Do web design footer links of websites you build have value?
-
Hi everyone.
I am trying to build up DA for my site and create linking opportunities with my clients sites but I am not seeing any link value.
I just did a redesign with another firm and we built out www.denbow.com . We have links to our sites in the footer but for some reason it's not being indexed.
Can someone help me understand if it is good to put built by a href link in the footer? I've built almost 12 sites in my first 1.5 years of being in business for myself and I thought the links would pass some sort of value.
Thanks in advance for the help and education.
Regards,
Noob Gary
-
Powerful statement. Question everything and I like the statement. I want to keep learning and I want to do White hat principles for my clients to raise their DA and ultimately get found.
-
EGOL,
I appreciate you taking a stand on the position and question raised. I guess it all comes down to competition. I have only had my website and marketing business for two years. My competition has been doing this since 2010. They have a ton of the footer links coming back to their site which helps their DA which is presently a 34. If this helps them, why can't it work to help my DA while showing off my work?
I just wan to know what is right, so I don't do anything spammy but I can tell, my frustration with getting found is already putting me on the slippery slope of cutting corners.
G
-
Also just remember even hunters get lost in the forest, knowledge is a quest not an end result.
Question everything
-
Like I posted below, the CIMC is a digital marketing conference which MOZ is attending as an exhibitor. They have four links in their footer no of which are no follow.
Does this mean they are wrong?
They are rel="external" . Is that considered best practice?
G
-
Just so you know... there are people out there who will adamantly disagree with me.
When I post here, I am saying what I would do with my own websites.
If I was the web designer I would not use these links. If I was the web design client I would not want those links on my website.
-
Thanks for that,
Yes I've been under the impression that any external link in a footer is going to be looked at questionably by google, especially if it's promotional in nature. Since it can indicate a paid link.
I've watched a few competitors using that same tactic to increase their overall DA for freshsite starting, they 1st ranked great and quickly dropped for various keywords relating to that link placed.
Thanks again EGOL & Gary
-
Hi Deacyde,
I'm talking about the Website Designed By Constructiv Works type URL. It's purpose was two fold, one of which I have learned is bad. 1. it is to allow people who are looking at the site, if they like it, find me in the footer and come to my site. 2. To provide link value like almost every other site I have now reviewed.
Here's one I came across this morning with multiple URL's. http://digitalbuzz.ca/
How is this site any different? Denbow.com
"sometimes I think I know what I am doing...other times I feel like a child lost in the forest..."
-
My comments are related to a situation like this.
Egol.com is a webdesign business and designs a website for CarSeller.com. Egol.com puts links in the footer of CarSeller.com that point to his own website at Egol.com.
In my opinion, those links are manipulative if their anchor text is Egol.com and they are not nofollowed.
If they have anchor text of "Dallas Web Design" then that is really spammy.
-
Are we talking about navigational urls in footers? The kind say a CMS will naturally place there?
Or is this about external sites, which I completely understand, I don't understand how navigational menus in the footer, say of the most popular pages on the site could be considered manipulation or a scheme.
I understand the original poster ( Gary ) is speaking of his site's url on domains he designs in the footer, but now this talk has me wondering the wording of google.
Thanks for the further clarification.
-
Hi EGOL,
I consider myself a white hat SEO person but I honestly didn't know about this. So am I a "good designer" probably not because I didn't know and everyday I am learning. I am working on trying to build out better and better sites with good design and UX.
However, am I someone who wants to learn from mistakes and improve? Yes, yes I can definitively tell you I am.
Thanks for the slap on the wrist and telling me to get my stuff together. Also, thanks for sharing the information so I can get better...
G
-
Designers want those links for their ranking value. That is manipulative intent.
Any good designer should know that Google dislikes site-wide footer links and links placed with manipulative intent. They should also know about nofollow.
These kinds of links will never be on one of my websites.
-
Gotcha. That makes sense and yet I am hoping that people in this person's network are looking for a webdesigner then they will click on and find me. But if that is spammy, I will remove it.
Didn't even think this was not good practice... almost two years in and still learning about the moving target.
Thanks again.
G
-
GOOGLE: "Here are a few common examples of unnatural links that may violate our guidelines:"
- Widely distributed links in the footers or templates of various sites
These links are "manufactured" for the purpose of manipulating the search engines. That is exactly why a lot of web design firms place them in the footer of their client's websites.
**you are spammy if you put a link in the footer to your site? Is that correct? **
It's not spammy if you nofollow the link. That removes the manipulation.
You could add "Web design by Egol.com" to the footer in unlinked text and that brand mention might be helpful for your rankings without it being a link.
-
Thanks EGOL.
So if your a webdesigner and you built a site for a client, you are spammy if you put a link in the footer to your site? Is that correct?
Gary
-
According to Google it is a link scheme. If the anchor text is keyword optimized then it is also linkspam.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google UK and the slog of Link building
Background:
Technical SEO | | Brinley
I have a number of sites built using the open eCommerce software zen cart. One of these sites was penalised by the original Penguin algorithm back in April 24, 2012. The reason for the panalty was that two ecommerce sites in Hong kong had a link to the above site in the footer of their 2000 & 4000 product website. I have no idea why the site had these links and even though I did contact them a few months before the Penguin massacre asking them to remove the footer link I was technically unaware of the ticking time bomb that they presented. The result, as is now engrained in SEO history, was that the site was moved to sit alongside Googles equivalent of the restaurant at the end of the universe and stayed there for 2 years until April 2014.
As I had never indulged in link building for the simple reason that I found it laborious I was obviously infuriated with the resulting loss of revenue but that was balanced with an understanding that I had not kept pace with the changing landscape of SEO according to Google. The quest I am now on is to increase my 3 sites profile on the web without getting another spanking from Google in the near future. The problem I have is that white hat today may well be black hat tomorrow. (I can recall the days when Google said links are good and everyone went out and asked other websites to link with them and look where that led.) So do I ignore actively cultivating links as some suggest and look to produce good content (which is quite difficult when you make mugs and candles by the way.) or do you go out and look to intentionally build links by studying competitors links, reviewing link opportunity or get bloggers to review products. For a small lifestyle entrepreneur like myself, the ever changing seo landscape and the amount of time & effort it requires is slowly and inevitably pushing us back out to that restaurant mentioned earlier. If only Google had a little brother that was designed purely for small businesses - like it was in the good old days before the dinosaur that is big business grunt and thought hmmm! whats that?
And if there were such a thing I would add a caveat that it would be illegal to generate pointless amount of cyber content because the web is becoming something akin to a landfill. Which leaves me nowhere really - but I think I am okay with that. Waiter !!0 -
Does Google differentiate between a site with spammy link building practices from a victim of a negative SEO attack?
I've be tasked with figuring out how to recover our rankings as we are likely being hurt by an algorithmic penalty. I have no idea if this was the workings of a previously hired SEO or the result of negative SEO, **how does Google differentiate between a site with bad/spammy link building practices from a victim of a negative SEO attack? **
Technical SEO | | Syed_Raza0 -
Website Migration Query
We are going to migrate our site but we cannot do this gradually, so before we complete the whole migration, we were thinking of launching the new site on a sub-domain and gradually redirect traffic to the sub-domain, starting with 10%, moving up steadily so that we then migrate to the new site within four/five weeks. The new site will have a new URL structure on the same domain, with a complete re-design and the IP address will be changing as well, even though the server geographical location will remain the same. a) Should we noindex the new sub-domain while the new site is on trial? b) Are there any other issues we should look out for? Thanks in Advance 🙂
Technical SEO | | seoec0 -
Google not showing my website ?
The website is medicare.md. if you search for term "medicare doctors PG county maryland" it is #1 in bing and yahoo but not even showing on google.com first TEN pages, although not banned. Interestingly if you do that search on google.co.pk it is #4. Quite Puzzuling !! Would appreciate any help or advice . Sherif Hassan
Technical SEO | | sherohass0 -
Developing a link profile.....
So we are a brand new site looking to establish a link profile of earned links vs. manipulative link building practices and have received some conflicting information. Our goal is to provide users and webmasters of relevant websites with useful content about the areas and topics we cover and let them decide to link to us. We have been advised by some parties that in order to develop a base set of links we should enter our website into directories. Now I understand entering it into some of the main directories such as BOTW and Yahoo etc, but please offer your thoughts on smaller less official directories. Thanks in advance. Scott
Technical SEO | | jackaveli0 -
External Links Discrepancy
Hello folks Apologies for my ignorance, but a SEO novice here… One of our competitors boasts over 300,000 external links, however when we analysed their links via http://www.opensiteexplorer.org we can only see around 10,000 in there “Number of Domains Linking to this Page” section. Can someone please assist and point out something which I assume is painfully obvious! Cheers, Chris
Technical SEO | | footyfriends0 -
Linking out?
First of all, sorry this Q is all in one block, but iPads don't like this site or vc/vs. When using the SEOmoz on-site keyword optimizer tool, it suggests at least one link to be to an off-site page. Would it be considered a link exchange if we linked out to an niche SUPER Authority sit that had a link back to our website? It seems like a naturally good strategy, but I'm afraid google may not agree. If the answer is no, there are many similar sites that mention our company in ver good ways, awards, etc.., but with no links. I would think this is a no-brainer. Personally I would like to eventually harvest all this press coverage to benefit our site. Btw, I was grey before I learned about SEOmoz, just like the rest of our niche. Now I'm shooting to be Snow White! Hopefully it works out. 🙂 I also wrote two landing pages that I tried to SEO the right way. I would love to hear your feedback to know if they are truly effective and if they are actually white. I think they are, but don't know "all" the rules of being white http://jamproa.com/ideology/product-innovation.php http://jamproa.com/industrial-design/what-is.php Thanks!
Technical SEO | | dmac0