NPA. Adding two new locations. What phone numbers to use?
-
Hi everyone,
Our client wants to add two new locations. Not sure what phone number to use.
We have main phone 800 number, with no adders associated, and local phone numbers for locations which we do SEO for.New two locations are not for SEO purposes. Client just want them to be listed on website and on major directories for now.
Understanding NPA importance:
Should we use main 800 for both locations?
Should we get new phone numbers for each one?Thanks
-
Hi Ryan,
if the client does not care rather not they are a local business and found for local purposes it should not matter how ever if you want to call that one location depending on their phone tree it would have to be modified.
Simply find a close number and or unique number for that secular location.
A suggestion that you use a separate service to get numbers I guarantee you that somebody has them. Level 3 as well as jive communications are companies I've used with great success getting phone numbers. Hypothetically you could even go to http://www.phonebooth.com/ and see if they have numbers I know trillow uses level 3 and has a very wide selection of numbers
all the best,
Tom
-
Hi Patrick,
This is what we thought too. But client doesn't need the SEO service for these locations. And there's no CT and NJ area code numbers available with service we use (Kall8). So we need to decide either new 800 numbers, or main site number.
-
Hi Ryan
Usually you would want a unique phone number to those locations especially if they are serving two different areas. This also helps with the local SEO aspect to those locations as Google and other search engines verify contact information. Here is a great blog post from Moz on the subject. Hope this helps a bit more. Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is having two websites with the same NAP equal to the local search visibility issues?
My company works in two directions: printing and website design / development. I have one website for both printing and website development but it doesn’t have “printing” in domain name (velvdesign.com) I would like to rank higher for printing related keywords. Do you think I should have two separate websites, one for printing (velvprinting.com), another for website design /development (velvdesign.com)? If yes, am I going to get into NAP’s issue because my company has only one location? I can get the second phone number to improve local search visibility. Thank you very much in advance for your time!
Local Listings | | VELV0 -
Best Approach for GMB/Local Optimization for Central Office with Multiple Locations
Hello, Our site is designed to place people in different locations or houses. We have six locations total; each one has its own name, physical address and landing page. We also have a central office for the brand with its own NAP. All addresses fall under the guidelines of Google My Business (i.e. people visit each location and our office...etc.). Unless it’s ideal, we most likely wouldn’t be running a full-scale local campaign for each location due to restrictions on resources and wouldn’t want to spread ourselves too thin. Our question is; would it be best to set up a GMB listing for each location including our central office, only use the central office or just the 6 locations? – We know multiple locations is not an issue for GMB but we weren’t sure if that’s the ideal way to approach it in this case. Essentially, would it be better to focus on our central office for GMB/local efforts and just make sure that our other location landing pages are the highest quality possible or better to use GMB for every location (including the main office) and over time start local work on all of the above. Also, if we do only use just the central office; should we be avoiding listing the other addresses on each landing page to avoid confusing Google as to where we are located? Any help or insight on how to approach this would be very much appreciated. Looking forward to hearing from all of you! Thank you. Best,
Local Listings | | Ben-R1 -
Can I use the same interior photos for multiple stores in Google My Business?
Hi, The company I work for has many store locations across the country. Getting good/quality interior pictures has become very difficult for us. We recently good a Virtual Tour from Google for one of the locations, and they took some really pictures. According to Google, the "Photos should represent the actual business" and "Represent the real-world business location". My question is: since our stores are VERY similar in the interior, can we use the same pictures for them while we get more pictures? Would Google penalize this? Thanks!
Local Listings | | StantonOptical0 -
Moving Locations and NAP
Hello, I am the new IT guy for a business that is moving. They have a ton of old NAP stuff for like 3 offices that they are no longer at and to be honest, the entire NAP is just a total chaotic mess. They did not keep a record of the accounts used to make the listings or anything of the sort. Now they want me to fix it all up. Does anyone have any suggestions on techniques for doing this? Is there a way to get these out of date listings closed or do I just simply make all new ones that are correct? Or is there something I am not thinking of? Thanks.
Local Listings | | Vspeed0 -
How to add a branch location to Google+ Page
I have a verified local Google+ Page all set up for my local business and linked to my website.. it shows up nicely in local results for my city. Being ambitious I am expanding my presence into another city and would like my website to start showing up in local search for that area as well. What is the protocol for best results ? Start a new Google+ page or somehow add the branch onto the existing page (although there does not seem to be anywhere for this as the page is a local business and seems to lock it in with only a single address)..
Local Listings | | wicko1 -
How To Change Image Used In Business Knowledge Graph...
How can one change the image that Google shows in a business' knowledge graph in the SERPs? And the image I am referring to is the one that typically appears to the left of the map within the knowledge graph box, above the business' name. The current image that is being used in my client's case is an image that was uploaded in their Google+ My Business profile, but there doesn't appear to be any particular reason why that one was chosen (it wasn't the first or last image uploaded, nor is it selected as the profile picture). As user-interaction increasingly becomes important in rankings, I would like to change this to something more attractive. Thank you for any help and guidance!
Local Listings | | gbkevin1 -
Do Local PPC Ads Get Ranked Higher Even Though the User Doesn't Specify Search Location
See the attached image.I searched for a drug called "Actos". The first Google Adwords result was a result specific to "Arkansas" which is odd because I didn't specify that I was in Arkansas. I understand that Google makes that recommendation because Google knows I'm in Arkansas. The resulting landing page has NOTHING to do with Arkansas and you can view it here: http://bladdercancerlawsuit.org/actos-bladder-cancer/My question is this: Does the fact that the AD has the name of the user's state (Arkansas) make the "click" less expensive or higher ranking or both? Is this known by Adword specialist community? I'm wondering because this is an expensive keyword and hard to guarantee top position for. If this is a technique we should incorporate, I'd love to do it. U1dfiiE
Local Listings | | iprov0 -
Local Listings SEO: Which multi-location retailers are doing a super job with local listings? I'm also interested in finding retailers who are using schema.org microdata format to structure their store-level data.
Do you know of any enterprise level restaurant or retail chains that are doing a great job with their local listings content? Just looking for some links/examples of best practice executions. Also, I'm very interested in finding retailers or other multi-location businesses that are using schema.org microdata format to structure their local store location data.
Local Listings | | SeeMore2