Funnel tracking with one page check-out?
-
Hi Guys,
I'm creating a new website with a one page checkout that follows the following steps:
1. Check availability
2. Select product
2. Select additional product & Add features
3. Provide personal information
4. Order & PayI'm researching if it is possible to track all these steps (and even steps within the steps) with Google Analytics in order to analyse checkout abandonment. The problem is only that my one-page checkout has only one URL (I want to keep it that way) and therefore can not be differentiated on URL in the Analytics funnel. To continue to the next step also the same button (in a floating cart) in used to advance. The buttons to select/choose something within one step are all different.
Do you guys know how I can set this up and how detailed I can make this? For example, is it also possible to test at which field visitors leave when for example filling in their personal information?
Would be great if you can help me out!
-
The code Martijn suggested will account for this; essentially, it will act the same as if someone was going through a multi-URL checkout, including if/when they go back a step.
-
Hi Martijn,
Thanks for you advise. The customer can also go back the the step before and after...Is it possible to also integrate this?
-
'Same' thing, so when a step has been successfull you could fire a new pageview like this: ga('send', 'pageview', 'funnel/step-1); this pageview will get recorded in Google Analytics and could be used to your advantage.
-
Hi Martijn,
We are using AJAX for the single URL.
-
Are you using JavaScript to hide the specific steps in the funnel then you should also be able to fire a custom pageview for every step in the funnel which you could use to set up funnel tracking in Google Analytics.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are these doorway pages or not? Concerned due to Panda 4.0
For a new site we're building, the Products team wants the header (let's call this Product-Header) to have links to every subsection of every section on every page. Since this is a bad idea, I want Product-Header to be coded in such a way that it doesn't appear in the code or the links are nofollow, noindex. I want to instead create static versions of these pages without the Product-Header. The homepage links to the static URL section pages, those main section pages link to static subsection pages, and so on. It's one nice silo. I am concerned though that Google won't like this due to these static pages are being created specifically for search engines. Users could click through to this static parallel site from the homepage, or they could use the dynamic URL site. This is similar to what etsy.com is doing where you can search Google for "mermaid bridal" and get this page https://www.etsy.com/market/mermaid_bridal but the dynamic version of the page does not show up. However you can search on etsy.com for " mermaid bridal" and get https://www.etsy.com/search?q=mermaid bridal&ship_to=US. Could these static versions that show up in search engines be seen as doorway pages? I know ebay.com got spanked for doorway pages and I don't want to do anything that would get this site penalized.
Web Design | | CFSSEO0 -
Content Migration & cost of moving pages
Hope you are all having a great day! I am wondering if anyone would be able to provide general feedback. I work for a medium size company in Chicago. Currently our site is static html and we are seeking to migrate to Wordpress. After speaking with a number of website companies and receiving proposals, I am trying to understand if there is an approximate going rate or range for moving content from static html to a CMS like Wordpress? i.e. a cost per page? We don't have any dynamic content. Most of our pages are text and images. The site itself, including the blog is around 220 pages. Thanks in advance for any insight or resources!
Web Design | | SEOSponge0 -
How to redirect special pages to new domain?
Hello. I have 2 websites in diffrent category and i want to move some of my visitor that arrived in specific page of doamin1 (url like this: http://example.com/pages/.........)to root of domain 2.
Web Design | | vahidafshari450 -
Affected by the Penguin 2.0...Lost Rankings!! Which one from the following causes did that?
Hi Moz Community, we lost our rankings for almost all of our keywords due to penguin 2.0 I'm trying to rectify the situation by getting our rankings back and better. Here are the potential causes for our rankings drop. 1. My Company has the exact same site (in English) on different country-specific domains. companyname.com, companyname.ch, companyname.ca, companyname.nl etc.. We are using link rel="alternate" hreflang="en" href="http://companyname.com" **Would this solve the duplicate content issue? ** 2. All the international domains have footer links in the homepages, pointing to our main .com site. Google webmaster tools shows that every page on these international domains as a backlink source. Would that be a problem? Should I ask our web designers to remove those footer links from the international domains? 3. In the past, our company had a partnership with forum...Like the forum promotes our company's services. I don't know how did that forum promoted our site, But Google webmaster tools shows that we have some 25K backlinks from that forum!!! But when I try to visit those backlinks, none of those pages have any links to our site....Could they be hidden? Or Some thing wrong with GWT? I'd appreciate your valuable suggestions to help us understand the situation better... Thank you.
Web Design | | hninformer0 -
Check list for Manual penalty – Before going for reconsideration
Hi there, Any one please help us, in cross checking our recovery work before submitting to reconsideration request. Quality Check list for a Website SEO audit check list Why am requesting means, our previous request was came with a negative result. Thanking you in advance
Web Design | | Shashidhar.SEO1 -
Duplicate Page Content mysite.com and mysite.com/index.html MOZ Dashboard
According to MOZ Dashboard my site shows Duplicate Page Content mysite.com and mysite.com/index.html .What i can do for that .redirect mysite.com/index.html to mysite.com .then how can i do that using .htaccess file .
Web Design | | innofidelity0 -
Page Size
Hello Mozers, What is the best page size ( or the max page size ie KB ) for a home page or a 2nd level page. Thank you - I appreciate you looking at this question. Vijay
Web Design | | vijayvasu0 -
Products page design | e-commerce
Hi All, We are redesiging our ecommerce site and product page is bothering us. We want to tidy up. We want to hide some of the description with jquery script. Visitor will be able to view first 30 words and there will be a "read more" text link just after that content. If they want to read more (which we think most will do) they will have to click the text link and rest of the content will slide open in the same page. The whole content is visible from source code. Would this be ok as far as Google and SEO concerned? I hope I explained it well 🙂
Web Design | | Jvalops0