Dropped to 45th spot. How to track ?
-
Hi.. We specialize in CMS Development and all of our keywords were spotted on 1st page always. Most of them were on #1 only.
ON a weekly basis, we only post resourceful blog posts on our website . Since 2-3 months, I have seen quite some drop in traffic and today when I tried the rank status, I see the keywords have dropped to 4th or 5th page.
Is there a way, I can track, what went wrong ?
Where to start with ?
The site always ranked good since 2 years of its start already.
-
GWT is clean. And we never had any paid links or something special. All we did was concentrate on social sharing, good on page optimization and then good blog posts about those keywords and social bookmarking mostly.
Thats all. Very odd.
-
Hi there
You may be interested to read this post on some of the recent ranking fluctuations seen late last year/early this year. It explains very well what appears to be happening - continuous link devaluation.
Now, this isn't a penalty of sorts - it's not related to Panda or Penguin. It's just a re-evaluation of links pointing to your site. If you've been concentrating on posts to your site and not actively accumulating editorial type links, then it might account for the drop. Simply put, if you haven't been receiving a great deal of high quality links to your site (while competitors have) and your site had links from directories and other places, which may have been devalued (Google has certainly hinted at doing this), then it may account for the drop.
First of all, I'd double check your webmaster tools messages to see if you have received any notifications from Google, just to rule out any suggestion of a penalty. Second, it's worth looking at the pages where the ranking has dropped - for those SERPs that did drop, were they all for the same page? That might indicate link devaluation.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Organic traffic drops a lot
Please check my url that is https://www.drmalpani.com , it was first build up in Joomla and then for security reason, I moved from Joomla to Laravel but in that mean time, I have facing steep fall in organic traffics. It was earlier 10,000 users per day and now I can see only 2500 users per day. I don't know what went wrong, each url are same as it was in Joomla as well I have worked out on all 404 urls too. Looking forward to your guidance on this. Thanks, Bharat
Technical SEO | | DrMalpani0 -
Drop in keyword rankings with a multi-region website
Hi everyone, I know that variations if this question have been asked on this forum and have been answered by Google also. Google's response seems to be clear that "Websites that provide content for different regions and in different languages sometimes create content that is the same or similar but available on different URLs. This is generally not a problem as long as the content is for different users in different countries." This was our approach when launching a new .co.nz website recently to coincide with us opening a new office in Auckland. Our original site is still our .com.au site. We went with a new domain name over a sub directory or sub domain for the reasons in the same Google article. After launching the NZ site in February and steadily growing some rankings, we've noticed in the last week or so a drastic drop in our keyword rankings (and traffic) for no apparent reason. There are no apparent issues in Search Console or with the Moz Site Crawl, so I'm wondering what's going on? I know rankings can fluctuate widely, especially when you're not on page 1 (which we're not) but the sudden and drastic drop did concern me. Currently, our AUS site's content is basically being replicated on the NZ site (e.g. blog posts, about us, company history, etc.). I just wanted to bounce it off you all to see whether you think it could be the "duplicate content" on the NZ site, or could it be something else? I'd really appreciate your input! Cheers, Nathan
Technical SEO | | reichey0 -
IP address changed and some rankings drop
I changed my hosting company coz better server hardware and results (google). My website was perfectly for every queries on google but after changing company and ip address some results dropped to second page. What can i do now? These drops caused by changing ip address?
Technical SEO | | umutege0 -
Sudden 50% drop in SERP rankings
Hi, Our website is well established and has been growing every month until around Jan. 6th 2013. All of sudden our search rankings on Google dropped dramatically (nearly 50%). We getting tens of thousands fewer visitors through search results than normal. At the same time as the drop (almost to the day) we changed our forum software from Vbulletin3 to Vbulletin4. The forums are on a different subdomain, and our forum developer said there is no way the change would affect the main site. Is that true? So far, we have not been able to figure out what caused the sudden change. Maybe a Google update?
Technical SEO | | AVman0 -
Organic Traffic Dropping. 404s found. Is this it?
My organic traffic has dropped 20% in the past month. I noticed some major 404 errors today on a very commonly clicked link on our website. I had the developers fix the error today, but then I thought I'd look in Google Webmaster Tools. That's when I saw the attached picture. 2454 404 errors were found. We only have 1500 pages in the entire Google index. Could this massive amount of 404 errors attribute to this drop in organic traffic? dU240 dU240
Technical SEO | | davewjones0 -
Site dropped after article submissions
I have a site about back pain. The name is lower back pain relief. It has a lot of content on how to treat back pain with natural remedies. I paid for botw.org and yahoo directories as well as submissions from submit edge. My site was doing well within a few months. I was floating around at the bottom of page two for "lower back pain relief" and lower back pain. I found out about Unique article wizard. I started using that to write and submit articles. Now, my website is not ranking anywhere. I submitted a request for reconsideration to Google. They said no manual action had been taken. The question: How long does this penalty last? Is that website toast now? I think it was penalized for using the anchor text too much or adding too many links at once. It has been penalized for about 6 weeks now.
Technical SEO | | Naturalhealth150 -
Anyone having issues using Keyword Analysis and Rank tracking lately?
Seems it works once, maybe, then replies with a message that it can't complete the process when trying another keyword. _Cindy Barnard
Technical SEO | | CeCeBar0 -
What link tracking solution do you use?
What solution do you use to keep track of links that you have acquired or purchased?
Technical SEO | | qlkasdjfw0