Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do web design footer links of websites you build have value?
-
Hi everyone.
I am trying to build up DA for my site and create linking opportunities with my clients sites but I am not seeing any link value.
I just did a redesign with another firm and we built out www.denbow.com . We have links to our sites in the footer but for some reason it's not being indexed.
Can someone help me understand if it is good to put built by a href link in the footer? I've built almost 12 sites in my first 1.5 years of being in business for myself and I thought the links would pass some sort of value.
Thanks in advance for the help and education.
Regards,
Noob Gary
-
Powerful statement. Question everything and I like the statement. I want to keep learning and I want to do White hat principles for my clients to raise their DA and ultimately get found.
-
EGOL,
I appreciate you taking a stand on the position and question raised. I guess it all comes down to competition. I have only had my website and marketing business for two years. My competition has been doing this since 2010. They have a ton of the footer links coming back to their site which helps their DA which is presently a 34. If this helps them, why can't it work to help my DA while showing off my work?
I just wan to know what is right, so I don't do anything spammy but I can tell, my frustration with getting found is already putting me on the slippery slope of cutting corners.
G
-
Also just remember even hunters get lost in the forest, knowledge is a quest not an end result.
Question everything
-
Like I posted below, the CIMC is a digital marketing conference which MOZ is attending as an exhibitor. They have four links in their footer no of which are no follow.
Does this mean they are wrong?
They are rel="external" . Is that considered best practice?
G
-
Just so you know... there are people out there who will adamantly disagree with me.
When I post here, I am saying what I would do with my own websites.
If I was the web designer I would not use these links. If I was the web design client I would not want those links on my website.
-
Thanks for that,
Yes I've been under the impression that any external link in a footer is going to be looked at questionably by google, especially if it's promotional in nature. Since it can indicate a paid link.
I've watched a few competitors using that same tactic to increase their overall DA for freshsite starting, they 1st ranked great and quickly dropped for various keywords relating to that link placed.
Thanks again EGOL & Gary
-
Hi Deacyde,
I'm talking about the Website Designed By Constructiv Works type URL. It's purpose was two fold, one of which I have learned is bad. 1. it is to allow people who are looking at the site, if they like it, find me in the footer and come to my site. 2. To provide link value like almost every other site I have now reviewed.
Here's one I came across this morning with multiple URL's. http://digitalbuzz.ca/
How is this site any different? Denbow.com
"sometimes I think I know what I am doing...other times I feel like a child lost in the forest..."
-
My comments are related to a situation like this.
Egol.com is a webdesign business and designs a website for CarSeller.com. Egol.com puts links in the footer of CarSeller.com that point to his own website at Egol.com.
In my opinion, those links are manipulative if their anchor text is Egol.com and they are not nofollowed.
If they have anchor text of "Dallas Web Design" then that is really spammy.
-
Are we talking about navigational urls in footers? The kind say a CMS will naturally place there?
Or is this about external sites, which I completely understand, I don't understand how navigational menus in the footer, say of the most popular pages on the site could be considered manipulation or a scheme.
I understand the original poster ( Gary ) is speaking of his site's url on domains he designs in the footer, but now this talk has me wondering the wording of google.
Thanks for the further clarification.
-
Hi EGOL,
I consider myself a white hat SEO person but I honestly didn't know about this. So am I a "good designer" probably not because I didn't know and everyday I am learning. I am working on trying to build out better and better sites with good design and UX.
However, am I someone who wants to learn from mistakes and improve? Yes, yes I can definitively tell you I am.
Thanks for the slap on the wrist and telling me to get my stuff together. Also, thanks for sharing the information so I can get better...
G
-
Designers want those links for their ranking value. That is manipulative intent.
Any good designer should know that Google dislikes site-wide footer links and links placed with manipulative intent. They should also know about nofollow.
These kinds of links will never be on one of my websites.
-
Gotcha. That makes sense and yet I am hoping that people in this person's network are looking for a webdesigner then they will click on and find me. But if that is spammy, I will remove it.
Didn't even think this was not good practice... almost two years in and still learning about the moving target.
Thanks again.
G
-
GOOGLE: "Here are a few common examples of unnatural links that may violate our guidelines:"
- Widely distributed links in the footers or templates of various sites
These links are "manufactured" for the purpose of manipulating the search engines. That is exactly why a lot of web design firms place them in the footer of their client's websites.
**you are spammy if you put a link in the footer to your site? Is that correct? **
It's not spammy if you nofollow the link. That removes the manipulation.
You could add "Web design by Egol.com" to the footer in unlinked text and that brand mention might be helpful for your rankings without it being a link.
-
Thanks EGOL.
So if your a webdesigner and you built a site for a client, you are spammy if you put a link in the footer to your site? Is that correct?
Gary
-
According to Google it is a link scheme. If the anchor text is keyword optimized then it is also linkspam.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I want to move some pages of my website to a folder and nav menu in those pages should only show inner page links, will it hurt SEO?
Hi, My website has a few SaaS products, to make my website simple i want to move my website some pages to its specific folder structure , so eg website.com/product1/features
Technical SEO | | webbeemoz
website.com/product1/pricing
website.com/product1/information and same for product2 and so on, the website.com/product1/.. menu will only show the links of product1 and only one link to homepage (possibly in footer). Please share your opinion will it be a good idea, from UI perspective it will be simple , but i am not sure about SEO perspective, please help thanks1 -
Should we Nofollow Social Links?
I've been asked the question of whether if we should nofollow all of our social links, would this be a wise thing to do? I'm not exactly getting a clear answer from search results and thought you guys would be best to ask 🙂 Thanks in advance.
Technical SEO | | JH_OffLimits0 -
Should we nofollow footer social links?
Like most sites today we have a whole raft of social links in our footer, these are on every page of the site and link out to Facebook, Twitter, YouTube, etc Should these links be nofollow to avoid juice leaving our site or would you recommend allowing them to be followed to increase the power of these social sites? Is there a definitive Yay or Na on these social links?
Technical SEO | | Twist3600 -
Updating inbound links vs. 301 redirecting the page they link to
Hi everyone, I'm preparing myself for a website redesign and finding conflicting information about inbound links and 301 redirects. If I have a URL (we'll say website.com/website) that is linked to by outside sources, should I get those outside sources to update their links when I change the URL to website.com/webpage? Or is it just as effective from a link juice perspective to simply 301 redirect the old page to the new page? Are there any other implications to this choice that I may want to consider? Thanks!
Technical SEO | | Liggins0 -
Self-referencing links
I personally think that self-referencing links are silly. It's blatantly easy for Google to tell and my instinct says that the link juice for this would simply evaporate rather than passing back to itself. Does anyone have information backing me up from an authoritative source? I can't find any info about this linked to Matt Cutts, Rand or any of those I look up to.
Technical SEO | | IPROdigital0 -
Links from the same server has value or not
Hi Guys, Sometime ago one of the SEO experts said to me if I get links from the same IP address, Google doesn't count them as with much value. For an example, I am a web devleoper and I host all my clients websites on one server and link them back to me. Im wondering whether those links have any value when it comes to seo or should I consider getting different hosting providers? Regards Uds
Technical SEO | | Uds0 -
Why is my website banned?
IMy website is Costume Machine at www.costumemachine.com . My site has been banned for 1 year now. I have requested that google reconsider my site 3 times without luck. The site is dynamic and basically pulls in feeds from affiliate sites. We have added over 1,500 pages of original content. The site has been running great since 2008 without any penalties. I don't think I got hit with any linking penalty. I cleaned up all questionable links last November when the penalty hit. Am I being hit with a "thin" site penalty? If that is the issue what is the best way to fix the problem?
Technical SEO | | tadden0 -
Is link cloaking bad?
I have a couple of affiliate gaming sites and have been cloaking the links, the reason I do this is to stop have so many external links on my sites. In the robot.txt I tell the bots not to index my cloaked links. Is this bad, or doesnt it really matter? Thanks for your help.
Technical SEO | | jwdesign0