Aggregate Rating Markup for Local Restaurant
-
Hello Moz Community,
I am finally getting around to creating markup for a bunch of the sites we work with using JSON-LD. I have a question specifically regarding adding review markup for a local restaurant.
It's my understanding that putting the aggregate rating on the homepage never results in stars being shown in the SERP's.
So what would be the best practice for taking advantage of all the great Google reviews we've accumulated over the years? These are reviews for the restaurant in general and not for any specific service or product.
Should I create a reviews page on the site and use the markup there?
Thanks for any and all suggestions.
-
I'm a local dentist and have the same problem. So we have 188 x 5 star reviews. They are appearing next to every blog post I write and every services page but not the homepage. Having those yellow stars in the serps and on the map is HUGE and tyou can get them just not for the homepage.
If you're on wordpress theres a plugin called Google reviews for business that works really well for us. So all your team pages, about pages, blogs and menus can have the stars - just not your homepage. So you could create individual pages for each dish or meal if you like and have stars next to them. So as a dentist I have a braces services page, an Implants one, a cosmetic one and a whitening one, all with reviews in the map, on the page as a slider and in the blogs.
So don't be defeated, you can do it really easily with the plugin!
-
I now realize that it's against Google's guidelines to markup reviews that aren't generated on your site!
Nevermind!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Single 1 Star Rating on GMB
Hi all, We recently received a 1 star rating on GMB. It's just the rating, no review/comment with it. We don't recognise the name so we think it must have been made in error or is spam. We discussed this internally, and it was decided that we should try to have it removed, although I personally didn't think our chances of getting it removed would be very good (because we wouldn't be able to prove it was spam). I flagged it as spam but didn't get a reply (would you even expect to get one?). I also sent GMB a DM on Twitter a couple of days ago, and again no reply. Edit: Google have now replied as I tweeted them again and as expected they won't remove the rating as it doesn't violate their policies. Normally, I wouldn't be so concerned about one individual poor rating (especially as it is just a rating), but we haven't had any reviews on Google before, so now our average is one star which just looks bad when someone googles our company. We use an external review provider for getting reviews from customers, so we don't actively encourage our customers to rate us on Google. I was thinking we should reply to the rating, with a message saying something along the lines of "We can't find your name in our accounts, but if you get in touch with our customer service, we are confident they will be able to help you." It would also help to get more ratings or reviews to even out the one bad one and improve our average. Is there anything else we could do? How would you handle this? Thanks!
Reviews and Ratings | | ViviCa10 -
Google My Business - Switching from Local to National Presence
Hi, Before I started with my current employer (a national B2B company), someone set them up with a Google My Business page that has resulted in the home office appearing as a local search result. As a result, our competitors have a much more professional national Knowledge Graph sidebar complete with logo, Wikipedia blurb, social links, etc. displayed while we have a local result with reviews, images, and Google Map location. Since we are a B2B business with a national presence, I am trying to transition from the local to broader company Knowledge Graph result, but I'm struggling to find information on the best steps to remove the local result. While the reviews are improving, this is a service-based business with a B2C element when it comes to end users, so historical reviews have been unkind -- to the point that I'd like to make the transition to a national presence not only to better reflect the entire region we serve, but also to remove as much review visibility as possible. The only option in Google My Business I've seen so far is to report the business as being closed, which, of course, it is not. I know a big Step 1 is to get a new Wikipedia page for the business created. (The company is legitimately deserving of one. I'm still trying to find the most effective approach to tackling this without violating Wikipedia policies. ) Outside of that step, however, is there any sort of process someone can recommend for tackling this local-to-nation Google transition? Thanks, Andrew
Reviews and Ratings | | Andrew_In_Search_of_Answers1 -
I can not see my google seller ratings anymore. Any ideas?
I used to be able to see google seller ratings of my sites at
Reviews and Ratings | | lcourse
https://www.google.com/shopping/seller?q=example.com Now I just see it for sites with a couple of hundred reviews.
Is there still any other URL or other way how I can see the seller ratings that google collected so far for my sites (even if I did not reach the threshold of 200 ratings in last 12 months)?0 -
Ratings showing up in results
Hi.
Reviews and Ratings | | corn2015
What is required or how long doesi t take for local reviews to show up in search results for a local business? One of my clients is starting to get quite a few positive reviews but he wants to know how long before the star rating shows up in the results.ratings s0 -
Rich Snippets (Rating stars) not showing up on website in search results
Hello, I have All in One Schema.org Rich Snippets plugin installed on my WP websites for the star snippets to show up in google search results. I used the Item Review property in this plugin for the homepage and under Reviewer’s Name (added name of author), Item to be reviewed (added brand/business name) and Your Rating (of course 5 :)). Now, the problem occurring is that instead of stars showing up in search results, the date when the respective page was published is showing up in search results. This is happening with all the websites I added plugin in. Am I doing something wrong or what is happening. Please help as i want those stars to show up on the websites. Please help me with any plugin or useful info that can help me with this. Thanks!
Reviews and Ratings | | BrianBotts.0 -
Bing Local Lists Yelp Reviews From Another Business At Shared Address
Hi everyone, I am having a problem with Bing local listings and am hoping someone might be able to help me out. Basically I am working with a business that shares an address with another (separate legal entities, different owners, different phone, different domain). Both are bathroom remodelers, but one uses the space as a storefront/showroom, the other is strictly a service area business and uses the space for storage/office space (this is the one I am working with). I have claimed their listing on bing local and set it to hide the address. The problem I am having is that for whatever reason, Bing local is associating the yelp page of business 1 (showroom) with business 2 (business 2 is not currently on yelp). My question: what options do I have to remedy this? Is there a way to request a manual review of sorts to have this fixed? Would it be sufficient to create/verify a yelp page for business 2 and hope that Bing picks up on this?
Reviews and Ratings | | rbmac0 -
Star Ratings Showing in SERP
Hello everyone, I'm looking to display testimonials with star ratings in SERP's for a RV repair shop. The testimonials will be unique and manually added to the site. Is this achieved through Rich Snippets/Schema markup or is there a specific way to implement it to influence Google to display the ratings? Thanks in advance. webmasters_99170_rsreview.png
Reviews and Ratings | | MXRSEO0 -
Where Google+ Local Gets Listings?
I've seen a lot of business owners mention that their website is on Google+ Local but they say they never added it. Does anyone know which companies Google buys databases from and lists the businesses and unclaimed? And how often do they do this?
Reviews and Ratings | | CyberAlien0