Pharma Hack/Grey hat SEO. Cannot get site to rank, tons of incoming bad links
-
I have been working on a website trying to get it to show up in the SERPs again. It is being indexed which is great, it has some errors that I'm fixing now. But for the most part it should be ranking. It don't show any penalties going on, but when I did a backlink search we keep getting the cialis, viagra etc inbound links. First thought was Pharma Hack. But it's not a WP site and I recently rebuilt it. So whatever bad code could have been there it's not anymore. It doesn't show up in google either for the search site:www.mysite.com viagra cialis etc...
So I'm wondering if anyone has any insight in a direction to point me? I don't understand what would be causing this to still not rank. Only thing it ranks for is it's name. Any suggestions would be very appreciated.
-
This could be an outlier, but easy to check. Use a browser plugin and set the useragent to Googlebot. Browse your site. See if it is displaying anything funky. I have seen sites hacked so that when Googlebot is the agent, they show links to viagra type sites. I would otherwise agree that you need to become friends with the disavow tool asap.
-
I would definitely disavow all of the pharma links, but make sure your code really is clean on your site. I've worked with 3 sites so far that had the same thing happen, and although they were on WP like you mentioned you don't have, it's possible your site was still infiltrated.
Sign up for Sucuri.net or Wordfence premium and have them look at your site - definitely worth the cost of those subscriptions.
-
Hi there WeBuyCars.com!
Are Andy's and Marie's answers helpful? Can you provide any more information?
Thanks!
-
Hi. I remember speaking with you last year some time about link issues. How certain are you that your link profile is clean aside from these pharma links? Usually Google is pretty good at just discounting these, but if you've got your own unnatural links I think that sometimes spam like this can possibly hurt.
Have you seen this?
https://moz.com/blog/preparing-for-negative-seo
Also, what are you trying to rank for? Your title tag is optimized for your url and brand.
-
I have seen this before where it was trackbacks causing issues and injecting spammy keywords in to them. I have also seen RSS feeds carrying spammy backlinks.
It is also worth remembering that lots of the bad links like these will now be dead / removed / changed.
Have you done a disavow of these spam sites yet?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Exchange link from sites in same google account
Hi everyone, Anybody have experience when you have some websites which stored in Google Webmaster Tool and they exchange links between sites. So is it good for sites? We are hosted on different server. Thank you so much
White Hat / Black Hat SEO | | Jeepster0 -
Embedded links/badges
Hi there Just picking up on something Rand said in his blog analysing his predictions for 2014. Rand predicted that Google will publicly acknowledge algorithmic updates targeting...embeddable infographics/badges as manipulative linking practices While this hasn't exactly materialised yet, it has got me thinking. We have a fair few partners linking to us through an embedded badge. This was done to build the brand, but the positives here wouldn't be worth being penalised in search. Does anyone have any further evidence of websites penalised for doing this, or any views on whether removing those badges should be a priority for us? Many thanks
White Hat / Black Hat SEO | | HireSpace0 -
Two sites, heavily cross linking, targeting the same keyword - is this a battle worth fighting?
Hi Mozzers, Would appreciate your input on this, as many people have differing views on this when asked... We manage 2 websites for the same company (very different domains) - both sites are targeting the same primary keyword phrase, however, the user journey should incorporate both websites, and therefore the sites are very heavily cross linked - so we can easily pass a user from one site to another. Whilst site 1 is performing well for the target keyword phrase, site 2 isn't. Site 1 is always around 2 to 3 rank, however we've only seen site 2 reach the top of page 2 in SERPs at best, despite a great deal of white hat optimisation, and is now on the decline. There's also a trend (all be it minimal) of when site 1 improves in rank, site 2 drops. Because the 2 sites are so heavily inter-linked could Google be treating them as one site, and therefore dropping site 2 in the SERPs, as it is in Google's interests to show different, relevant sites?
White Hat / Black Hat SEO | | A_Q0 -
Is horizontal hashtag linking between 4 different information text pages with a canonical tag to the URL with no hashtag, a White Hat SEO practice?
Hey guys, I need help. hope it is a simple question : if I have horizontal 4 text pages which you move between through hashtag links, while staying on the same page in user experience, can I canonical tag the URL free of hashtags as the canonical page URL ? is this white hat acceptable practice? and will this help "Adding the Value", search queries, and therefore rank power to the canonical URL in this case? hoping for your answers. Best Regards, and thanks in advance!
White Hat / Black Hat SEO | | Muhammad_Jabali0 -
Black Hat SEO Case Study - Private Link Network - How is this still working?
I have been studying my competitor's link building strategies and one guy (affiliate) in particular really caught my attention. He has been using a strategy that has been working really well for the past six months or so. How well? He owns about 80% of search results for highly competitive keywords, in multiple industries, that add up to about 200,000 searches per month in total. As far as I can tell it's a private link network. Using Ahref and Open Site Explorer, I found out that he owns 1000s of bought domains, all linking to his sites. Recently, all he's been doing is essentially buying high pr domains, redesigning the site and adding new content to rank for his keywords. I reported his link-wheel scheme to Google and posted a message on the webmaster forum - no luck there. So I'm wondering how is he getting away with this? Isn't Google's algorithm sophisticated enough to catch something as obvious as this? Everyone preaches about White Hat SEO, but how can honest marketers/SEOs compete with guys like him? Any thoughts would be very helpful. I can include some of the reports I've gathered if anyone is interested to study this further. thanks!
White Hat / Black Hat SEO | | howardd0 -
Site dropping in rank even through there are more backlinks being added
Hello, One of my client's sites is ranking lower than he should. This happened when we took off backlinks (20 little blogs, several site-wide paid links. It really dropped the site, but it had to be done. Since then we've increased his # of root domains by 10% through white hat link building in his non-competitive niche, and rankings are still poor. I know that's not much in the way of added backlink value, but we're working on it. My question is, how have the recent (and coming) updates possibly effected us. We want to take the remaining problem areas off right away, but another drop in traffic is not a good idea. Even though the blogs (see below) have no backlinks of themselves, they cause drops when taken off) He still has -20 little blog backlinks w/ a quarter of them being exact match anchor text.
White Hat / Black Hat SEO | | BobGW
-1 sitewide paid link - an image, exact match alt tag anchor text
-1 non-site-wide paid links that is an image near the footer, exact match alt tag anchor text.
-3 links on a domain, this one looks fairly editorial, but there are a bunch of paid links on that page. Changing to non-exact-match anchor text
-2 links on two domains that look completely editorial with no other paid links on that page. non-exact-match anchor text -70 backlinks total with about 1/3 being problematic. How does this site look in regards to updates and when to take links off without tanking our site even more? Thanks.0 -
Creating duplicate site for testing purpose. Can it hurt original site
Hello, We are soon going to upgrade the cms to latest version along with new functionlaities - the process may take anywhere from 4 week to 6 weeks. may suggest - we need to work on live server, what we have planned take exact replica of site and move to a test domain, but on live server Block Google, Bing, Yahoo - User-agent: Google Disallow: / , User-agent: Bing Disallow: / User-agent: Yahoo Disallow: / in robots.txt Will upgrade CMS and add functionality - will test the entire structure, check url using screaming frog or xenu and move on to configure the site on original domain The process upgradation and new tools may take 1 - 1.5 month.... Concern is that despite blocking Google, Bing & Yahoo through User agent disallow - can still the url can be crawled by the search engines - if yes - it may hurt the original site as will read on as entire duplicate or is there any alternate way around.. Many thanks
White Hat / Black Hat SEO | | Modi1 -
Is using twiends.com to get twitter followers considered black hatting?
Hi, I've been struggling to get followers on Google Plus and Twitter, and recently stumbled upon twiends.com. It offers an easy service that allows you to get twitter followers very quickly. Is this considered black hating? Even if Google doesn't consider the followers as valid, am I likely to be punished if using their service? Even if it doesn't help rankings, it is nice to have lots of followers so that they will see my tweets which has the potential to drive more traffic to my site, and give awareness to my business. What are your thoughts?
White Hat / Black Hat SEO | | eugenecomputergeeks0