0 -
4 websites with same content?
I have 4 websites (1 Main, 3 duplicate) with same content. Now I want to change the content for duplicate websites and main website will remain the same content. Is there any problem with my thinking?
Intermediate & Advanced SEO | | marknorman0 -
First Website
Hi Everyone, I have just published my first website and was wondering if anybody would like to help me with some hints and tips. This is my first time branching into SEO and could really do with some help. Any feedback would be greatly appreciated. The site address is www.theremovalistsguide.com.au which targets the furniture removal industry in Australia. Thanks for your help.
Intermediate & Advanced SEO | | RobSchofield0 -
Where to begin (SEO-wise) with my Website?
Hello, We hired a company to design an e-commerce website for us. Along the way they did some initial SEO design, but we are clearly a long way from where we need to be. I'm not a web-designer or a knowledgeable SEO person. I have the website linked to webtools, google analytics and obviously this site as well. I've been toying with the idea of just trying to accomplish some SEO myself, but the more I read about SEO, the more daunting it seems. I'm a full-time military pilot, so this seems like it involves more time than I have to give. Where do I begin? My Website www.phoenixprintingsolutions.com Thanks in advance
Intermediate & Advanced SEO | | JRodBeMe0 -
Keyword density for a website
I wanna make landing pages for my web site .going to write 500 words article but how about keyword density .i wanna insert 4 keywords into that article.looking for expert advices .
Intermediate & Advanced SEO | | innofidelity0 -
Should subdomains be avoided for brand new websites?
When creating a brand new website, will setting it up as a subdomain provide ranking benefits? I understand that if it's an existing domain, it's better to use a subfolder because a subdomain is treated as a different domain. But is there any reason not to start a website with the keyword in the subdomain? For example: keyword.domain.com The SERP's are dominated by websites which contain some variation of the head term, but the disadvantage of doing a similar this is your website looks very similar. Thanks!
Intermediate & Advanced SEO | | JonDavies540 -
How to get videos to show up on SERPs as your own
If another site hosts the video and you show it on your site in an iframe, would the video show up in SERPs on your URL? I believe it would show up on their URL. Do you need to host the video on your own server in order for it to show up on SERPs?
Intermediate & Advanced SEO | | nicole.healthline0