Co-occuring Phrases
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Should I migrate .co.uk to .com?
I have previously searched the forum and could not find a definitive answer on this subject so would appreciate any guidance. I have just joined a new company, we have a .co.uk site which gets lots of traffic. We have a .com site which is targeting USA and .com/de/ targeting Germany. 'hreflang' is configured on the .com (between the USA and German sites) but not on .co.uk. This means that in the eyes of search engines (and Moz Pro) the 2 domains are competitors (and the .co.uk has much more presence than the .com in the USA). I know how to fix this and I am in the process of doing so. My question is whether it would make sense to migrate the .co.uk site to .com As previously mentioned the .co.uk site already does very well both in the UK and around the world (as our product is well known in our niche). As .co.uk can only primarily be targeted to UK would our global reach increase enough to justify migrating it to .com? We have dealers/distributors in maybe 30 countries and are continuing to expand, we will at point point add additional languages so my suggestion is that we migrate now as the authority of the .co.uk will help the emerging markets as well as increase our visibility in markets that are not currently primary targets. We are also in the process of hiring new staff specifically to focus on Content Marketing. So again this suggests having the 1 domain will make sense in the long run (as any value gained from content marketing success will be seen by all country/language focussed sites). I am also planning to rebuild the sites in the next few months as the current ones are not fit for purpose so the migration would coincide with this (I know this is not ideal). Apologies for the lengthy question, I hope the additional background information will help in providing some feedback to help me make the decision. David
Intermediate & Advanced SEO | | JamesCrossland0 -
.Com version of my site is ranking better than .co.uk for my UK Website for branded search. 301 redirect mess
Dear Mozzers, I have an issue with my UK Website (short url is - http://goo.gl/dJ7IgD ) whereby when I type my company name in to google.co.uk search the .com version returns in Search as opposed to the .co.uk and from looking at open site explorer the page rank of the .com is higher than the .co.uk ?. Infact I cant even see the .co.uk homepage version but other pages from my site. The .com version is also 301'd to the .co.uk. From looking at Open Site Explorer, I have noticed that we have more links pointing to .com as opposed to .co.uk. Alot of these are from our own separate microsites which we closed down last year and I have noticed the IT company who closed them down for some reason 301'd them to the .com version of our site as opposed to the .co.uk but If I look in http://httpstatus.io/ (http status checker tool) to check one of these mircosites it shows - 301 - 302 - 200 status codes which to me looks wrong ?. I am wondering what it should read ... e.g should it just be a 301 to a 200 status code ?. My Website short url is - http://goo.gl/dJ7IgD and an example of some of 10 microsites we closed down last year which seems to be redirected to .com is http://goo.gl/BkcIjy and http://goo.gl/kogJ02 As these were redirected almost a year ago - it is okay if I now get them redirected to the .co.uk version of my site or what should I do ? They currently redirect to the home page but given that each of the microsites are based on an individual category of my main site , would it be better to 301 them to the relevant category on my site. My only concern is that , may cause to much internal linking and therefore I wont have enough links on my homepage ? How would you suggest I go about building up my .co.uk authority so it ranks betters than the .com- I am guessing this is obviously affecting my rankings and I am losing link juice with all this. Any advice greatly appreciated . thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Combine .com and .co.uk domain? So forward .co.uk to .com for SEO?
Hello, A new client of mine has an .com and an .co.uk domain. Both the same content (and they don't have the capacity to make specific content on both domains). I am thinking building al domain authority to 1 domain. In this case the .com domain.
Intermediate & Advanced SEO | | Seeders
And forward the .co.uk to this .com domain.
In this way, the .com will rank in both UK as in other English speaking countries, right? Or not?
Or should I use the rel="alternate" hreflang="x" tag? I am not sure. But I do know big brands rank high in the Netherlands with .com domains (for example booking.com). Looking forward on feedback on best practices here... Thanks!0 -
How to Best Target Two Keyword Phrases for a Business Directory
Our client has medical centers all over the US and we rank really well for the term "DIALYSIS CENTER" as well as all the major markets "DIALYSIS CENTER LOS ANGELES", etc. We need to add in a Second Keyword Phrase of "CKD CENTER" (which is an alternate term for the same medical center). Should we change all the TITLE, H1, etc that we have done to a COMBINED term of "CKD DIALYSIS CENTER" or "DIALYSIS CKD CENTER" and all the local market variations? We can't create 2 pages for one business in the directory, but we're not sure the right way to make sure that the pages are now targeted for 2 terms. Thanks in advance for any help & advice!!!!
Intermediate & Advanced SEO | | ErnieB0 -
How would you target three synonymous phrases for the same product?
I have a site that I'm working on that sells waste oil heaters, and I'm beginning to run into an issue. As one would assume, our primary keyword phrase is "waste oil heaters" for which we're doing rather well. The issue is that there are two other phrases that are directly synonymous to our primary term that users are actively searching for (i.e. the product can accurate be called three different things). Phrases are listed below w/ phrase match search volumes "waste oil heater" - 6600 "waste oil burner" - 2400 "waste oil furnace" - 1900 I'm not one who likes to engage in trying to "trick" anything, so I'm fairly opposed to listing all three of these in the title tag or something similar. This is being done by our competitors, but only one outranks us as this point for the primary phrase. My initial thoughts are that we should be targeting our home page and category page for "waste oil heater(s)", and then lightly pepper our content with the use of these synonyms. Then from there we can focus on other term variations w/ our blog posts and try to vary up the anchor text coming into the site when we launch link building. What do you guys think? Have you guys been a situation like this with three phrases describing the same product? I appreciate any feedback or advice. Thanks guys!
Intermediate & Advanced SEO | | CaddisInteractive0 -
How can a page be top rated for a phrase it does not have?
Hi, While looking to buy a Christmas gift to my wife I was searching for yellow diamonds. Being a bit familiar with SEO I gotta understand how the following page was ranked 4th for "yellow diamonds": http://www.bluenile.com/diamonds/fancy-color-diamonds The phrase yellow diamonds is not mentioned even once! Thanks
Intermediate & Advanced SEO | | BeytzNet0 -
No longer showing for 'money' phrases but long tail combinations rank high?
I hope someone can shed some light on this as I've been pulling my hair out so much there's hardly any left! Background: 12 year old website that for about 10 years had Top 3 rankings for 100's of phrases but rankings first dropped off August 2011. Panda seemed to be the cause but finding the exact issue is hard. We are an online travel agent and every hotel page has duplicate content copied from other websites. This has not been changed although lots of sections in the site still rank well, so do the hotel pages themselves. Lots of internal duplicate issues have been resolved but with no effect. Our old style link, link, link all day long with our 2-word main key phrase as anchor text has given us an unnatural backlink profile but no message has been left by G about this in WMT (yet). Internal link structure is poor with all pages linking back to the homepage with our 'money' 2-word phrase in 3 places. Penguin wiped two thirds of all our backlinks back in May 2012. Why then, do we still rank for our 'money' phrase on the homepage when it has some extra words included and becomes long tail? e.g. CityName Apartments (money phrase) - Now ranks page 2-3 CityName Apartments to rent for the night - Ranks #2 on Google in all countries To make things more confusing other pages rank really well for similar money phrase e.g. CityName Apartments Offers - Ranks 2nd on 185,000,000 results (not homepage) It seems only the homepage is effected (where 95% of inbound links point) but if the site wide duplicates or unnatural link profile was flagged it would effect more than one page of the site. Wouldn't it?
Intermediate & Advanced SEO | | lchoice0
