Product with two common names: A separate page for each name, or both on one page?
-
This is a real-life problem on my ecommerce store for the drying rack we manufacture: Some people call it a Clothes Drying Rack, while others call it a Laundry Drying Rack, but it's really the same thing. Search volume is higher for the clothes version, so give it the most attention.
I currently have 2 separate pages with the On-Page optimization focused on each name (URL, Title, h1, img alts, etc) Here the two drying rack pages: clothes focused page and laundry focused page
But the ranking of both pages is terrible. The fairly generic homepage shows up instead of the individual pages in Google searches for the clothes drying rack and for laundry drying rack. But I can get the individual page to appear in a long-tail search like this: round wooden clothes drying rack
So my thought is maybe I should just combine both of these pages into one page that will hopefully be more powerful. We would have to set up the On-Page optimization to cover both "clothes & laundry drying rack" but that seems possible.
Please share your thoughts. Is this a good idea or a bad idea? Is there another solution?
Thanks for your help!
Greg
-
You can try to focus two KWs on that page, so the two you provided. It might take some trial and error to make it work but I know that it's doable.
-
Hi Gregory,
I would combine both page since it is technically the same product. By combining these 2 pages, you would be able to focus mainly on just 1 page to build links and not split backlink efforts into 2 if you have 2 pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My website is my name. Overnight it went from being the number one google search to not showing up at all when you google my name. Why would this happen?
I built my website via square space. It is my name. If you google my name it was the number one hit. Suddenly 2 weeks ago it doesn't show up AT ALL. I went through square spaces SEO check list, secured my site etc. Still doesn't show up. Why would this happen all of the sudden and What can I do? Thank you!
Intermediate & Advanced SEO | | Jbark0 -
Canonical Tag Question Regarding Two State Pages
Hi Moz Fam! Question... we have two pages for each state. Both pages are used in our PPC campaigns. One of the two state pages is fully optimized for organic search. The page that's optimized for organic has 1,500-2,000 words, the other one has thin content. All the content is unique, nothing duplicate. We call one set of state pages that I optimized my SEO state pages, then the other ones are our PPC state pages. Should I be setting a canonical tag to one of these pages to let Google know which one is the "master" page? (My SEO state page is the master) I've never used them, so I'm not sure what the right answer is for this. Thanks!
Intermediate & Advanced SEO | | LindsayE0 -
Home page vs inner page?
do you believe that the advantage of targeting a search term on the home page is now worse off than before? as I understand it ctr is a big factor now And as far as i can see if two pages are equal on page etc the better ctr will win out, the issue with the home page is the serp stars cannot be used hence the ctr on a product page will be higher? I feel if you where able to get a home page up quicker (1 year instead of two) you still lost out in the end due to the product page winning on ctr? do you think this is correct?
Intermediate & Advanced SEO | | BobAnderson0 -
Fix broken external links on noindex, follow pages no one visits?
Would you take the time to fix external links on your site on pages that are noindex, follow on pages that no one ever visits? The only reason to do it would be to present a tidier site to Google, but would it really care if those pages are noindex/folllow? The thing that makes it a non-trivial amount of work is that there are hundreds of these on a large site. Do you think Google cares, if they're noindex/follow? I know the safe answer is always fix everything, but really it has to get weighed against the likely benefit and other projects with a limited amount of time to work with. Best... Mike
Intermediate & Advanced SEO | | 945010 -
Two websites to merge into one - one has already been migrated - what about the second?
Hiya Mozzers, I have just been checking a website for duplication issues (this is a new website - they have just migrated across from old website to this new "main website"), and I found a wordpress blog on a different URL, duplicating the "main website"'s blog. Should I just close down this wordpress blog, 301 redirecting from the wordpress blog to the "main website"'s blog (equivalent blog posts to equivalent blog posts, with other indexed non-specific pages 301 redirected to "main website"'s blog homepage)? Thanks in advance for your help.
Intermediate & Advanced SEO | | McTaggart0 -
Deleting Pages in One Fell Swoop
We're about to delete a bunch of unnecessary pages, largely responsible for our duplicate content woes. These are low traffic pages, and they were NEVER a good user experience. I just want to check and make sure I'll be setting up the proper way to account for their absence: 1. Set up 301's for all of them so they point to related pages 2. Remove them from the Sitemap 3. Also remove any internal links that previously pointed at them. Is there anything else I'm missing here? Or any additional moves I can make that I'm not thinking about? Thanks!
Intermediate & Advanced SEO | | EEE30 -
Best Strategy to display 8mg Images on Product Pages for Ecommerce
I have an ecommerce store that has a variety of images including some super high quality images that are 8 mg. This style of image could be completed for hundreds of products in the store. Does anyone have any tips on what I should be watching out for here? Is 8 mg too unusable?
Intermediate & Advanced SEO | | LukeyJamo0 -
What causes internal pages to have a page rank of 0 if the home page is PR 5?
The home page PageRank is 5 but every single internal page is PR 0. Things I know I need to address each page has 300 links (Menu problem). Each article has 2-3 duplicates caused from the CMS working on this now. Has anyone else had this problem before? What things should I look out for to fix this issue. All internal linking is follow there is no page rank sculpting happening on the pages.
Intermediate & Advanced SEO | | SEOBrent0