Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does backlinks in images equal naked backlinks?
-
I've discovered few backlinks in images came from websites points to my home page. What is the value of these links?
-
Hi Eslam. A link via an image is perfectly acceptable especially if they're natural links. Some sites will tend to have an abundance of these if they're things like images sharing sites, online comics, meme generators, etc. And many of these sites do perfectly well with a high percentage of image links. The bigger concern is that the site isn't spammy, see Moz's new tool that's part of OSE: http://moz.com/blog/spam-score-mozs-new-metric-to-measure-penalization-risk and http://moz.com/blog/understanding-and-applying-mozs-spam-score-metric-whiteboard-friday Cheers!
-
Hi Eslam,
Image links pass page rank and have value but text links are an authority over image based links. While search engines will utilize alt and title tags to identify the content of the image your anchor text is still King.
Remember a search engine spider can download an image file, but it can't see it like humans can. A search engine spider however loves and reads text.
Hope this helps
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog post outreach for backlinks
Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
Link Building | | JCN-SBWD0 -
Should my backlinks point to my home page or to internal article pages?
Hi, I run a fitness blog and I get the majority of my backlinks through guest posts that I write on high quality sites. Sometimes they allow me to put a backlink within the article, and I'll link it to a relevant article of mine. However, in the "author bio" section my backlink anchor text is usually just my brand name. I was wondering if this backlink should point towards my home page or is it more beneficial to point it towards an important article of mine? Thanks
Link Building | | jeremyethier0 -
How to identify spammy website before making backlinks on them
Hi, I search in google but didnt find a proper answer for this! maybe search an incorrect keyword! The question is, How can I find out a website that I'm going to make a backlink on is a spammy website? For example I did this guest bloging on this good website: Best Sure-Shot Organic Pest Control Approaches Every Gardener Should Know | Balcony Garden Web But it seems to be spammy because I use SEO POWERSUIT software that shows this backlink is 20% risk of google penalty! Is it right!? So how can we rest assured for making a quality backlink? I can not think any other way 😞
Link Building | | Shervin0 -
Does LinkedIn Pulse Backlinks add to domain authority?
I'm working on linkbuilding and content partnerships to drive referral traffic and boost our page ranking and domain authority. I wanted to check and see if Medium and LinkedIn Pule backlinking work just as well as other sites? Best, Jonathan
Link Building | | kjomalley0 -
Best Name for Business and Backlinks / SEO
Sorry if this is a basic question I should know the answer for. We have just acquired the .org for a moderately well searched keyword set. Our objective is to fight for rank specifically on this one set of two keywords. We want make sure our site is setup and business named optimally for this. Here is my question. What is the best business name for SEO and keyword rich backlinks, or anything else I'm not thinking of? KEYWORDS: Blue Widget DOMAIN: BlueWidget.org BUSINESS NAME OPTIONS: A) simply BlueWidget.org. We like this but do we lose some benefit of "Blue Widget" with a space on backlinks? **B) Blue Widget Foundation. Is this better because people will reference us by the keywords with a space "The Blue Widget Foundation", instead of "from the people at BLUEWIDGET.org"? ** Am I missing anything important here in the name? We just want to start everything off on the right foot. Thank you Moz. Just joined and my first post.
Link Building | | RetBit0 -
How to classify backlinks types
HI GUYS, I don't know how to classify backlinks types. Any kind of software can process those backlinks? Thank you.
Link Building | | primomc0 -
Building backlinks for a newspaper site?
Anyone have tips on building links to a newspaper site? I am looking for a strategy to create links to a news site beyond building one link at a time. We have so much content that is constantly updated that it would be impossible to do this one page at a time.
Link Building | | BostonWright0