Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Moz Tools
    3. Moz Pro
    4. Link Explorer
    5. My website spam score just increased all of a sudden from 1% to 67%

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    My website spam score just increased all of a sudden from 1% to 67%

    Link Explorer
    4
    8
    2107
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Dahboss
      Dahboss last edited by

      As at last week, my spam score was 1% but today I checked and it was 67% how come?

      I haven't built any backlinks for months now,  so I don't understand why it increased...some one please help....so it could reduce back to 1% or even 0% spam score....

      1 Reply Last reply Reply Quote 2
      • Dahboss
        Dahboss last edited by

        Please moz work on your errors, how will my site just get 67% spam when I have disavowed too?

        1 Reply Last reply Reply Quote 0
        • Joeurt4
          Joeurt4 last edited by

          Hello all,

          I think it's an error of Moz because my website sewgadgets.com was showing a 0% spam score a few days ago. but now suddenly it went to 7%. Is it something to worry about?

          Thanks

          1 Reply Last reply Reply Quote 0
          • Dahboss
            Dahboss last edited by

            So what you are saying is that my spam score can never be reduced?

            I feel bad whenever I see it...  It was just 1% last week and this week just from no where grow to 67% when I didn't build any

            1 Reply Last reply Reply Quote 0
            • dave.kudera
              dave.kudera Staff last edited by

              So, Moz's Spam Score is the percentage of sites with similar features we've found to be penalized or banned by Google (it's not based on the spam score of the sites linking to you). To improve this score I would recommend reading our guide which explains the 27 factors used to make up this score. You can then look at your site and investigate areas you would like to improve on your site: https://moz.com/help/link-explorer/link-building/spam-score

              Best of luck, and let me know if I can help with anything else!

              1 Reply Last reply Reply Quote 1
              • victor.celer
                victor.celer last edited by

                Disavowing the spammy domains is not supposed to reduce the spam score because Moz has no visibility of the GSC disavow list. If you disavow a spammy domain you can reduce its negative impact from the Google perspective, but your own spam score will remain unchanged.

                1 Reply Last reply Reply Quote 0
                • Dahboss
                  Dahboss last edited by

                  I have disavowed the two but it's not still reducing!  Mywow.ga is what's redirecting to my domain,  I don't know who did it and the site isn't functioning, but it's show to give me slot of spam score....

                  What next now?

                  1 Reply Last reply Reply Quote 0
                  • victor.celer
                    victor.celer last edited by

                    First of all, Google doesn't use Moz spam score: https://support.google.com/webmasters/thread/2440327?hl=en

                    So, if your Moz spam score is high because of "spammy" backlinks it doesn't mean that Google considers your site as spammy. You can check the spam score for every linking domain in the Link Explorer. If there are too "spammy" domains take the necessary actions (disavow them in GSC as the last resort).

                    1 Reply Last reply Reply Quote 1
                    • 1 / 1
                    • First post
                      Last post

                    Got a burning SEO question?

                    Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                    Start my free trial


                    Browse Questions

                    Explore more categories

                    • Moz Tools

                      Chat with the community about the Moz tools.

                    • SEO Tactics

                      Discuss the SEO process with fellow marketers

                    • Community

                      Discuss industry events, jobs, and news!

                    • Digital Marketing

                      Chat about tactics outside of SEO

                    • Research & Trends

                      Dive into research and trends in the search industry.

                    • Support

                      Connect on product support and feature requests.

                    • See all categories

                    Related Questions

                    • g3mmab

                      Unsolved Huge Increase In Internal Links + Domain Authority Tanked

                      internal linking domain authority

                      Hey, I am very concerned about the link metrics I am seeing, really hoping someone can help. In October last year there were a total of 34.7K 'total links' attributed to my E-commerce website . This compared to 41.2k and 213k links attributed to my two main competitors. In November, my website had a forced update due to incompatibility issues my shopping cart version was having with the server on which it is hosted. (I was told by my web developers / hosting company that their server was upgraded.) This update created many problems such as checkout issues, page layout issues, sitemaps not automatically regenerating and the big one - it reverted back to http instead of https. Along with my developers, I spent 2 weeks fixing all of the issues until everything worked correctly and https was reinstated. After initial warnings from Moz, I have not received any critical crawler issues or warnings, big ranking drops etc since November. I was satisfied that all was ok. However, in November my 'total links' jumped to 81.5k and have since continued to balloon. December - 309.1k, January -335k, February - 665k, March - 716k, April - 719k, May - 742k, June - 751k. In the same period (November - June), my external links went from 5.3k - 8.7k. So it appears the huge increase in links are internal. In my latest report it states that 'internal follow links' are up by 8k and 'internal no follow links' are up by 1k. This is insane. I cannot understand why I have so many internal links and why they keep increasing. I maintain the website with updates, blog articles etc but no more than I have in the past several years. Worryingly, once this increase in links started being reported, my Domain Authority has also tanked. In October my DA was 37 (higher than my competitors) and has since dropped as low as 19. It has gone up to 21 this month (still significantly lower than my competitors). I have spent hours researching why this huge increase in internal links could be happening but have got nowhere. If anyone could advise what the issue could be and how I can fix it, I would be eternally grateful. Issues I have discovered along the way that may help with analysis:
                      My site has many 404s (hundreds) - all relate to urls of old images that have been removed from the website. The 'Top Hits' on my website are from blogs (some spammy) to these deleted image urls that return a 404. I don't use any plugins. I do get 'duplicate content' notices as my blog posts archive themselves and generate new urls - as an example - 'blog post name' archived December 2023. It may be the case that the old http urls have been redirected to https but I have no warnings for 'redirect issues' in Moz. Thanks for taking the time to read this and thanks in advance for any help.

                      Link Explorer | | g3mmab
                      0
                    • Faizali.786

                      Unsolved How to decrease spam score

                      spam score link explorr

                      Why spam score of my website is 78 in moz. I had disaow bad backlinks in 2023 and it's still showing my spam score too high. Help me to decrease it. alt text

                      Link Explorer | | Faizali.786
                      0
                    • SoyGabi

                      Unsolved My DA does not increase and Moz does not recognize my links

                      da page authority

                      Hello everyone. My website (I am attaching the link to it, if you cannot attach the link remove it but please give me an answer) https://mejorhora.com/ 3 MONTHS ago I made different redirections from other websites that I have with high authority in order to increase both the Da and the DR since I sell links to that website and it suits me. Ahref showed me all the links after a few days, also in search console. However, in Moz it does not recognize more than 500 new domains that give me links. Because? It's been 3 months... What should I do?

                      Link Explorer | | SoyGabi
                      0
                    • yenu

                      What is Spam Score?

                      DA, PA, I knows it. But what is Spam Score? How does it work? For example in my website: tructiepbongda, the score is 3%. So is this factor evaluated by GG in terms of rankings? How to control this indicator well?
                      Thanks!

                      Link Explorer | | yenu
                      0
                    • jessicapremier

                      How is Moz DA affected by spam links? Disavow file?

                      So it does not appear that moz let's you upload your disavow file.  So when moz calculates your DA how do spammy links factor in? After digging through our GA it appears our site was hit with the 2016 penguin update and never recovered.  Our weekly visitors were 2k, then dropped to 500 and have stayed close to that level for a while. We've used the disavow tool, without success over the past 3 years.  During that time we have done link out reach and built around 10 legit good quality DA links since.  But we have not recovered.  At this point i'm thinking I should just remove the disavow file. Moz says our spam score for our domain is 5%.

                      Link Explorer | | jessicapremier
                      0
                    • KenSchaefer

                      If I migrate to a new domain, does my Domain Authority score get migrated also?

                      For business reasons, I migrated my domain with a DA score of 85 to a new domain.  After some time, the DA score on the new domain is only 45.  My migration plan and redirects went smooth and all redirected with best practices in mind.  I am still ranking well for almost all of the keywords where I've 301 redirected old URL to new. Any feedback welcome!

                      Link Explorer | | KenSchaefer
                      1
                    • IanWatson

                      Moz's new Link Explorer, including our revamped index and DA/PA scores is now open to everyone!

                      Hey Moz Community, Link Explorer is now open to the public! Everyone can access it via a subscription or a free Moz ‘Community’ account. As you may know by now, the brand-new Link Explorer tool is primed to replace Open Site Explorer as Moz’s link building and analysis tool. The Link Explorer project is the result of an incredible amount of perseverance and hard work by the team, and we’re proud to be able to finally share it with you — we know it’s going to revolutionize how you approach link building and make your job easier. You can read more about the tool here in Sarah Bird’s announcement post. Because Link Explorer improves on almost every aspect of Open Site Explorer, the metrics have improved, too. That means you’re likely going to see some Domain Authority and Page Authority discrepancies between OSE’s index and Link Explorer’s index. We definitely suggest you use the new DA/PA from Link Explorer, as they’re more accurate and refresh daily rather than monthly, as was the case with OSE’s index. However, we also realize that many of you use these metrics to report to your clients and colleagues, and a sudden change or fluctuation could potentially make your job harder. Which DA is the real DA? The new DA is based on a much larger index that has many improvements, several of which are designed to make the index more like Google’s than ever before. You should consider moving towards the new DA (and the old DA won’t be updated after April 26th 2018, so the sooner the better). While there will be fluctuations as we improve the model and add features to the index, we expect it to remain largely stable and to be a far more accurate picture of a site’s authority according to how it’s seen by Google. Why is Link Explorer’s DA/PA considered better than OSE’s, and which should I trust? The larger link index with improved crawl selection allows us to produce a stronger model that includes a much larger proportion of the web. That being said, DA and PA should always be considered in the context of your competitors. A drop in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement. Is Domain Authority/Page Authority an absolute score or a relative one? Both DA and PA are relative to the Internet as a whole. If Facebook acquired a billion new links, everyone’s PA and DA would drop relative to Facebook. Because of this, it’s always best to look at PA and DA in comparison to your competitors. What does a drop/raise in DA mean in Link Explorer vs OSE? How can I explain this to my clients when I’m reporting it? DA and PA should always be considered in the context of your competitors. A drop or raise in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement. Reporting that your site has moved from a DA of 45 to a DA of 42 doesn’t tell the whole story, but reporting that your site has a DA of 42 while your main competitor moved from a 43 to a 37 shows that, relative to the sites you’re competing against in the SERPs, your site has significantly more authority and ranking power. What’s happening to MozTrust and MozRank and why, and what should I replace those with? The improvements to our DA/PA and Spam Score metrics now now account for more important nuances in helping you determine one site’s ability to rank higher than another. Because they no longer correlate with Google’s ranking model as well as they used to, MozRank and MozTrust are being deprecated for better metrics. Users should rely on Page Authority, Domain Authority, and Spam Score to determine the importance and quality of pages, domains, and links. I have historical data I use to help my clients benchmark their progress. What do I do now that DA is calculated differently? You should annotate any KPI changes referencing the change in DA and PA. However, most importantly, you should compare those changes to your competitors, as this will best show how strong your site’s authority is relative to the sites you’re competing against in the SERPs. We take updating our metrics very seriously, and our last major update to the model was 7 years ago. Users of Domain Authority and Page Authority can expect us to continue to produce steady, reliable metrics for the long haul, and only make changes to these metrics when we believe the benefits dramatically outweigh the stability of the metric. Do you have any questions about the new metrics? Anticipating a tough time reporting changes to clients or bosses? Metrics, features or functionality missing that you would want to see? Let us know in the thread, and we’ll work to find a good answer for you. Hope you enjoy the new Link Explorer product and the amazing new link index powering it. We are very excited to provide this valuable data to our community and customers.

                      Link Explorer | | IanWatson
                      9
                    • MarcoBP

                      Spam Score and crawling of my site

                      Hello, I'm trying to analyze the spam score of my site which is 9/17 Actually I have few backlinks and all of them have a low spam score (max 4/17, just one). I think there's some kind of issue with the crawler since I get strange spam factors: Large Site with Few Links (likely true, I recently deleted a lot of tags used once) Low Number of Pages Found (wasn't it a "Large Site"??) Low Number of Internal Links (I got a considerable number) No Contact Info (I have a link to my facebook in the menu and a "contacts" page) Thin Content (It's just a blog with min 300 words per post, why thin?) Site Link Diversity is Low (likely true) Ratio of Followed to Nofollowed Subdomains (likely true) Low MozTrust or MozRank Score (true) Ratio of Followed to Nofollowed Domains (likely true) Can you please help me to understand it, is it a crawling problem or similar? If needed I will post the url of the website. Thank you so much Marco

                      Link Explorer | | MarcoBP
                      0

                    Get started with Moz Pro!

                    Unlock the power of advanced SEO tools and data-driven insights.

                    Start my free trial
                    Products
                    • Moz Pro
                    • Moz Local
                    • Moz API
                    • Moz Data
                    • STAT
                    • Product Updates
                    Moz Solutions
                    • SMB Solutions
                    • Agency Solutions
                    • Enterprise Solutions
                    Free SEO Tools
                    • Domain Authority Checker
                    • Link Explorer
                    • Keyword Explorer
                    • Competitive Research
                    • Brand Authority Checker
                    • Local Citation Checker
                    • MozBar Extension
                    • MozCast
                    Resources
                    • Blog
                    • SEO Learning Center
                    • Help Hub
                    • Beginner's Guide to SEO
                    • How-to Guides
                    • Moz Academy
                    • API Docs
                    About Moz
                    • About
                    • Team
                    • Careers
                    • Contact
                    Why Moz
                    • Case Studies
                    • Testimonials
                    Get Involved
                    • Become an Affiliate
                    • MozCon
                    • Webinars
                    • Practical Marketer Series
                    • MozPod
                    Connect with us

                    Contact the Help team

                    Join our newsletter
                    Moz logo
                    © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                    • Accessibility
                    • Terms of Use
                    • Privacy

                    Looks like your connection to Moz was lost, please wait while we try to reconnect.