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    4. Directory Submission

    Moz Q&A is closed.

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    Directory Submission

    Link Building
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    • Obbserv
      Obbserv last edited by

      Is it worth of submitting our company website in directories mentioned on http://www.directorycritic.com/free-directory-list.html?sort=pr&pg=

      1 Reply Last reply Reply Quote 0
      • medhahostingpr
        medhahostingpr Subscriber last edited by

        NO

        1 Reply Last reply Reply Quote 0
        • Andy.Drinkwater
          Andy.Drinkwater last edited by

          Hi Ravi,

          As already echoed above, I would avoid these now. There is a bigger risk now than there was when that was first produced.

          Link-building (link acquisition)now needs to be focusing on having link-worth assets and sharing these with those who would be interested.

          I always use BuzzSumo as an example here, because you are able to see what is being shared in your niche, who shared it (great for outreach) and then even if it has lead to any backlinks. It's these sites that linked that you can also contact.

          I would suggest looking at great content that has been shared, and try and make something better. You would be surprised what can come from this.

          -Andy

          1 Reply Last reply Reply Quote 0
          • PatrickDelehanty
            PatrickDelehanty last edited by

            Hi there

            For my vote, I say no.

            The best way to assess potential backlinks are to ask the following questions:

            • Does this link help my website?

            • Does it send quality traffic?

            • Is this link relevant to my website?

            • Would I trust this site (that's linking to me) if I landed on it?

            • Is the website or content in which I am being linked from topically relevant to my website?

            • If you check metrics - does anything about the metrics (domain authority, page authority,Majestic, SEMRush traffic/ranking data, etc) make me feel uneasy?

            • Are the links from directory templates? (example)

            • Inspect URLs with blatant spam words

            • Free

            • Porn

            • XXX

            • Submit

            • Directory

            • Paid

            • Links

            • URL

            • Sex

            • etc.

            • Check for multiple domains and URLs on the same IPs

            • This can usually show link farms or spam

            • Don't be quick to discount nofollow links - nofollow's do provide value, so as long as they pass your sniff test, don't remove them simply because of this tag

            If you have to question a link or if it's worth obtaining, it's probably not worth obtaining in the first link. It's hard to explain, but a good link is something you just know is valuable when you see it, or one that you know is relevant enough to your website and fits perfectly in the content that it's linking from.

            Directories like those you linked to here are only built for the reason of gaming the search engines and build mass amounts of links as quickly as possible. Google, and other search engines, understand this and are actively putting a stop to it and deranking sites with backlink profiles that contain fair amounts of these links.

            My vote - avoid them - and acquire links naturally, it will benefit you so much more in the long run.

            Hope this helps! Good luck!

            1 Reply Last reply Reply Quote 1
            • ClaytonJ
              ClaytonJ last edited by

              No is the short answer.

              Below is a great article detailing the dangers of directories.

              https://moz.com/blog/web-directory-submission-danger

              If you want a great contemporary webinar on link building. This came out two days ago on the 18 June from the guys at page one power. I like to break up the reading with a  webinar every now and then!

              https://www.youtube.com/watch?v=n39BPLmMiY4

              Hope this helps.

              1 Reply Last reply Reply Quote 1
              • T0BY
                T0BY last edited by

                Generally people seem to be avoiding directories as they can be spammy and thin on content. I have had problems with getting huge numbers of no follow links from them. I would say avoid.

                Toby

                1 Reply Last reply Reply Quote 2
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