Decrease in Organic Traffic Due to Google Places
-
Hello there, we are national junk removal company and have franchises in most major cities in the US. We wanted to check to see if anyone else has seen a drop in organic traffic with the changes that Google has done with the amalgamation of Google Places with the organic rankings.
All our places pages are ranking quite well and we are ranking higher organically but it appears that people go to the Google Places page and then either leaving or picking up the phone and calling our 1800 number to book a job instead of going to our website to make the booking.
The interesting thing is that although Google started these changes back in October 2010 we have seen the drop in organic traffic mostly starting in April, even though we have seen a steady increase in organic ranking across the board.
Has any other franchise based company seen this happen as well?
Your feedback is greatly appreciated!
-
Maybe increased competition is taking traffic away.
-
Albeit not working with franchises, we have seen a similar trend for several clients. In fact, we have seen decreases in organic traffic with increases in call volume.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Help - Losing Ranking on Plural Keywords in Google
Help! I'm losing keyword rankings for certain keywords - but still ranking well on others. The trend I can see is that we're losing rankings on plurals, so this page https://www.key.co.uk/en/key/platform-trolleys-trucks Used to rank well for: platform trolleys
Algorithm Updates | | BeckyKey
platform trucks
flat bed trolleys But now only ranks well for platform trolley flat bed trolleys platform truck I have seen a large number of keywords drop out - they're not hitting traffic massively yet, but conversions are dropping - help! I;m struggling to find the cause!0 -
What are the top tips for winning on Google, Bing, and Yahoo?
We just launched a new site that is starting to be indexed well in Google, but Bing and Yahoo are lagging a bit. I understand that the search engines are different algorithms and will take different lengths of time to index, rank, etc. What I'm curious about is are there any other tips / advice / things to keep in mind when trying to rank on the different search engines? Thanks!!
Algorithm Updates | | Emily_A0 -
Test site is live on Google but it duplicates existing site...
Hello - my developer has just put a test site up on Google which duplicates my existing site (main url is www.mydomain.com and he's put it up on www.mydomain.com/test/ "...I’ve added /test/ to the disallowed urls in robots.txt" is how he put it. So all the site URLs are content replicated and live on Google with /test/ added so he can block them in robots. In all other ways the test site duplicates all content, etc (until I get around to making some tweaks next week, that is). Is this a bad idea or should I be OK. Last thing I want is a duplicate content or some other Google penalty just because I'm tweaking an existing website! Thanks in advance, Luke
Algorithm Updates | | McTaggart0 -
Organic Search Result in google
Hello! Actually, I would like to know the major check points which decides the organic search result[Google]. I see many of the sites in first page which are not even having good level of page and domain authority. I am a beginner but i have done all the score card checkpoints and issue free pages 🙂 Some where i dropped on organic search result. Ex Keyword : blikkenslager Targeted page : http://www.nortekk.no/vi-utforer/blikkenslager-15/ Search Engine : Google.no [norsk (nynorsk)] Thank you for your help!
Algorithm Updates | | Webworld_Norway0 -
Why am I getting different Google SERP result for same keywords?
Hi Mozzers, I have noticed recently that Google (.com.au) has been serving up different SERP results for the same keywords. For example, one of our main keywords is "Car Loan". One result will show our site as ranking #5 organically from 242,000,000 results. A refresh of this search will then result in our site not ranking at all from 133,000,000 results. We have been noticing this happen only in the last few days & more frustrating is that Google is throwing up the SERP from 133,000,000 results more frequently. Would anyone know why this is occurring? And what can we do, if anything, to ensure we are shown regardless of how many results Google calls from? Is it from recent algo update & will it settle down over time? Any help would be greatly appreciated. (Just to add - I'm not gogged in to Google when completing this test & regularly clear cookies etc so I don't believe its a personalised search issue)
Algorithm Updates | | 360Finance0 -
Will signing up for Google Places affect my national rankings
OK, Here is a question which I can't find but think people have thought about. I would like to know others opinion. I have had a site that ranks well under generic national keyword terms. (not geographically specific) Its a small website, only 10 pages. We get 85% of our business from online applications. These applications come from all over the united states.Our SERP rankings generate 70% of all our traffic. My question is this: we operate in a state where we don't do business. We are a virtual business. Should I sign up for google places? Will It hurt my national SERP rankings?
Algorithm Updates | | FidelityOne0 -
How do I get the expanded results in a Google search?
I notice for certain site (ex: mint.com) that when I search, the top result has a very detailed view with options to click to different subsections of the site. However for my site, even though we're consistently the top result for our branded terms, the result is still only a single line item. How do I adjust this?
Algorithm Updates | | syount1 -
Anyone have stats on numbers of Google users searching while logged in?
In light of Google's recent "social search update", I am curious to know how many Google users perform searches while logged into their Google account thereby showing "social results".
Algorithm Updates | | Gyi0