How MOZ OSE Work and calculate Compare Links Metrics ?
-
I want to know everything about compare links metrics. Like how Moz work and calculate this value of
- Internal Equity-Passing Links
- External Equity-Passing Links
- Total Equity-Passing Links
- Total Internal Links
- Total External Links
- Total Links in each metrics ( Page Specific Metrics: Subdomain Metrics: Root Domain Metrics: )
Each metrics Show different value for same metrics.
-
Absolute pleasure! Your gratefulness is even more appreciated!
Eli
-
Hello,
Thank you for replying.
I especially appreciate the information that you have provided me and the details that you’ve shared regarding the niche.
Your generosity is kindly being appreciated.
Best Regards.
-
Hey,
Thanks for reaching out to us!
Open Site Explorer and the Link Analysis page of Moz Pro Campaigns are both tied to our Mozscape index, which tends to update roughly once a month.
Just a few points on how we compile our index:
-
We grab the most recent index.
-
We take the top 10 billion URLs with the highest MozRank (with a fixed limit on some of the larger domains).
-
We start crawling from the top down until we've crawled ~130 billion URLs
The idea here is that we're focusing on the highest-quality links we can find, coming from the most prominent pages of authoritative sites. So, while you may not see every link for a site within our index, we're aiming to report the most valuable ones available!
Most new sites and links will be indexed by our spiders and available in Mozscape and Open Site Explorer within 60 days, but some take even longer for many reasons, including the crawl-ability of sites, the number of inbound links to them, and the depth of pages in subdirectories. This tends to bias our index in favor of newer links. Linking data is only stored in the index for about 180 days, so unless the crawler has a compelling reason to return to your site and the sites linking to yours and rediscover those links, they can fall back out of our index again.
Total links to the domain includes internal, external, follow and no followed links.
Internal links are links from one page of your website to another page of your website. This would be something like a "Contact us" link in your navigation that points to your contact page. Internal links are not only the ones in the menus, they can also be links pointing from one post on your blog to another post on your blog. You can learn more about Internal Links here.
External links, on the other hand, are links from an outside domain to your site. For example, if a page on geekwire.com linked to a page on moz.com, that would be considered an external link because it comes from a domain outside of moz.com. You can read more about External Links here.
Linking root domains simply refers to the number of unique domains that are linking to your site. A single domain can have multiple pages linking to your site, but two links from the same domain (website) would only be counted as one linking root domain.To find out more about Link Equity, check out this link! https://moz.com/learn/seo/what-is-link-equityFeel free to contact us at help@moz.com if you want us to take a look at specific results which you are getting.Looking forward to hearing from you,Eli
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved learning about links...
Hello! I'm wanting to gain some insight about backlinks, and wondering why a client's digital ads don't count towards our external link count. We don't see the domain listed in the Linking Domains and were just curious. Any information would be appreciated as we're always trying to learn! Thanks!
Link Explorer | | Ebbeka0 -
Moz bot transforms special characters into fake 404 Pages in Reports
I have a lot of 404 links in my exported Moz Pro reports which are not actually Not Found pages when checking the Referring URL. For example: Referring URL:
Link Explorer | | ProspectoGroup
https://ofertolino.ro/oferte/barn%C3%A4ngen 404:
https://ofertolino.ro/barn%C3%83%C2%A4ngen What happens is that the referring URL leads to a redirect (https://ofertolino.ro/barn%C3%A4ngen) but it never leads to the specified 404 Page (which has even a more weird symbol in the URL when it is url decoded) in the report. What could be the issue here and is the Moz bot responsible for such misbehaviour?0 -
Need help understanding this Moz Chart comparing link metrics against competitors...
Why is my website at 60% and what does it mean? And more importantly, what needs to be done to fix (or not fix) this situation??? Please help... Image of chart attached kcd5r40
Link Explorer | | SamCitron0 -
Using Link Tracking list to track 301 backlinks for my main site backlink profile?
Greetings, I am utilizing link tracking list to keep a track of 301 redirect backlinks to my main site because these links do not as yet show up in my backlink profile on Moz. Will adding these to the tracking list with the redirected domain as the target / source url show up in my main site backlink profile eventually?
Link Explorer | | AkiedoFung0 -
Open Site Explorer -> Just Discovered -> Internal Links: Only shown 1 url link per day
Hi, We have a page that have like 10-15 new content/pages per day.
Link Explorer | | Inspiringinterns
eg. domain.com/post-id-01/, omain.com/post-id-02/, omain.com/post-id-03/ etc
But somehow, under Just-Discovered, internal links only show 1 per day when it suppose to display like 10-15.
The layout for each pages is exact same except for the content changes and the url's ID changes. Our competitor on the other hand, they have like 5 new page per day, but somehow Moz shows their internal links as 25 per days. Each of their new url have 4 more prefix number.
Eg:
new-page-01?track=990
new-page-01?track=991
new-page-01?track=992 etc
The above example url is technically as 1 page if without the "?" affix. Whiles all our new pages/url have unique id, but Moz only show 1 a day. Please advise on how to get Moz to shows all the new pages in Just-Discovered (internal link). Thanks, Cam0 -
How long will it take for the changes we've made to reflect in Moz OSE spam score data?
I signed up for Moz to see the spam flags our site had triggered. As soon as I found out, we worked on it and have been trying to correct our mistakes but it's been more than a month and we've managed to neutralise zero flags. I would appreciate if someone can clarify how long the OSE data takes to refresh. Also, how do you combat the following three specific flags: Ratio of Followed to Nofollowed Subdomains Ratio of Followed to Nofollowed Domains Low Number of Pages Found Crawl only gets a valid response to a small number of pages. Thanks.
Link Explorer | | Oziti0 -
Why does Google Webmaster Tools report I have inbound links from over 120 different domains and OSE reports I have 7
My client's site is www.graysonmountainrealestate.com. Google Webmaster Tools reports I have over 120 different domains linking to the site. Why does OSE report only 7? Thanks, Ken
Link Explorer | | kdubya0 -
Inbound Links Sorted by Linking Domain
Hi All -- Does anyone know if it is possible to generate a report (or is there a setting) to have the OSE inbound links report sorted by OSE linking domain? Ideally, the report would create a second column in the "Inbound Links" report with "Linking Domain" and then you could create a nice report that cross-tabbed the links. While you could do some excel text manipulation to do this, does anyone know if it's possible to do through the report generator? Thanks, Matt
Link Explorer | | Resolution_Rentals0