Can new domain extensions rank?
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Hi
Does anybody know if it's possible to get domains with extensions like .party or .world to rank? Even for high competitive keywords? Can they rank over .com?
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Thanks for you answer Eric!
In your example its actually an attorney getting the .attorney extension so it makes sense. But what if I was selling shoes online, would it make a difference if my site would be Myshoebrand.com or Myshoebrand.world? Or even Shoeshop.com or Shoeshop.world (if I want to rank for Shoe shop)?I know Google stated that all domain extensions have just as good a chance of ranking as any other. But as Bill Hartzer also writes: we can't always take their word for it: we need to see proof.
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Mikkel, not only do the new gTLDs (new domain extensions) have just as good of an opportunity to rank as others, we've seen very positive results. In one particular case, we saw an attorney's .COM site not rank well--and when he switched to a .ATTORNEY domain extension, he started ranking on the first page for most of his competitive phrases.
Google has publicly stated that all domain extensions have just as good a chance of ranking as any other TLD: http://searchengineland.com/google-explains-how-they-handle-the-new-top-level-domains-tlds-225671
You might also want to take a look at this SEO's Guide to the New gTLDs:
https://moz.com/ugc/an-seos-guide-to-acquiring-new-gtlds
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