Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Targeting Home page is better for local seo
-
Hey guys i need know whether targeting homepage for local SEO is good or creating separate page for locatin
-
@moz12pro said in Targeting Home page is better for local seo:
Hey guys i need know whether targeting homepage for local SEO is good or creating separate page for locatin
For local SEO, creating separate location-specific pages is usually more effective than targeting your homepage alone. Location pages allow you to optimize for specific keywords, provide unique content relevant to each area, and include details like address, contact info, and local testimonials. This helps search engines better understand your relevance for each location, which improves your visibility in local searches. However, if you have just one main location or serve a small region, optimizing the homepage might be sufficient.
-
I tried this method and it works 100%
-
@moz12pro
I tried this method and it works 100% -
@aarefa said in Targeting Home page is better for local seo:
While your homepage can still target broader keywords, location-specific pages will help improve your visibility in local search results and provide a better user experience.
While your homepage can still target broader keywords, location-specific pages will help improve your visibility in local search results and provide a better user experience.
-
@moz12pro When it comes to local SEO, it’s usually more effective to create a separate page for each location rather than focusing solely on the homepage. By doing this, you can customize the content and keywords for each specific area, which helps improve your visibility in local search results. While the homepage can still target broader terms, location-specific pages make it easier for search engines to understand your relevance to those areas and provide a better experience for users searching locally.
if you want to know more about keyword research and on-page SEO check this out
https://www.digitalluminous.com/guide-to-search-engine-optimization-seo/ -
Regarding local SEO, it’s usually more effective to create a separate page for each location rather than focusing solely on the homepage. By doing this, you can customize the content and keywords for each specific area, which helps improve your visibility in local search results. While the homepage can still target broader terms, location-specific pages make it easier for search engines to understand your relevance to those areas and provide a better experience for users searching locally.
if you want to check more information about keyword research and on-page SEO check this out
https://www.digitalluminous.com/guide-to-search-engine-optimization-seo/ -
@moz12pro For local SEO, creating a separate page for each location is generally better than just targeting the homepage. A dedicated location page allows you to tailor content, keywords, and local information for that specific area, making it more relevant to search engines and users. While your homepage can still target broader keywords, location-specific pages will help improve your visibility in local search results and provide a better user experience.
if you want to know more about keyword research and how to optimize it while doing on-page check this blog
https://www.digitalluminous.com/guide-to-search-engine-optimization-seo/ -
@sarahwalsh said in Targeting Home page is better for local seo:
company website. PM Kisan beneficiary list
Targeting your homepage for local SEO is crucial. It boosts visibility in local searches, driving more relevant traffic. By optimizing for local keywords and including location-specific content, your business can attract nearby customers and improve its local online presence -
@moz12pro said in Targeting Home page is better for local seo:
Hey guys i need know whether targeting homepage for local SEO is good or creating separate p
try to make landing pages for your every city
-
There are pros and cons to both targeting your homepage for local SEO and creating separate location pages. Here's a quick breakdown:
-
Targeting your homepage can be simpler, but it might not be as effective for highly specific local searches.
-
Separate location pages allow for more targeted content and keywords, potentially boosting your local SEO for specific areas.
-
-
Often, a lot of SEO businesses just concentrate on building backlinks to just the homepage.
However, you should also build do-follow quality backlinks to many different pages and blog posts on your company website.
-
It was a very interesting method
-
I always start with creating a location page for each city your business is located.
If you only have one city location then think about what is the most useful page for visitors to land on when searching for what you do. If it's your homepage, then promote that, but if it is the information you'd put in a location page, then promote that instead.
Honestly I tend to always create a location page no matter what and then push to rank both the homepage and the location page see which one Google likes best.
Boyd
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage SEO optimization
Hello, I’m almost ready to lunch my new website https://thetravelhoop.com , I just need to create the content of the product page and put all the images. I would like to know what you think in terms of SEO of the home page (is the content that I want to rank the most). My doubt is that since it is a landing page, there is not a lot of text but mostly <h>. It’s not a styling decision of course (I know is bad practice) but mostly because they are supposed to be title/headings.</h> Do you think I’m doing something wrong, or do you have any suggestions? Thank you, Daniele
On-Page Optimization | | danielecelsa0 -
Home page keyword in url
I have been looking into SEO for a few weeks now trying to perfect a homepage. Going through various sources on MOZ, and other examples out there on the internet, I keep seeing that you should have your keyword in the URL of the page. The homepage is the page most people want to rank the highest in google searches, however, you cannot put the keyword in the URL as most home page URLs are simply /. Should I actually make the home like this: www.example.com/key-word-example? I would imagine this would not be the normal for many users and would seem like it's not the home page.
On-Page Optimization | | Matthew_smart0 -
Should I optimize my home-page or a sub-page for my most important keyword
Quick question: When choosing the most important keyword set that I would like to rank for, would I be better off optimizing my homepage, or a sub page for this keyword. My thinking goes as follows: The homepage (IE www.mysite.com) naturally has more backlinks and thus a better Google Page Rank. However, there are certain things I could do to a subpage (IE www.mysite.com/green-widgets-los-angeles ) that I wouldn't want to do to the homepage, which might be more "optimal" overall. Option C, I suppose, would be to optimize both the homepage, and a single sub-page, which is seeming like a pretty good solution, but I have been told that having multiple pages optimized for the same keywords might "confuse" search engines. Would love any insight on this!
On-Page Optimization | | Jacob_A2 -
SEO Optimization for Sales Page
Hi, I am new to eCommerce. Traditionally I have run a couple of semi-successful websites relying largely on Adsense revenue and affiliate income. So I have a bit of experience with on page and off page SEO. This time around I am creating a membership site and also sell eBooks as bundles that non members can buy. My question is, should I SEO optimize the sales page for my eBook or use another content page that links to the sales page. For example, if I am selling an ebook on Dog Training and targeting the main KW "Dog Training Tips", should my sales page be optimized for "Dog Training Tips"? The reason I ask is because typically Sales pages do not provide a lot of useful information but are more geared around selling the product. The other option would be to create a helpful information page targeted for "Dog Training Tips" and lead users to my sales page through contextual links, banners, popups (I hate popups), etc. This would be the approach for the other LSI keywords anyways. Any thought would be appreciated.
On-Page Optimization | | dwautism0 -
SEO Location Pages - ALT Image Tag Question
Hello Guru's, I have a Hire Website whereby you can rent products online. I have created different Location pages for these which are in essence the same pages page but with different location specific urls, title tags , on page content etc etc. This helps me to rank for local search. These location pages also display 20 products per page. My question is Should I make the ALT IMAGE TEXT location specific for each of the 20 products . Example - Steam Cleaner Rental in "location" or should I only amend a few of the Atl Image Texts to be location specific. I don't want to come accross as spammy in google eyes but I also don't want to be seen as having duplicate content , images etc etc What do you think ? thanks Sarah.
On-Page Optimization | | SarahCollins0 -
Target keywords on homepage or sub page?
Is it better to target main keywords on a site's homepage, or in a sub page. I would usually assume the homepage, but if the domain for the homepage doesn't include the keyword is it better to have a sub page with an exact match URL? For example we target the keyword "abc123" Is it better to optimise the homepage: brandname.com Or create a page to target it: brandname.com/abc123/ And leave the homepage to target brand keywords, but link to the "abc123" page. Whats the best option?
On-Page Optimization | | timscullin0 -
Rel="canonical" on home page?
I'm using wordpress and the all in one seo pack with the canonical option checked. As I understand it the rel="canonical" tag should be added to pages that are duplicate or similar to tell google that another page (one without the rel="canonical" tag) is the correct one as the url in the tag is pointing google towards it. Why then does the all in one seo pack add rel="canonical" to every page on my site including the home page? Isn't that confusing for google?
On-Page Optimization | | SamCUK0 -
SEO value of "in the news" links on home page?
Notice more sites have an "in the News" section on the home page, or something similar like press releases... Apart from providing users fresh content, is there an SEO value to this? What is the explanation for this? Have a feeling the answer is obvious but just not too sure Thanks a lot.
On-Page Optimization | | inhouseninja0