301 redirect: Old pages to new
-
Hi,
We have recently made some changes to our agency site. Looking in webmaster tools we have identified a number of old pages with existing link juice. Not a great deal mostly 32/100 PA.
There are a mixture of URLs "meet the team" and people pages etc.
The anchor text on the majority of pages is our brand name. Could we now 301 all these pages to one page, or is this a no no in the eyes of Google?
Any help greatly appreciated.
Best Regards
Sean
-
Thanks SEOStallion.
Sean
-
Thanks Barry, I've actually found 52 pages with 404's some with some good authority!
Thanks for you help, greatly appreciated
Sean
-
Multiple 301s to a single page aren't really a problem, often if content consolidation is going on you'll be redirecting several pages to one.
Redirecting them to something has got to be better than just having them as 404s. Ideally though you'd send it to your new about page (or whatever the most closely related content page you still have is).
-
A 301 is simply a message to say that the page has permamently moved. There is nothing wrong with redirecting them all to a single page, infact google even advises the use of 301 redirects.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is 301 redirect the only way when using Vanity URLs?
We have been using vanity urls for some of our pages. Mostly the pages that have a vanity URL have a long URL length. But now the problem is, the vanity URL is getting displayed on the search engine when the particular keyword related to the page is entered. I checked the google search console, the vanity URL is indexed and the original URL remains unindexed. What should I do? Is adding 301 redirect to the vanity URLs are solution? Since some of vanity URLs are not redirecting to the original. Some of the original pages are not getting traffic. Also, can using canonical tag help?
Technical SEO | | tejasbansode0 -
301 Redirect Review Nodes
I have a client who rents out vacation beach rentals. They currently have thousands of homes under management. Each property has its own internal reviewing platform. Reviews are not really intended to be viewed on their own, as in a stand alone page with just the review on it. The problem is that Drupal makes just about every type of node viewable on its own dedicated URL. I was just thinking about taking request to view stand alone reviews and 301’ing them to their respective property page, the context in which they are intended to be viewed. The website has about 2500 review nodes currently crawlable via Drupal that sit on their own URLs. Would there be a material impact to 301 them to their respective property page when any attempt to view them on their own is made to the site?
Technical SEO | | conversionpipeline20 -
Why does my 301 show the old urls with new descriptions and titles?
Hi all, We've just rebranded. The 301 appears to have worked well and moved the results and rankings onto the new domain. However a site:olddomain.com search in Google brings up about a hundred pages that have the new titles and descriptions but show the old urls - does anyone have any idea how to make the old domain disappear from the SERPS? Many thanks, Richard
Technical SEO | | panini0 -
Redirect to new domain.... (which is penalised)
Hey - how's things? I have a client who wants to redirect his main domain to a new one.... there are a couple of problems I see and thought I'd ask on moz. 1 - The new domain has been incorrectly parked on the old domain with no redirection in place... when you do "site:domain.com" in Google, there are no serps for the new domain (the old domain still ranks well), it doesn't seem to rank anywhere and doesn't return any results in OSE. Is it wise to redirect to this domain or will rankings drop on both? 2 - The new domain uses .mobi as its suffix and will be replacing a .com - but is much more related to the business keyword wise. Is using mobi a problem. Overall the SEO on the site is abysmal and I will be reworking everything - so there will be lots of changes going on at the same time. I'm just wondering if it is worth redirecting the new domain at all, or trying to get brand new domain and use that.... or just to stick with the original aged domain... I think that is my only concerns at the moment
Technical SEO | | agua0 -
301 redirects twice
We currently have some 301 redirects set up on our site however sometimes a page will redirect twice before reaching the final location. Is this OK from an SEO perspective to have a page redirect twice or should we concentrate on reducing it to one?
Technical SEO | | JohnHillman0 -
301 redirect issues
Hi all, I'm hoping someone will be able to help me with an extermley frustrating problem with 301 redirects in .htaccess. Basically I'm trying to redirect some old pages (from our old website) that stil rank to the new equivilent. For example - old url = www.domain.com/frames/news/company-news/news-reader.php?newsStoryID=395 New www.domain.com/news/article-title I've tried the simple redirect 301 /frames/news/company-news/news-reader.php?newsStoryID=395 http://www.domain.com/news/article-title But this doesnt work. I've also tried - RewriteEngine on
Technical SEO | | EclipseLegal
RewriteCond %{QUERY_STRING} ^newsStoryID=395$
RewriteRule ^/news-reader.php$ http://www.domain.com/news/article-title/? [L,R=301] Could anyone help? I've followed lots of tutorials that all match the above but it just doesn't work! The only other thing within the htaccess file is from wordpress for pretty permalinks - BEGIN WordPress <ifmodule mod_rewrite.c="">RewriteEngine On
RewriteBase /
RewriteRule ^index.php$ - [L]
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]</ifmodule> END WordPress Many thanks in advance!0 -
Do 301 redirects pass page rank quickly
Hi I have been asked to carry out a site audit for a potential client. The site has that many issues I don't where to start in explaining them however, there is one question we are debating and would like to get a second opinion on it. The site I am auditing used to have a homepage rank 7. The site has currently had a redesign (new template with new URLs) and now the root domain 301 redirects to a sub folder two levels deep (not ideal I know!). This happened about a month ago and we are still getting N/A for toolbar page rank. The question is, does Google page rank transfer quicker than normal due to the redirects? or do we still have to wait on the next Google Page Rank update? Thanks in advance Gavelect
Technical SEO | | Equatorites0 -
How should 301 redirects affect Page Authority?
We recently setting up 301 redirects from one of our sites so that the site redirects from the www version to the non-www version for all pages. We want to quantify what we expect to see as results. From what the experts say, we'd expect that the Page Authority of the canonical versio (non-www) will be higher than either of the two separate ones were previously. For instance, if this page - www.website.com/information/ - had a PA of 57 and this one - website.com/information/ - had a PA of 53, some time after the 301 redirects from www to non-www have been put into place, we should see the non-www version of that page move up to some PA about 57. It our thinking correct? How long does it normally take to see a PA update take place in a scenario like this? Thanks, Richard
Technical SEO | | LDS-SEO0