Optimize a PowerPoint presentation
-
how to SE optimize a PowerPoint presentation on the website? Will it help to upload it to slideshare ?
-
While this is a thread from many years ago, I'm wondering if anyone has any relatively new insight about this?
A team I'm working with plans on taking article content and breaking them out into PPT presentations/slides which will be embedded on their site. My concern is the lack of optimization this offers regarding SEO. I know there's countless articles on using slideshare for SEO and lead generation, but are there optimization tips if one is embedding the actual PPT into the page?
-
Thanks EGOL. Is it good to upload the PPT on slideshare and embed it on the website? Will it help more in the optimization?
-
Prepare your powerpoint slides as usual. Be sure to add a few links to related pages on your website (backlinks from powerpoint presentations will display in your google webmaster tools). And, be sure to include lots of keyword relevant text.
The most important thing to do is edit the "properties" of the file. This will allow to give the presentation a title that will be used similar to a title tag by the search engines.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Homepage On-page Optimization
How do you all handle homepage optimization, if you (or a client) offers a variety of services? Our homepage has the strongest link profile of any of our pages, but it lists all the areas of law we cover. Therefore, it has too many keywords and none really rank well. Should we just pick our most profitable areas and optimize for that? www.kempruge.com in case anyone would benefit from looking at the actual page. Thanks, Ruben
On-Page Optimization | | KempRugeLawGroup0 -
Over Optimization - What exactly is it?
I keep hearing this term "over optimization" and people assuming they have received an over optimization penalty. I also hear people say, "You need to optimize every page on your site." So at what point does a site become "over optimized?" Are there any good reads around here that explain this better?
On-Page Optimization | | kadesmith1 -
On-page Optimization - Is an A grade absolutely necessary?
It is commonly stated that three exact keyword mentions on a page is best practice for SEO. Recently, however, I have noticed a few articles that have hinted against it. matt @highonseo briefly mentioned the subject here: http://www.seomoz.org/blog/going-beyond-moz-metrics-to-answer-why-is-this-site-outranking-me Also, one our clients competitors is ranking above them with only one exact mention of the keyword in the page title with no exact mentions in page copy. I know other factors can make a difference, but this is does raise questions of our on-site strategy. I haven’t found any literature that specifically recommends using one exact match of a keyword, so any opinion would be very useful! Thanks
On-Page Optimization | | PeteW0 -
On-page Optimization empty
My website is new. My On-page Optimization (Reports Updated: 1/2/13) is empty. Is there a problem, I have to wait longer or am I doing something wrong? Thanks
On-Page Optimization | | franzneves0 -
How far back do you need to optimize your blog posts?
We are going through a clients blog history as they are entering a redesign phase for the blogs. We are trying to determine how far back we need to optimize past blog posts so that they can be found easier on search engines. Is it better to optimize the past years? 2 years? 6 months? only the top posts? Does anyone have any suggestions?
On-Page Optimization | | Scratch_MM0 -
Can RSS Title tags be optimized?
I need to know if one can optimize RSS feeds to a particular Physical Location. As an Example if my website has RSS feeds for Travel. Can I optimize the individual Title tags to Travel in Maryland, Washington DC, New York etc?
On-Page Optimization | | sherohass0 -
Danger of over optimizing
We have all read about the dangers of over optimizing our sites. Specially in regards to the latest google update. Every time we created a new landing-page we typically made sure that the page get an A-grade using the SEOmoz On-Page Optimization tool. Does this mean its not a good idea to do this? Maybe aim for a less perfect score? Hope to hear from you Fredrik
On-Page Optimization | | Resultify0 -
To Optimize Brand Name or Product Name First on Product Pages for E-Commerce Website?
We are using your free month trial for optimization of our E-Commerce website. In regards to individual product pages such as this one http://www.amgair.com/air-purifiers/iqair-healthpro-plus-air-purifier/, would it be more effective to have the page title start with the brand name and then the product (as we have it now) or forgo the brand name and start with just the product. IE: IQAir Healthpro Plus Air Purifier or HealthPro Plus Air Purifier by IQAir. These are commodity type products and are price restricted so all competitive websites advertise at the same pricing and it would be helpful not only to have a keyword phrase that is searched for a lot but also one that is easy to rank for. Please give me a recommendation when possible.
On-Page Optimization | | youhow0