Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Different Phone Numbers in GMB/onsite
-
Hello All!
I have an issue.
I have a local business with multiple addresses, In order to start doing some conversion optimization I need to know where are the leads coming from, my assumption is that part of the leads come from phone calls directly from the google my business listing that appears in the local pack and some come from the website itself.
Here's where the problem lays, I cannot understand how many calls come from each platform, Google My Business analytics provides a very high number that doesn't fit with my reports (i have a CRM that can track calls), the numbers are inflated in hundreds of %.
The solution i thought of was implementing a different phone number in my website to track the leads, the problem is the NAP, which will be different.
Another solution I thought of was implementing an additional phone number in Google My Business, and adding that additional phone number to the local landing page, displaying the new phone number as the main number on the page and leaving the old number in the schema markup.
Does this solution seems fit? do you have another suggestion?
-
Got it, we're using SalesForce to track calls, what we need to do is to implement the dynamic number insertion into our website, will be reading more about it.
Thanks!
-
Recommended reading, Gal, from start to finish: http://blumenthals.com/blog/2014/11/25/guide-to-using-call-tracking-for-local-search/
I hope it's muy helpful!
-
What call tracking platform are you using? Most of them will let you keep you main number (which is likely the GMB #) and continue to show that to the Bots while showing a different phone number to users based off of what groupings you've set up (i.e. one # for organic, one for PPC).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I rank for a different business categories on google local?
Hello, How do I appear on the local listings for google in different categories or services that I offer? For instance, we're a physical therapy clinic by trade but we specialize in orthopedics, sports medicine, and lower back pain. Thus, how do I rank on google local for these types of services? Currently, we rank for physical therapy but we also miss out on a big part of our business by not ranking for these listings on local. Any help or suggestions would be greatly appreciated. Cheers, Scott
Local Listings | | scottgray06200 -
GMB Account Fallen Off Rankings in past 24 hours
My map pack presence has fallen off the face of the earth over the last 24 hours. My location The Escape Game Chicago was top 3 yesterday for 'escape room chicago' and now they only show up when searching for the exact brand name. What's weirder is I still rank #1 organically for that keyword.I have looked through the account, nothing seems to be totally amiss. Google has not notified me of any issues or penalties. I have no clue what happened.Can anyone point me in the right direction or provide some insight as to how I can recover my ranking?
Local Listings | | danieldaher0 -
Is it legitimate to both ask and answer question in GMB
I've got a list of FAQ's that my manager would like to see in GMB. Is is ok to simply ask the question and answer them? I thought I'd be able to add them, rather like a photo, but realised, being Google, it's not that straight forward.
Local Listings | | Catherine_Selectaglaze0 -
How to remove a link in GMB "Products & Services: places.SinglePlatform.com"
I manage a GMB account for an HVAC client and noticed in their knowledge graph it shows: "Products & Services: places.SinglePlatform.com" I cannot find this anywhere on the backend on GMB. Has anyone experienced this and how did you fix/remove the link? Luckily, the link goes to the clients profile on SinglePlatform, but the info is outdated.
Local Listings | | Bryan_Loconto0 -
Google listing only appears when I move / zoom in or out of the map
Hi everyone, We are having an issue with this local business. The Google listing isn't immediately appearing on the map. You have to move the map or zoom in and out for the listing to appear. I find this really odd as our competitors - with no reviews and way further in proximity - are appearing with no issues. The listing is only about 4km where I'm doing the search, while competitors with no reviews are about 20km away. We are ranking in the top 5 organically for the search term I used (pool renovations brisbane), but nowhere in local unless the map is moved. When the listing appears, sometimes the pin also looks grey instead of red, while others are red (if that makes sense). On top of this, their organic rankings have also been on a downward trend since June. I'm currently doing a backlink audit to see if it's contributing to the issue. If anyone also has other ideas, could you please let me know? Thanks.
Local Listings | | nhhernandez1 -
How to verify Google My Business (GMB) account in Dubai, United Arab Emirates (UAE)
Hi folks, I know the majority of you are based in the US, so won't be experiencing the same problem as me. I have set up a Google My Business account for a company here in Dubai, United Arab Emirates. The only problem is that I can't verify it using the normal methods like a postcard being sent out as the UAE doesn't have a postal service, so there are no postcodes to target an address. Basically I go through the process of creating a GMB account, setting the address details and map marker, then try to verify the account by postcard (this is the only way). I wait 14+ days but still no postcard arrives for obvious reasons - no postal address! So - my question is, how do we get round this problem? I know it can be done as there are plenty of businesses out there in Dubai that are verified on Google maps and GMB. Any advice or input would be greatly appreciated. Thanks
Local Listings | | SeoSheikh0 -
Do Citation Count As Backlinks / Referring Domains
I listed clients listed on about 200+ local citation sites and was NAP complaint. However, when I run a backlink checker using MOZ, SEMRUSH, etc it only show 8 -12 and none of them are the citations. Anyone have any pointers?
Local Listings | | InfinityTechnologySolutions0 -
Craigslist key word spamming/flagging?
I really trust the MOZ communities opinions on this and would appreciate any help. Our company has a competitor that puts our brand name in the majority of their craigslist ads. If you search craigslist for our product name, 80-90% of the results are this one company. Can anyone recommend a REPUTABLE flagging service that can flag their ads that break the craigslist TOS by using keyword spam? I'm open to any and all suggestions.
Local Listings | | seo-hunter0