Solved Recommended title length for Google search results
-
I read the recommended title length is 50-60 characters depending on alphabets, etc,.
Anyways, my question is, is there any harm of having longer title?
If all my important keywords are within the 50-60 characters that will show up on search results, I can still make the title longer, it's just that those keywords outside won't have any effect on search results? -
Search engines still read the whole title tag no matter how long it is. The 50-60 character recommendation comes up because that is what people will see in the SERPs.
I'm all for testing different lengths of title tags to see which version gets me the best rankings for the most phrases that are mapped to that URL along with the highest conversion rate.
I've even tested and kept title tags with 80-100 characters because they performed better for me than shorter ones.
Don't be scared to test title tags. You can always change them back and get your rankings back if the test made things worse. One example: I made a change last year to a title tag that dropped the rankings from #3 to not in the top #100 for the main phrase and so I changed it back. As soon as Google recrawled the page, my rankings came back.
-
Title tags should be between 50-60 characters in length. Google has not specifically come out and said that title tags should be this length; however, if your title is longer than 60 characters, you risk the chance of it becoming cut off in the middle.
-
Google typically displays the first 50–60 characters of a title tag. If you keep your titles under 60 characters, our research suggests that you can expect about 90% of your titles to display properly. But if you want to add more characters feel free to add them.
-
From 40-50 characters are enough getting a look in search engine, you must have already few info about ranking as I know. I found one simple look site that is: http://amazeinvent.com/ having not what you think.
-
Search engines still read the whole title tag no matter how long it is. The 50-60 character recommendation comes up because that is what people will see in the SERPs.
I'm all for testing different lengths of title tags to see which version gets me the best rankings for the most phrases that are mapped to that URL along with the highest conversion rate.
I've even tested and kept title tags with 80-100 characters because they performed better for me than shorter ones.
Don't be scared to test title tags. You can always change them back and get your rankings back if the test made things worse. One example: I made a change last year to a title tag that dropped the rankings from #3 to not in the top #100 for the main phrase and so I changed it back. As soon as Google recrawled the page, my rankings came back.
-
Yes, the ideal length is 50-60 characters. But if you want to add more characters feel free to add them.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Snippet showed in google search is not from metaDescription
This is my page https://www.collegehippo.com/graduate-school/programs/top-ranked-masters-degree-museum-museology-and-curatorial-studies The metaDescription is | |
On-Page Optimization | | etattva
| name="description" content="Master's degree in Museum, Museology and Curatorial Studies is offered by 49 American universities. New York University had highest number of international students receiving a Master's degree. Johns Hopkins University had the most women graduates in this program. Job outlook for Museum, Museology and Curatorial Studies Museum, Museology and Curatorial Studies is projected to grow 13 percent from 2016 to 2026, faster than average for all occupations. Median pay for Museum, Museology and Curatorial Studies in 2018 was $53,360. The number of jobs were 11170. Check out best universities offering online Master's program in Museum, Museology and Curatorial Studies "/> |
| | | But when I see the page in google search results for (museum studies graduate programs), This is how it appears in the search results. It is showing the breadcrumbs from the page. I am not sure why is google is treating the page like this. It was not like that 5 months back. Nothing much changed in page and google is displaying the page content like this . How can I fix this?0 -
WMT Fetch as Google
Is there any benefits in using 'Fetch as Google' in WMT and then submitting for indexing? I have a page which I'm trying to get to rank so far with no luck is it likely to help or could it hinder? Please speak from experience not hearsay 🙂 Many Thanks
On-Page Optimization | | seoman100 -
Is Google indexing something I can't see on my page title?
When I do a search for my businesses website (colourpages.com) it returns a listing which is great but the title tag includes Hull Colour Pages which is our old brand name - we changed to colourpages.com 2 years ago yet Hull Colour Pages is still pulling through on the title tag. I have checked the source and it's as follows: <title>Plumbers in Hull - Reviews - colourpages.com</title> I have attached a photo which shows the issue - http://imgur.com/Cva3001 Is Google indexing it from old history that is no longer visible or am I missing something? Cva3001
On-Page Optimization | | colourpages0 -
Google Index HTTPS
Hi,
On-Page Optimization | | JohnHuynh
I had a HTTP protocol file which indexed. Now I want to change this file to HTTPS protocol. I wonder that is there any effects?
I don't know HTTPS would be indexed by google or not? Thanks,0 -
Google Indexing
Hi, We recently launched a new version of our site on the Magento platform. I submitted a new sitemap and on the first crawl only 7 pages out of 132 were indexed...a few days later and we now have 107 indexed (phew). My question is this....how on earth do i find out which pages are indexed and more importantly not indexed? For all i know they might be really important ones so I need to be able to identify the missing pages so i can work on getting them indexed. Nic
On-Page Optimization | | nicc19760 -
301 redirect results in plummeting DA. Why?
I redirected from my .co.uk site to my .com site (www.salesandinternetmarketing) and my Domain Authority has gone from 44 to 33!? Also SEO Moz states that it's crawled all my pages, yet isn't showing any on page reports, inculding keyword usage, meta descriptions, etc. I'm very confused and not receiving clear answers from the support team (they've said one of the reasons is that my keywords are not ranked in the top 50, well some are, nevertheless I should still be getting some report info shouldn't I)? Can someone please help, I'm rather fed up as this has been going on a for a couple of weeks now
On-Page Optimization | | lindsayjhopkins0 -
Changing page titles and google penalties?
I just recently learned that changing your page title earns you a google penalty. Unfortunately i learned this after playing around with my page titles a bit to get the most optimal page titles. Does anybody know how long this google penalty lasts? is it forever? or just temporary?
On-Page Optimization | | adriandg0 -
Duplicate page title and content
Hello, I have an ecommerce store where we offer many similar products, and the main difference could be the color or memory storage. Due to this reason my main problem appears to be be duplicate page title and content. What is the best way to correct this issue? I cant make them different neither. I always include this particular difference in title or description. I guess it is not enough? any way to fix it? thanks!
On-Page Optimization | | tolyadem10