Open Graph Meta Description...
-
Does my html meta description tag have to be the same as my Open Graph meta description?
I'm having problems pulling through my meta description into Google SERPs and I wondered if its because my 'OG' data is not consistent?
Thanks Guys,
Kay
-
Thanks Vijay!
-
Hi Paul,
We have a meta description which is quite generic and has a call to action highlighting the free shipping on our products pages, I guess Google doesnt think this is product specific enough. I will re-write and see what happens.
No Google is not pulling through my OG data - its just pulling through random pieces of the page, which don't really make sense. i.e. product ID, snippets of on page header info, etc. Almost like the custom meta isn't there at all.
Thanks for your help.
Kay
-
The page meta-description is completely unrelated to the Open Graph data as far as the search crawlers are concerned, Kay.
Have you confirmed that the meta-description is explicitly declared on each page?
Also to note: there are many circumstances where Google will rewrite your meta-description to something it "thinks" is better. Very annoying, but the only antidote is to try to insure your own meta-description is well-matched to the page.
Are you saying that the search engines are picking up your OG description instead of your meta-description?
Paul
-
Hi Kay,
**og:description : **This meta data descriptor is very similar to the meta description tag in HTML. This is where you describe your content, but instead of it showing on a search engine results page, it shows below the link title on Facebook.
Unlike a regular meta description tag, it won’t affect your SEO. (So, don’t spend too much time figuring out how to sneak in keywords.) However, it’s a good idea to make it compelling because you want people to click on it.
You are not limited to a character count, but it’s best to use around 200 letters. In some cases, depending on a link/title/domain, Facebook can display up to 300 characters, but I suggest treating anything above 200 as something extra.
Example:
Source : https://blog.kissmetrics.com/open-graph-meta-tags/
I hope this helps, if you have further questions, please feel free to respond.
Regards,
Vijay
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google not using meta desription
I have seen several posts as to why google may not be using the meta description. The most common reason is that they found other text on the page that is more relevant. While I have seen this to be the case on some, most of the time it is not. Is there any way to alert the google bot that it is taking wrong info that would not be good to the user?
Technical SEO | | RobDalton0 -
Duplicated titles and meta descriptions
Hi, Dealing with both my duplicated titles and meta descriptions i'm wondering if there's a "quick" win I could potentially implement asap. A bit of background:
Technical SEO | | GhillC
Say I've 4 pages structured that way: domain.com/us/productA.html for the US domain.com/gb/productA.html the UK domain.com/fr/productA.html for France domain.com/de/productA.html For Germany At the moment, both my page titles and meta-descriptions are duplicated all over the place for product A.
Title is reading "Product A - company name"
MD is a bit better, being translated in all 3 languages (En, Fr, DE). Therefore being the same for the US and for the UK. Ideally, I would get unique page titles and MD all over the place. However, due to time and resource constraints, I can't make it happen overnight. So my questions are pretty simple:
1. Can I create a rule for page titles to be "Product A - country - company name" or similar? Would that be enough to make the page titles unique? Is there any value doing so?
2. Can I "localize" duplicate MD by simply naming the country? I assume it is not enough in this case as all the rest would be copy/pasted. Ideally speaking, both my page titles and MD would be completely unique but I can't afford doing so in the short term. Thanks!0 -
No opener
When inserting a link with a ''no follow'' rule, ''no opener'' keeps popping in. Can I ask if this will cancel the initial rule as I am not sure what no opener entitles?
Technical SEO | | ElizaMaria0 -
Incorrect Logo is Displaying on Google Knowledge Graph - Need Urgent Solution!!
Incorrect Logo is Displaying on Google Knowledge Graph for our company. We have structured schema for logo etc. But still, Google is fetching and showing logo from some other sources on google search results. What will be the right fix for this? Our site url : http://www.travelyaari.com/
Technical SEO | | RobinJA0 -
Meta Descriptions
Hi All, Just a quick question regarding Meta Descriptions, I am currently looking at a site where an awful lot of the Meta descriptions are similar (not 100% duplicated). The reason being is that the site contains a lot of the same products, but different weights. For example a 500g, 1kg & 2kg version of the same product. Therefore the Metas are same, apart from the weight that's being discussed. In my opinion the duplication is probably a little too close. Do you think in this circumstance its better to have no Meta descriptions defined at all? Thanks!
Technical SEO | | CarlWint0 -
No Access to change duplicate product title and meta tags!?
I have a client who's website contains a php file to dynamically call a product xml file from an external source. I asked the web dev company if there was any way to access or change the titles and meta descriptions to be unique for each product and they said no, not with their system. With about 63 product pages is this going to hurt me trying to get him ranked locally? What is the best to handle a situation like this?
Technical SEO | | satoridesign0 -
Www. version of my site shows nothing in Open Site Explorer
When I first setup my site the domain was learnbonds.com. I moved hosts a couple of months ago and as part of the process I asked them to make the site show as www.learnbonds.com which they did. Now however when I goto www.learnbonds.com in open site explorer it says there is no data. When I enter learnbonds.com into open site explorer it gives me data but says that the site has been redirected to the www. version which shows no data. Also in google webmaster when I try to set the preferred domain as the www. version it gives me the following message: Part of the process of setting a preferred domain is to verify that you own http://www.learnbonds.com/. Please verify http://www.learnbonds.com/. I am concerned that this is hurting my SEO and would appreciate any advice you can give. Thanks Dave
Technical SEO | | fxtrader19790 -
For Google + purposes, should the author's name appear in the Meta description or title tag of my web site just as you would your key search phrase?
Relative to Cyrus Shepard's article on January 4th regarding Google's Superior SEO strategy, if I'm the primary author of all blog articles and web site content, and I have a link showing authorship going back to Google Plus, is a site wide link from the home page enough or should that show up on all blog posts etc and editorial comment pages etc? Conversely, should the author's name appear in the Meta description or title tag of my web site just as you would your key search phrase since Google appears to be trying to make a solid connection with my name, and all content?
Technical SEO | | lwnickens0