Google news optimisation
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Hello,
Just opening a quick discussion to see what you guys think are the best practices and tips for Google news article optimisation?
Looking forward to hearing your suggestions.
Thanks,
Elias
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thanks guys - pretty standard stuff then.
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My first question: are you already in Google News, or are you trying to make your content so Google News will pick it up?
You've probably seen it, but there's a wealth of resources for Google News publishers on Google's site at http://www.google.com/support/news_pub/ that should help too.
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Hi Elias,
While the mention of certain keywords and phrase may be important, I think the value of such news articles ends up counting on popularity. So creating articles that will draw interest with exceptional copy, great content, and will be considered link bait are ideal.
I am sure you could flood Google with 100 articles that are optimized to the umpteenth degree according to certain statistics, but one single article comes out from a competitor that is headline grabbing, goes viral, and puts the 100 articles to shame.
Interesting content is key with copy that will create sharing/linking.
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