Irrelevant Landing Pages are Ranking on Google SERP
-
Hi,
I have noticed that Google likes to rank random pages on my site higher in the SERPs than the actual relevant content page for that service.
Please let me know why it is happening?
-
What page do you rank at? I can't find your website in rankings at all.
P.S. on .net jobs in title it says "jobs jobs", as well as in url.
-
When I search .NET Jobs in Bangalore in Google.co.in, this URL http://www.wisdomjobs.com/jobsearch/jobs-in-bangalore-bengaluru is ranking in SERP whereas the correct URL for searched keyword should be http://www.wisdomjobs.com/jobsearch/dotnet-jobs-jobs-in-bangalore.. The same problem is happening in most of the keywords.
-
Ok, so how do you make sure that seo sanjose jobs page is optimized? are you using breadcrumbs? Are you using schema breadcrumbs? what about url? any text/content, which targets seo job in sanjose besides the actual jobs?
-
Hi Eric,
Canonical tags are already implemented on the website.
-
Hi Dmitrii Kustov,
I am talking about a job portal. If user is searching seo job in Sanjose then Google should rank landing page in which seo jobs in Sanjose are listed but in my case, Google is ranking landing page in which SEO Jobs are not listed or if SEO Jobs are listed then city is different.
-
Hi Donford,
When I search .NET Jobs in Bangalore in Google.co.in, this URL http://www.wisdomjobs.com/jobsearch/jobs-in-bangalore-bengaluru is ranking in SERP whereas the correct URL for searched keyword should be http://www.wisdomjobs.com/jobsearch/dotnet-jobs-jobs-in-bangalore.. The same problem is happening in most of the keywords.
<colgroup><col width="340"></colgroup>
| | -
If you really believe the page that's ranking shouldn't be and you have another similar or duplicate page, then I would set the canonical tag pointing to the original/better page you have on your site. If you're using the landing page for something like email only, and have another page on the site dedicated to the topic then I would use a no-index tag on the landing page to prevent it from being indexed.
Both cases will send a signal to Google to not include the landing page in the index.
If you can provide examples of what you're seeing, I think we could give you some actionable advice how to proceed.
-
Hi there.
How do you decide that "actual relevant content page for that service"? Is it just because the page H1 has that service name or you actually did keyword research, specifically targeted that page to be a landing page for the query you are talking about and backed up your page with relevant internal and external links to increase page authority?
If you think about it, pretty much always you see index page of websites ranking for most of keywords, even though there are service (or any internal) pages, which "should" be ranking for those keywords. And all that happening due to improper (or lack) of optimization.
Hope this helps.
-
Hi Ruchi,
Can you provide an example of a page and the expected page?
There could be a number of reasons why this is happening, for anybody to get specific we need to see what we are working with.
Thank you,
Don
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
One landing page or many?
I can not understand which is the best way to target similar keywords. Do the best way is create landingpage for each long tail keyword landing page or better one but with all included keywords? On the siste i have landingpages: 1. Metal doors 1.2. Steel doors for private houses 1.3. Metal doors for flats 1.4 Metal doors for technical rooms and so on. In Latvian language it sounds ok. Some time ago for other sites it worked good but now it just does not work. I see google meses these results up and seo performance is bad. Can you suggest correct structure? Thanks
Intermediate & Advanced SEO | | Mekounko0 -
Do Page Views Matter? (ranking factor?)
Hi, I actually asked it a year and a half ago (with a slight variation) but didn't get any real response and things do change over time. On my eCommerce website I have the main category pages with client side filtering and sorting. As a result, the number of page views is lower than can be expected. Do you think having more page views is still a ranking factor? and if so is it more important than user experience? Thanks
Intermediate & Advanced SEO | | BeytzNet1 -
Google is squashing my rankings, insight please?
Last year with penguin, our rankings took a hit. We have worked hard, tirelessly, to recover. Last june we had no social media. We had an old website. We completely updated our website to responsive design, over 500k pages. We post daily fresh content, we expanded into social media. We now have 100k followers on Facebook. We are seeing thousands of Google + in the last few months, and not by hiring a single SEO consultant, and we use no ad-words or any paid advertising (except for adsense, limited on our site). We got thousands of Google +1's simply by sharing content in different circles and they liked us the old fashioned way. And yet our rankings have actually decreased. Just Saturday night, suddenly rankings that were on page 2 of Google dropped to page 5. Rankings on page 5 dropped to page 13, over night. Mind you, last year (prior to the penguin update), those page 2 and page 5 rankings were in the top 3 spots on page one. So its been quite a fall. We are doing something wrong, and I don't know what it is. The overnight rankings drop did not correspond with anything we did whatsoever. They just literally dropped abruptly. here is our site: (redacted for privacy, thanks for answering my question!) here is a sample of a fallen ranking. Friday, for example, we ranked on page one of google in this search:(redacted)
Intermediate & Advanced SEO | | marshill
and now we are on page 3. I am open to ideas, suggestions. I want to raise our D/A and have worked hard over the last year to do so, but it doesn't seem to be working too well. Do i have bad inbound links? Is our site not a quality enough user experience? Outside advice is well received. Thank you to anyone who can lend their insight. 🙂0 -
Using subdomains for related landing pages?
Seeking subdomain usage and related SEO advice... I'd like to use multiple subdomains for multiple landing pages all with content related to the main root domain. Why?...Cost: so I only have to register one domain. One root domain for better 'branding'. Multiple subdomains that each focus on one specific reason & set of specific keywords people would search a solution to their reason to hire us (or our competition).
Intermediate & Advanced SEO | | nodiffrei0 -
Page position dropped on Google
Hey Guys, My web designer has recommended this forum to use, the reason being: my google position has been dropped from page 1 to page 10 in the last week. The site is weloveschoolsigns.co.uk, but our main business site is textstyles.co.uk the school signs are a product of text styles. I have been told off my SEO company, that because I have changed the school logo to the text styles logo, Google have penalised me for it, and dropped us from page 1 for numerous keywords, to page 10 or more. They have also said that duplicate content within the school site http://www.weloveschoolsigns.co.uk/school-signs-made-easy/ has also a contributed to the drop in positions. (this content is not on the textstyles site) Lastly they said, that having the same telephone number is a definate no no. They said that I have been penalised, because google see the above as trying to monopolise on the market. I don’t know if all this is true, as the SEO is way above my head, but they have quoted me £1250 to repair all the errors, when the site only cost £750. They have also mentioned that because of the above changes, the main text styles site will also be punished. Any thoughts on this matter would be much appreciated as I don't know whether to pay them to crack on, or accept the new positions. Either way I'm very confused. Thanks Thomas
Intermediate & Advanced SEO | | TextStylesUK0 -
Incorrect cached page indexing in Google while correct page indexes intermittently
Hi, we are a South African insurance company. We have a page http://www.miway.co.za/midrivestyle which has a 301 redirect to http://www.miway.co.za/car-insurance. Problem is that the former page is ranking in the index rather than the latter. The latter page does index occasionally in the same position, but rarely. This is primarily for search phrases like "car insurance" and "car insurance quotes". The ranking was knocked down the index with Penquin 2.0. It was not ranking at all but we have managed to recover to 12/13. This abnormally has only been occurring since the recovery. The correct page does index for other search terms like "insurance for car". Your help would be appreciated, thanks!
Intermediate & Advanced SEO | | miway0 -
Lol - 3 pages of videos on SERPs
Google: "back to school supplies haul" I thought this was really epic and first time I've ever seen such a results page. No ads, no text results. Anyone else seen this? -First post on new Moz design.
Intermediate & Advanced SEO | | William.Lau0 -
Google Page Rank Dead?
Does PR still work? I have sites that have PR3 and get almost no traffic and sites that are PR1 and get thousands of uniques per month. My PR on my main sites haven't moved for about 7 years, even though we've grown significantly. I know lots of you are going to jump in with get the MOZ toolbar, which I already have done, and I agree, it's great ... But can anyone tell me about what's going on with Google PR? Is it still active? Or has Google abandoned? I noticed that the Google toolbar is not even available for Google Chrome. That should say something ... If you like this question, do me a favor, and give me a THUMBS UP!
Intermediate & Advanced SEO | | applesofgold2