How to handle Friendly URLs together with internal filters search?
-
I've been trying to handle URLs from a unfrendly folder format to a semantic one, the thing is by doing so I end up with a longer URL and therefore a longer Title.
Right now the format of my classified site for job seeking looks like this (folders):
format: Filter/Content where at the end q is the query people are writting
My suggestion is the following: Mixing Jobs with location, mixing category and level, and puting the rest of the filters at the end adding "--" between them. And adding 2 parameters, query (q) and pagination (pag)
Any thoughts on how to handle URLs over 100 chararcters and titles that go over 65?, or maybe is ok to have "friendly" long URLs and long titles when it comes to classified ad sites since they are based on internal filters to help people find what they are looking for.
Sidenote: Is itok to have 2 parameters in the URL (Query and Pagination)
Thanks a lot.
-
Not too big a problem to have slightly longer title. Just be aware that how they display in SERPs can affect CTR, which can affect rankings. You can use https://moz.com/blog/new-title-tag-guidelines-preview-tool to get a good view of that.
-
Hi Rand,
I'll send the format to the IT team, and start working with the redirections.
However, my only concern I have left is titles, as more filters are used the title will eventually go over the 65 mark, but I guess is something I have to live with it.
Thanks again Rand.
-
Hi JoaoCJ - In cases like these, I don't usually sweat the URL length too much. It is OK to go over a bit -- our recommendations come from correlation analysis and testing. Observing Google's rankings, it tends to be the case that pages with fewer parameters (like 0) tend to outperform pages with more, and that shorter URLs tend to outperform longer ones. That said, it's not a hard and fast rule, more a sloping line.
As far as the filters go, I might consider using rel=canonical unless you're sure you want those pages separately indexed. If that's the case (you DO want them indexed), perhaps consider using static URLS -- even something like a number in the URL could work, e.g. /123/. For the pagination, Google's also got the rel=prev/next tags that I'd suggest employing.
Wish you all the best!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Adding a parameter to the URL / URL Stracture
Dear Community, I would like to ask a question regarding url structure. We are struggling with shorting urls and we thought to add a "parameter" to the url. Example: domain.com/product**/a/** or domain.com**/a/**product/ Current url structure: domain.com/product/ So we go after and short url contains "/a/" and find the category we want. Is this going to harm our SEO strategies? Any idea is welcome.
Technical SEO | | geofil0 -
How do I customize Magento product urls?
I would like my product urls to be /category/manufacturer/name/part#. This would be the only url the item uses and how the product is accessed. It would also be used for product feeds. My first attempt was to use https://amasty.com/magento-unique-product-url.html This creates a single url but I can not customize it. Sometimes it selects the manufacturer and sometimes the category. My second attempt was with https://www.magentocommerce.com/magento-connect/custom-product-urls-seo.html I have it installed but it doesn't change the urls. Has anyone been able to do this successfully?
Technical SEO | | Tylerj0 -
No related searches
Does anyone have any insight as to why a site wouldn't show any results when using this google search operator:
Technical SEO | | SoulSurfer8
related:site.com There are no results appearing. We recently moved from .com to .org with 301 redirects in place and change of address tool submitted. There are no penalties or warnings in search console but we have seen a significant decrease in search traffic. Thanks in advance.0 -
How do I deindex url parameters
Google indexed a bunch of our URL parameters. I'm worried about duplicate content. I used the URL parameter tool in webmaster to set it so future parameters don't get indexed. What can I do to remove the ones that have already been indexed? For example, Site.com/products and site.com/products?campaign=email have both been indexed as separate pages even though they are the same page. If I use a no index I'm worried about de indexing the product page. What can I do to just deindexed the URL parameter version? Thank you!
Technical SEO | | BT20090 -
Why is an error page showing when searching our website using Google "site:" search function?
When I search our company website using the Google site search function "site:jwsuretybonds.com", a 400 Bad Request page is at the top of the listed pages. I had someone else at our company do the same site search and the 400 Bad Request did not appear. Is there a reason this is happening, and are there any ramifications to it?
Technical SEO | | TheDude0 -
Dynamic Parameters in URL
I have received lots of warnings because of long urls. Most of them are because my website has many Attributes to FILTER out products. And each time the user clicks on one, its added to the URL. pls see my site here: www.theprinterdepo.com The warning is here: Although search engines can crawl dynamic URLs, search engine representatives have warned against using over 2 parameters in any given URL. The question to the community is: -What should I do? These attributes really help the user to find easier the products. I could remove some of the attributes, I am not sure if my ecommerce solution (MAGENTO), allows to change the behavior of this so that this does not use querystring parameters.
Technical SEO | | levalencia10 -
Best Way to Handle - International Content - Different Language
Our site currently is focused in the USA and the entire site is in the English language. We have considered broadening our scope to include content from foreign countries - i.e. Brazil. What is the best way to approach this -- can we use our existing domain and just have a specific section of the site that is dedicated to a particular Country with content translated into that Country's predominant language? OR could this create SEO issues -- having a domain with both English and some other language? Would it be better to have this on a totally different domain with Country extension? This is totally foreign territory for me - bad pun intended. Any advice, help would be appreciated. Thanks. Matt
Technical SEO | | MWM37720 -
Duplicate content handling.
Hi all, I have a site that has a great deal of duplicate content because my clients list the same content on a few of my competitors sites. You can see an example of the page here: http://tinyurl.com/62wghs5 As you can see the search results are on the right. A majority of these results will also appear on my competitors sites. My homepage does not seem to want to pass link juice to these pages. Is it because of the high level of Dup Content or is it because of the large amount of links on the page? Would it be better to hide the content from the results in a nofollowed iframe to reduce duplicate contents visibilty while at the same time increasing unique content with articles, guides etc? or can the two exist together on a page and still allow link juice to be passed to the site. My PR is 3 but I can't seem to get any of my internal pages(except a couple of pages that appear in my navigation menu) to budge of the PR0 mark even if they are only one click from the homepage.
Technical SEO | | Mulith0