Facebook targeting on Organic
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Hi
I am fully aware of how to do facebook paid advertising but I follow a page called:
https://www.facebook.com/GiveMeSport/
They know that I am a Liverpool fan (might a filled out a survey once or some other way, but they know I support the greatest football team on the planet) however they only ever show me Liverpool articles in my feed and they are organic. They post a lot more but i never see any of it.
Does anyone know how they are able to do this as I would love to segment people on my site and target them accordingly.
Thanks in Advance
Andy
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Hi
I figured it out, its in demographics - will try out later and see what difference in results I get.
Image below, but basically click on Demographics before you post
But you do need a certain number of Facebook likes it does seem as some of the smaller pages I manage I get do this.
Screenshot-2015-12-09-11.32.30.png Screenshot-2015-12-09-11.32.36.png
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There is a good blog article on it here : http://www.socialmediaexaminer.com/facebook-organic-post-targeting/
Doesn't say anything about only large pages having access to do it so you might be able to do it with a small amount of followers as well.
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From what I understand Facebook gives pages with over a large number of likes/followers the option to target their posts.
I think your page has to have over 5,000 likes (could be wrong)
I don't do a large amount of Facebook posting or advertising myself so someone with more knowledge might be able to shed more light on it but that is what I know
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