Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Track AI Overviews in Keyword Research
      Moz Pro

      Track AI Overviews in Keyword Research

      Try it free!
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Date in permalinks. Bad?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Date in permalinks. Bad?

    Technical SEO
    3
    4
    821
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Rich-DC
      Rich-DC last edited by

      Hello!

      I have a recipe website with over 1000 posts. Currently I have the month and year in the permalink that everyone is hinting off to me is bad. On the same front people tell me if I change the permalinks to just the post name it's going to significantly slow down my site.

      I'm torn on this one about changing. From Google's standpoint is it better to change to the post name and if so should I be fearing I'm going to run into trouble with the change?

      Any suggestions you have would be appreciated.

      Thanks!!!

      1 Reply Last reply Reply Quote 1
      • c_estep_tcbguy
        c_estep_tcbguy last edited by

        I'm assuming the permalink is the domain.com/blog/year/month/date/postname type structure, the Wordpress default? Going from so many unnecessary folders to fewer seems like it can only speed things up a bit.

        I'd recommend a structure such as domain.com/recipes/�tegory%/%postname%/ if you have them categorized by types of meal. Google likes to see a logical folder structure. Makes for solid human readability as well.

        And don't forget to redirect old permalinks to new permalinks. If there are any posts linked out there, you'll want to be sure they redirect to the new permalink.

        1 Reply Last reply Reply Quote 2
        • Rich-DC
          Rich-DC last edited by

          Thank you for this info. I've been going back on forth in removing the dates probably for at least a year now. Always concerned about performance but I know that leaving the dates in there is just bad. We're going to give it a shot and see what happens. People keep telling me with as many posts that I have the concern is performance but maybe this is just bad info. Thanks!

          1 Reply Last reply Reply Quote 0
          • baskingrock
            baskingrock last edited by

            The problem is that it dates your posts, so your click-through & time on page could be negatively impacted if the audience believes it's outdated information.

            My advice is to make the change and check the performance speed after. I believe that Wordpress has addressed this issue anyway with this update. If you are worried you can add a post ID to the post name tag, but I personally wouldn't be worried about it. If performance is truly that bad you can always go back.

            1 Reply Last reply Reply Quote 2
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • landport

              Query string parameters always bad for SEO?

              I've recently put some query string parameters into links leading to a 'request a quote' form which auto-fill the 'product' field with the name of the product that is on the referring product page. E.g. Red Bicycle product page >>> Link to RFQ form contains '?productname=Red-Bicycle' >>>> form's product field's default value becomes 'Red-Bicycle' I know url parameters can lead to keyword cannibalisation and duplicate content, we use sub-domains for our language changer. BUT for something like this, am I potentially damaging our SEO? Appreciate I've not explained this very well. We're using Kentico by the way, so K# macros are a possibility (I use a simple one to fill the form's Default Field).

              Technical SEO | | landport
              0
            • usDragons

              Spammers created bad links to old hacked domain, now redirected to our new domain. Advice?

              My client had an old site hacked (let's call it "myolddomain.com") and the hackers created many links in other hacked sites with links such as http://myolddomain.com/styless.asp?jordan-12-taxi-kids-cheap-T8927.html The old myolddomain.com site was redirected to a different new site since then, but we still see over a thousand spam links showing up in the new site's Search Console 404 crawl errors report. Also, using the links: operator in google search, we see many results of spam links. Should we be worried about these bad links pointing to our old site and redirecting to 404s on the new site? What is the best recommendation to clean them up? Ignore? 410s? Other? I'm seeing conflicting advice out there. The old site is hosted by the client's previous web developer who doesn't want to clean anything up on their end without an ongoing hosting contract. So beyond turning redirects on or off, the client doesn't want to pay for any additional hosting. So we don't have much control over anything related to "myolddomain.com". 😞 Thanks in advance for any assistance!

              Technical SEO | | usDragons
              0
            • rbai

              Some Old date showing in SERP

              I see some old date Jan 21 2013 showing up for some categories in Google search results. These are category pages and I do not see the date in view source. This is not a wordpress site or a blog page. We keep changing this page by removing/adding items so it is not outdated.

              Technical SEO | | rbai
              0
            • artdivision

              How can I block incoming links from a bad web site ?

              Hello all, We got a new client recently who had a warning from Google Webmasters tools for manual soft penalty. I did a lot of search and I found out one particular site that sounds roughly 100k links to one page and has been potentialy a high risk site. I wish to block those links from coming in to my site but their webmaster is nowhere to be seen and I do not want to use the disavow tool. Is there a way I can use code to our htaccess file or any other method? Would appreciate anyone's immediate response. Kind Regards

              Technical SEO | | artdivision
              0
            • acs111

              Are links in menus to external sites bad for SEO?

              We're building a blog on a subdomain of the main site. The main site is on Shopify and the blog will be on wordpress. I'd like to keep the user experience as simple as possible so I'd like to make the blog look exactly like the main Shopify site. This means having a menu in the blog that duplicates the Shopify menu. So is it bad for SEO to have someone click on the 'about us' button in the blog subdomain (blog.mainsite.com) which takes you to the 'about us page' on the main shopify website (mainsite.com)?

              Technical SEO | | acs111
              0
            • onurkiyak

              Blog article URL - with or without date?

              Quick question to all you folks: does including the date in a blog article's permalink affect rankings? For example, here's an article with the month and year, as well as the blog title: http://www.ayzanyc.com/blog/2012/12/difference-between-hot-chocolate-hot-cocoa/ Is it better to omit the date and just put the blog title? Also, if is better to avoid using the date, is it worth it to change the link structure of our previous articles (given that the URL will now be different), or should we just focus on future articles? Thanks ahead of time for your advice.

              Technical SEO | | onurkiyak
              0
            • MaartenvandenBos

              Use of + in url good or bad?

              Hi, I am working on a SEO project for a client.
              Some of the urls have a + between the keyword.
              like www.example.com/make+me+happy/ Is this good or bad for seo?
              Or is it maybe better to use - ? Thanks!

              Technical SEO | | MaartenvandenBos
              0
            • webseoservices

              Permalink structure for Wordpress Getshopped Plugin

              Hi everyone, has anyone had any experience with Getshopped eCommerce plugin for Wordpress and it's permalink structure? Currently the permalink reads something like http://www.sitename.com/products-page/product-category/product-description/ I would like to modify it to be http://www.sitename.com/product-description/ but the SEO Plugin I am using All-in-One SEO only allows me to edit the "product-description" part of the permalink and not the "products-page/product-category/" part of it The permalink structure is set to /%postname%/ under Settings in Wordpress. Any help/comments will be greatly appreciated Thanks

              Technical SEO | | webseoservices
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.