Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Facebook won't show up in SERP
-
Hello! One of my clients' Facebook page isn't showing up on the SERP, even when you search "CLIENT NAME facebook" or an excerpt from a live post. Our social media team looked over all the settings in Meta, and everything looks correct, so we are stumped. Anyone encounter this before?
-
Hi, how many followers and also posts does the Facebook account have? It could be that the Facebook account is brand new, and therefore hasn't been crawled and indexed by Googlebot before?
-
Here are a few steps that may help:
-Check the privacy and publishing settings on the Facebook page.
-Make sure the page is not blocked for indexing by search engines.
-Check that the content meets Facebook's standards.
Contact Facebook support for further assistance.
Hope this helps! -
Hello! If your client's Facebook page isn't showing up in the search engine results page (SERP), despite correct Meta settings, there are a few things you might want to check and consider:
Page Visibility Settings:
Ensure that the Facebook page is set to "Published" and not "Unpublished" or restricted in any way. You can find this setting in the Page Settings under General.Content Indexing:
Verify that the content on the Facebook page is accessible and indexable by search engines. Facebook may have restrictions that limit the visibility of certain content. Check the privacy settings on posts and make sure they are set to "Public."Page Name Consistency:
Confirm that the page name on Facebook matches the name you are searching for. Any discrepancies might affect search results.Crawl Issues:
Use tools like Google Search Console to check for any crawl issues or errors related to the Facebook page. This can help identify if there are technical problems preventing proper indexing.Fresh and Relevant Content:
Regularly update the Facebook page with fresh and relevant content. Search engines often prioritize active and engaging pages.Backlinks:
Encourage the generation of quality backlinks to the Facebook page. This can positively influence its search engine ranking.Search Engine Preferences:
Sometimes, search engine algorithms may take time to recognize changes or updates. Be patient and continue to monitor the situation.If the issue persists, it might be helpful to consult with SEO specialists or Facebook support for a more in-depth analysis. They can provide tailored advice based on specific details about the Facebook page and your SEO efforts.
-
@GoogleAlgoServant Just to make sure that it's really not there, try this Google search, making sure to use quitation marks as indicated:
"Exact FB Page Name" site:facebook.com
There's also a very good chance that it hasn't been indexed, and might not ever be...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Review snippets not shown on google search results
Hi, In Moz it shows that we have a review snippet for a keyword/page, but it is not shown on google SERP. Can anyone explain why it isnt shown on Google search results, and what we should do in order to get it shown ?
On-Page Optimization | | jensatlieto0 -
SERP Title Display Issue
When doing a google search for "Wedding Invitations Toronto", you will find my site www.stephita.com shows up in top 5 results. I'm trying the figure out why the TITLE of the page no longer shows up in the SERP. Only the domain shows up above the link to the page. So you basically see www.stephita.com twice, when the first instance should be the "title" drawing from the HTML code. I did implement the JSON code to provide proper site data structure as well. Could someone check my source, and tell me if I'm missing something, or if I put TOO MUCH stuff there? Thank You!!!!
Local SEO | | TysonWong0 -
How to Get a New Organic SERP Image Pack
I have been doing a little on-page SEO on our site today and came across the following images embedded within organic SERPs, please see the screenshot. Obviously the users eye is drawn to these and therefore they are likely to result in more clicks. It would be great to know what they are called and how to go about getting these for our own results? If we managed to implement these across our site it would make a big difference for us, as working in the travel space, images are so strong when painting a picture of the destination. Thanks
SEO Tactics | | wildernessscotland
Ben 0073280b-3daa-4558-b5fd-3cbde422d623-image.png0 -
Unsolved Site showing up in Google search results for irrelevant keywords
Hi there, one of my client's sites is showing up in Google search results / getting a lot of site traffic from keywords that while very close to words we're actually trying to target on the site, are irrelevant for the client and their site content. Does anyone have ideas of how to address this?
SEO Tactics | | Tunnel70 -
Favicon not showing in google serps
Hi, I have a website where the favicon is not showing in the google mobile serps. It's appearing the default icon instead (world icon). This is the tag I have place in the head section of the website: <link rel="shortcut icon" href="/favicon.ico" /> The size of the favicon is 48x48 and it's appearing correctly in the browser tag. I've checked that the google robot can crawl it and in the server logs I can see requests from the "Google Favicon" user-agent. Has anyone had this same problem? Any advice?
Technical SEO | | dMaLasp0 -
Facebook.com / referral - What is it?
Hi Moz community! Coming to you today to ask a two fold question about a mysterious source/medium combination and also social medium data in general. First question relates to the attached image named 'Facebook Referral.' We've made sure to apply correct tags to all of our campaigns, both organic and paid, and are having a difficult time figuring out where this source/medium comes from which is a bit troubling as it actually has pulled in some revenue over the past couple of months The second question is around general Facebook data. Our Facebook business manager is vastly over reporting clicks to landing pages. For instance, we saw about 1,700 clicks to site as reported by Facebook business manager, whereas Google Analytics only registered about 950. I know data between the two channels rarely lines up perfectly, but this seems like a rather wide variance. Can someone help me to understand this, and let me know if there is anyway to reduce the occurrence of one or both of the issues we're facing. Thanks! referral.PNG
Social Media | | amichaels0 -
Why can't anyone check in on my Facebook Page?
Once upon a time, we were able to check in at our office on Facebook. Then, one day, we just...couldn't. I didn't (at least intentionally) change any settings on the page. I can't seem to even find a setting for this. What happened, and how do I fix it? Thank you so much in advance. (Edited to include the Facebook URL) https://www.facebook.com/LegacyTravel
Social Media | | cathibanks0 -
Where do the Facebook star ratings come from?
I have a client whose FB page has a 5 star rating (apparently from 5 reviews) but I have no clue from where they are aggregated? I tried Google-ing for answers with no luck! Any idea? This is the page I am referring to... https://www.facebook.com/pages/Partners-in-Womens-Health-of-Jupiter-LLC/310303442400699?bookmark_t=page
Social Media | | RickyShockley0