Social widgets, iFrames, Duplicate content and more...
-
Hi guys,
I am thinking about embedding a widget on my website that pulls social content from a number of networks.
The script (javascript) creates and iFrame and serves up social content which is embedded in an external page ie:
Tweet --> embedded on widget-domain.com/page.html --> embedded on my-domain.com via an iFrame.
Questions:
1. Will this carry any SEO benefit? Will Google see this as "fresh + frequent" content?
2. Will this carry any SEO penalties? Will Google see this as duplicate content?I hope thats enough info to get some feedback - let me know if I can provide any more.
-
That is correct
-
Thanks Monica and Ryan.
My takeaways are that Google may or may not attribute iFrame content to the page its embedded on.
Assuming that it does, then normal content quality rules apply.
It's unlikely that duplicate content penalties will apply with embedded social content as Googlebot is smart enough to figure this as a legitimate source of embeddable content.
-
As Monica mentions, this is questionable as to whether or not it'll be seen as content on your page, since it's embedded in an iFrame. Here's Google's take on it: "Pages that use frames or iframes display several URLs (one for each frame) within a single page. Google tries to associate framed content with the page containing the frames, but we don't guarantee that we will." From: https://support.google.com/webmasters/answer/34445.
There's not much of a worry about duplicate content with this practice, and many white hat, legitimate websites import comments and twitter feeds. The only cautions on penalties would be the standard, "avoid bad neighborhoods" or spammy social profiles in your comment stream. Cheers!
-
If all you can see in the source code is the widget, then that is all that the bots will see. If this widget is helpful for your searchers, then that will be the benefit. Google will only see that there is a widget on your site. It will not see any content that isn't in the source code. If you want the content to be seen, an RSS feed might be a better option.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How does knowing SEO benefit a consultant in social media
Hi Mozers I'm in the process of trying to secure a client that requires social media expertise. I want to be able to use my SEO knowledge as a benefit. I am struggling to explain in simple terms how a knowledge of SEO underpins a good Social Media campaign. Does anyone know of any good resources I can work through to communicate this issue effectively?
Social Media | | catherine-2793880 -
Social shares: A ranking factor or not?
Open Site Explorer lists them and every so-called SEO expert says social signals/shares are a ranking factor. Everyone but Matt Cutts, it would seem. So if they're not a ranking factor, why show them in Open Site Explorer?
Social Media | | Jeepster0 -
Socialbakers tool for Social Media
Hi! I've been using Sprout Social to manage my Social Media. I saw a video of Social Bakers and was a little bit curious. I haven't heard of it. So I clicked through an ad to look at their features & pricing. I was surprised to see such high values. Does anyone has any experience working with this tool? Are this reports providing a lot more of information than the ones that I can handle through Sprout Social? Thanks for any comment that can help me understand this.
Social Media | | guillermoga0 -
Value in content from website being shared across social media?
If I write content (small career advice quotes) on my website and I distribute across Twitter and FB I assume my site will get the full credit (from an SEO perspective) since that is where the content was originally uploaded. However, will I still get SEO credit for being active on social media, or will Google view it as duplicate content and evaluate that I am not active on social media? thank you
Social Media | | knielsen0 -
Will Google+ pages be added to social tracking soon?
Google+ and YouTube are important social media networks for several of our clients. Are you planning to add them soon? Thank you.
Social Media | | pheffernan2 -
Best social bookmarking sites
What are the best 5 ( or 10 ) social bookmarking sites to promote a new site ? If we were to launch a new site, what bookmarking sites would be beneficial to spread the word about it. Thanks
Social Media | | seoug_20050 -
Does social media really work?
I just finished a 2 week test using Twitter. The person running the test was tweeting for 1 hour every day, but the tweets were broken up into several different times throughout the day. She engaged in conversations, retweeted, posted interested and catchy topics and linked to our blog. By the end of the test, we only saw a 7% increase in traffic to the blog. There was no noticeable increase in sales. According to an article I read by Business Insider, Applied Predictive Technologies ran a test to help companies like Starbucks measure the impact of social media. They concluded that social media accounted for a 2% increase in sales. That's not much for the time and money that goes into it. What's your experience with social media? When I first posted this, I neglected to say this Twitter account is one we have been activly using for about 2 years, and we have posted to it at least once or twice every day for the last couple of years. And, we are a well established company for the past 8 years, and we regularily submit press releases and have written 2 articles per day on our blog for several years.
Social Media | | BradBorst0 -
Can you recommend a social media guide?
We have a summer intern we need to give a handbook/guide on social media strategies, best practices, etc. Any recommendations? It can be free or paid, as long as it is accurate and up-to-date!
Social Media | | AdamThompson1