Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Facebook won't show up in SERP
-
Hello! One of my clients' Facebook page isn't showing up on the SERP, even when you search "CLIENT NAME facebook" or an excerpt from a live post. Our social media team looked over all the settings in Meta, and everything looks correct, so we are stumped. Anyone encounter this before?
-
Hi, how many followers and also posts does the Facebook account have? It could be that the Facebook account is brand new, and therefore hasn't been crawled and indexed by Googlebot before?
-
Here are a few steps that may help:
-Check the privacy and publishing settings on the Facebook page.
-Make sure the page is not blocked for indexing by search engines.
-Check that the content meets Facebook's standards.
Contact Facebook support for further assistance.
Hope this helps! -
Hello! If your client's Facebook page isn't showing up in the search engine results page (SERP), despite correct Meta settings, there are a few things you might want to check and consider:
Page Visibility Settings:
Ensure that the Facebook page is set to "Published" and not "Unpublished" or restricted in any way. You can find this setting in the Page Settings under General.Content Indexing:
Verify that the content on the Facebook page is accessible and indexable by search engines. Facebook may have restrictions that limit the visibility of certain content. Check the privacy settings on posts and make sure they are set to "Public."Page Name Consistency:
Confirm that the page name on Facebook matches the name you are searching for. Any discrepancies might affect search results.Crawl Issues:
Use tools like Google Search Console to check for any crawl issues or errors related to the Facebook page. This can help identify if there are technical problems preventing proper indexing.Fresh and Relevant Content:
Regularly update the Facebook page with fresh and relevant content. Search engines often prioritize active and engaging pages.Backlinks:
Encourage the generation of quality backlinks to the Facebook page. This can positively influence its search engine ranking.Search Engine Preferences:
Sometimes, search engine algorithms may take time to recognize changes or updates. Be patient and continue to monitor the situation.If the issue persists, it might be helpful to consult with SEO specialists or Facebook support for a more in-depth analysis. They can provide tailored advice based on specific details about the Facebook page and your SEO efforts.
-
@GoogleAlgoServant Just to make sure that it's really not there, try this Google search, making sure to use quitation marks as indicated:
"Exact FB Page Name" site:facebook.com
There's also a very good chance that it hasn't been indexed, and might not ever be...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook.com / referral - What is it?
Hi Moz community! Coming to you today to ask a two fold question about a mysterious source/medium combination and also social medium data in general. First question relates to the attached image named 'Facebook Referral.' We've made sure to apply correct tags to all of our campaigns, both organic and paid, and are having a difficult time figuring out where this source/medium comes from which is a bit troubling as it actually has pulled in some revenue over the past couple of months The second question is around general Facebook data. Our Facebook business manager is vastly over reporting clicks to landing pages. For instance, we saw about 1,700 clicks to site as reported by Facebook business manager, whereas Google Analytics only registered about 950. I know data between the two channels rarely lines up perfectly, but this seems like a rather wide variance. Can someone help me to understand this, and let me know if there is anyway to reduce the occurrence of one or both of the issues we're facing. Thanks! referral.PNG
Social Media | | amichaels0 -
Can we create regional pages on Facebook?
Hi, Our business spans across many countries and in order to maintain brand consistency, we were contemplating to create regional fan pages on Facebook. The structure would be like parent-child relation i.e. one main page and other regional pages. Is it possible? We searched for it but could't find something concrete except that in 2012 Facebook was testing similar concept. Regards
Social Media | | IM_Learner1 -
Does a link in facebook count as a backlink?
Q: Does a link in a facebook post count as a backlink? Q: is it a 'do follow' or 'no follow' link? Q: twitter uses short links, so when someone links to me, do i get the points/juice from the backlink?
Social Media | | kevinbp3 -
How can you tell if a competitors' FB post was boosted?
Does anyone know how to identify if a FB post was boosted or not? Does FB or a third party software have that capability? Thanks, Ruben
Social Media | | KempRugeLawGroup0 -
Facebook Outreach Tips - what to say
Hi, I've been shown how to do facebook outreach in my home town. I am a weight loss hypnotist. I was shown how to do outreach to possible home town clients using the facebook search feature. I go to the search and type in "Friends who like weight loss" And I get a couple of friends who have liked a major weight loss site After I've done that search, I look to the right in facebook. It has a bunch of dropdowns. I choose the same search parameters except I change it to "Live in Boise" (my town) and "Not my Friend". I get dozens of facebook users who live in Boise and are not my friends and are interested in weight loss. I can message these people (less than 30 a day) Here's the problem: I don't want to spam them. How do I get these people interested in my weight loss hypnosis program (I could really help them) by sparking up a conversation and not spamming. Everything I can think of saying seems manipulative. I don't know how to start a conversation and invite people to come in for a free sample session. My free sample session is 30 minutes and is free just to see if the client and I are a good fit. My website is bobweikel.com if that helps. How do I do this with the utmost integrity? Thank you.
Social Media | | BobGW0 -
Where do the Facebook star ratings come from?
I have a client whose FB page has a 5 star rating (apparently from 5 reviews) but I have no clue from where they are aggregated? I tried Google-ing for answers with no luck! Any idea? This is the page I am referring to... https://www.facebook.com/pages/Partners-in-Womens-Health-of-Jupiter-LLC/310303442400699?bookmark_t=page
Social Media | | RickyShockley0 -
How do I remove 11,000 spam facebook page likes received overnight complete with negative ratings/reviews?
My page has 11,000 spammed page likes. Only 250 are legitimate. These spammers are leaving 1 star ratings. Facebook is limiting the number of likes I can delete. I can report some fake ratings as spam but, again, facebook is limiting what I see. Any suggestions on how to proceed? Update: I found a work around for the negative ratings/reviews. I can change the category of my page to "other community" to remove the rating system from the page https://www.facebook.com/changeratings/posts/445471405558046. That still leaves me with 11,000 illegitimate likes that are stealing away from my 250 legitimate fans from seeing our posts. Should I start over?
Social Media | | jstallings0