Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Sitemap.xml strategy for site with thousands of pages
-
I have a client that has a HUGE website with thousands of product pages. We don't currently have a sitemap.xml because it would take so much power to map the sitemap. I have thought about creating a sitemap for the key pages on the website - but didn't want to hurt the SEO on the thousands of product pages. If you have a sitemap.xml that only has some of the pages on your site - will it negatively impact the other pages, that Google has indexed - but are not listed on the sitemap.xml.
-
@jerrico1 Only including some pages in the sitemap won't hurt your SEO performance at all. I've done this on a number of sites for exactly the same reasons you are facing.
The XML sitemap simply gives Google one more way to find your pages. Ideally, you could use it to give Google a way to find all of your pages but you want to at least use it for the pages you want to be sure Google finds. However, there is no penalty if the page isn't in the sitemap.
That said - you may want to check if you need the XML sitemap at all as a point of discovery. If you have lots of links (internal or external) to the pages on your website, then odds are good that Google is already finding those pages. The XML sitemap wouldn't hurt to have but if there already links to these pages, you likely don't have a big problem to solve here.
The best way to check this is within your log file - pull a unique list of all the URLs that Google has crawled over the last few weeks. You may not be able to open up your log files (sometimes you can't easily on large sites and you aren't using an enterprise log analyzer). If that is the case, then you could check to see how many of your pages are Google organic landing pages in your analytics tool--if the page is getting traffic from Google, then Google clearly found the page.
Hope that helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Desktop & Mobile XML Sitemap Submitted But Only Desktop Sitemap Indexed On Google Search Console
Hi! The Problem We have submitted to GSC a sitemap index. Within that index there are 4 XML Sitemaps. Including one for the desktop site and one for the mobile site. The desktop sitemap has 3300 URLs, of which Google has indexed (according to GSC) 3,000 (approx). The mobile sitemap has 1,000 URLs of which Google has indexed 74 of them. The pages are crawlable, the site structure is logical. And performing a Landing Page URL search (showing only Google/Organic source/medium) on Google Analytics I can see that hundreds of those mobile URLs are being landed on. A search on mobile for a longtail keyword from a (randomly selected) page shows a result in the SERPs for the mobile page that judging by GSC has not been indexed. Could this be because we have recently added rel=alternate tags on our desktop pages (and of course corresponding canonical ones on mobile). Would Google then 'not index' rel=alternate page versions? Thanks for any input on this one. PmHmG
Technical SEO | | AlisonMills0 -
Home Page Ranking Instead of Service Pages
Hi everyone! I've noticed that many of our clients have pages addressing specific queries related to specific services on their websites, but that the Home Page is increasingly showing as the "ranking" page. For example, a plastic surgeon we work with has a page specifically talking about his breast augmentation procedure for Miami, FL but instead of THAT page showing in the search results, Google is using his home page. Noticing this across the board. Any insights? Should we still be optimizing these specific service pages? Should I be spending time trying to make sure Google ranks the page specifically addressing that query because it SHOULD perform better? Thanks for the help. Confused SEO :/, Ricky Shockley
Technical SEO | | RickyShockley0 -
Upgrade old sitemap to a new sitemap index. How to do without danger ?
Hi MOZ users and friends. I have a website that have a php template developed by ourselves, and a wordpress blog in /blog/ subdirectory. Actually we have a sitemap.xml file in the root domain where are all the subsections and blog's posts. We upgrade manually the sitemap, once a month, adding the new posts created in the blog. I want to automate this process , so i created a sitemap index with two sitemaps inside it. One is the old sitemap without the blog's posts and a new one created with "Google XML Sitemap" wordpress plugin, inside the /blog/ subdirectory. That is, in the sitemap_index.xml file i have: Domain.com/sitemap.xml (old sitemap after remove blog posts urls) Domain.com/blog/sitemap.xml (auto-updatable sitemap create with Google XML plugin) Now i have to submit this sitemap index to Google Search Console, but i want to be completely sure about how to do this. I think that the only that i have to do is delete the old sitemap on Search Console and upload the new sitemap index, is it ok ?
Technical SEO | | ClaudioHeilborn0 -
What is the best way to redirect visitors to certain pages of your site based on their location?
One website I manage wants to redirect users to state specific pages based on their location. What is the best way to accomplish this? For example a user enters the through site.com but they are in Colorado so we want to direct them to site.com/colorado.
Technical SEO | | Firestarter-SEO0 -
Are image pages considered 'thin' content pages?
I am currently doing a site audit. The total number of pages on the website are around 400... 187 of them are image pages and coming up as 'zero' word count in Screaming Frog report. I needed to know if they will be considered 'thin' content by search engines? Should I include them as an issue? An answer would be most appreciated.
Technical SEO | | MTalhaImtiaz0 -
Removing Redirected URLs from XML Sitemap
If I'm updating a URL and 301 redirecting the old URL to the new URL, Google recommends I remove the old URL from our XML sitemap and add the new URL. That makes sense. However, can anyone speak to how Google transfers the ranking value (link value) from the old URL to the new URL? My suspicion is this happens outside the sitemap. If Google already has the old URL indexed, the next time it crawls that URL, Googlebot discovers the 301 redirect and that starts the process of URL value transfer. I guess my question revolves around whether removing the old URL (or the timing of the removal) from the sitemap can impact Googlebot's transfer of the old URL value to the new URL.
Technical SEO | | RyanOD0 -
Determining When to Break a Page Into Multiple Pages?
Suppose you have a page on your site that is a couple thousand words long. How would you determine when to split the page into two and are there any SEO advantages to doing this like being more focused on a specific topic. I noticed the Beginner's Guide to SEO is split into several pages, although it would concentrate the link juice if it was all on one page. Suppose you have a lot of comments. Is it better to move comments to a second page at a certain point? Sometimes the comments are not super focused on the topic of the page compared to the main text.
Technical SEO | | ProjectLabs1 -
Redirecting Entire Microsite Content to Main Site Internal Pages?
I am currently working on improving site authority for a client site. The main site has significant authority, but I have learned that the company owns several other resource-focused microsites which are stagnant, but which have accrued significant page authority of their own (thought still less than the main site). Realizing the fault in housing good content on a microsite rather than the main site, my thought is that I can redirect the content of the microsites to internal pages on the main site as a "Resources" section. I am wondering a: if this is a good idea and b: the best way to transfer site authority from these microsites. I am also wondering how to organize the content and if, for example, an entire microsite domain (e.g. microsite.com) should in fact be redirected to internal resource pages (e.g. mainsite.com/resources). Any input would be greatly appreciated!
Technical SEO | | RightlookCreative1