Domain Authority: Sites with lower numbers get higher ranking.
-
We had a question about your online tools for http://pro.seomoz.org/campaigns/30642
The Domain Authority for http://pucherinsurance.com/ is 67: Higher than most of our competitors such as <cite><cite>bluecross.ca which has a rank of 54. </cite> </cite> We show up lower in the actual search results.
An example phrase would be Visitors to Canada health Insurance.
We get an A grade for onsite reports and we are working on the duplicate content and titles.
We appear to be doing everything right but still rank lower than expected. Any thoughts?
-
Thanks for the tip!
-
My first guess is that it may be the actual quality of your links vs. your competitors. You may just need to beat them by either acquiring more links, or higher quality links. Domain and Page authority from seomoz are not correlated 1 to 1 with google serps (and this is a perfect example). It looks like you are going in the right direction, but you need to keep pushing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How best can I change my domain name and keep my domain authority and page authority.
I've recently changed domain names and my old domain was a DA42 and now I am at a DA22. Everything has 301 redirects. Any advice would be appreciated.
Moz Pro | | perpetualmarketing0 -
Rankings Report not working
Hi (What happened to the User Voice feedback in PRO campaign reports? Another cutback because of scalability?) I'm getting sent here for Help on the reports It's Friday morning here in France ; I'm preparing a meeting with a client and as part of this I want their Rankings Report from the campaing I set up for them month's ago Half the keywords are showing up as "SAT" ; the message at the top says "Your keywords are updated weekly on Saturday. The last update was January 26th, 2013" They're not new keywords, if I click on them I get historic data up untill January 19th I'm guessing you had a problem on January 26th but why not put January 19th rankings rather than SAT ? The report is now useless. Here's the url if useful http://pro.seomoz.org/campaigns/54444/rankings Neil
Moz Pro | | NeilInFrance0 -
Sites Blocking Open Site Explorer? Penguin related.
Last week I was looking at a competitors site who has a link scheme going on and I could actually check the links for each anchor text. This week they don't work at all, do you think they're blocking the rogerbot on their domains? Or is there a problem with open site explorer? http://www.opensiteexplorer.org/anchors?site=www.decks.ca If you're interested in the background, all the links are to instant-home-biz . com which then redirects decks . ca - it's a tricky technique. Pretty much all of the links are from sketchy sites like: airpr23.xelr8it.biz/ airpr23.anzaland.net/ airpr23.vacation-4-free.com/airpr23.blogfreeradio.net/airpr23.blogomatik.com/http://www.morcandirect.com/mortgages/resources2.php which I thought Penguin was supposed to catch…
Moz Pro | | BeTheBoss0 -
Rankings csv export doesn't show local rank
Is there a way to enable this in the settings somewhere? or is this simply not an available feature yet? Would be really great if there was an extra column in the report that shows local rank, as 93 of our top 100 keywords we track are all blended search results and a lot of the time this shows really inaccurate results because of this.
Moz Pro | | adriandg0 -
Why do some sites have a higher Page Authority than Domain Authority in OSE??
Hi, I have noticed when using OSE and enter a domain you very often see a higher Page Authority than Domain Authority. If someone could explain why this would happen then I would be very grateful - its my current understanding that page authority would ALWAYS be LESS THAN Domain Authority but that is not always the case (I have seen cases where PA is more than 10 higher then DA) Here's an example where PA > DA http://www.opensiteexplorer.org/links.html?site=www.primelocation.com Thanks
Moz Pro | | James770 -
Can Open Site Explorer Do This?
Is there any way to set up Open Site Explorer to show these things for competitor external backlinks: Google Page Rank of the page the backlink is on Google Page Rank of the domain the backlink is on Whether the backlink is a follow or no follow Is this possible in OSE? If not, are there any other SEOMOZ Tools that will do this? Thanks.
Moz Pro | | N5c0 -
Rankings not surfacing all my keywords
Usually they have a little day icon of when they will be updated, but I did some adjusting from around 65 to 98 keywords, but only 54 show up. Is this normal? Do I just need to wait? Some of my page 1 keywords are MIA.
Moz Pro | | mikescotty0 -
Domain vs Page
I see a lot of different metrics pointing to domain or page. What is the difference between these two definitions?
Moz Pro | | Gfrink0