The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Forum
    2. Categories
    3. SEO Tactics
    4. Keyword Research
    5. Is the all in title technique helpful?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Is the all in title technique helpful?

    Keyword Research
    2 2 3.0k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • aircyclemegan
      aircyclemegan last edited by

      I watched a tutorial on lynda.com about keyword research. And they said to use the All In Tittle trick to see how many pages on google are optimized for that keyword - do you reccommend using that method as well?

      In google, you type allintitle:"key word phrase" and the results show how many page titles are optimized for that phrase.

      Should I use this technique as well when choosing keywords?

      1 Reply Last reply Reply Quote 1
      • Syed1
        Syed1 last edited by

        This is definitely not the best technique to quickly see competition heat as it could be easily misleading. Why? The # of results with certain keyword phrases in title does matter as it does show the # of competitors but what it doesn't show is the authority of those competitors and if they are active as of now, and its anybody's guess what could happen when you go into a fight and without knowing your opponent.

        Say, you are optimizing for entertainment/celebrity related keywords, you can do quick 'intitle' search and get quickly scared as it may seem as there is a lot of competition looking at the # of results.. however, if you dig a bit deeper its easy to see that majority of pages are low authority pages and are easy to beat as they do not do heavy optimizing (since entertainment traffic doesn't convert well...which means less $ for optimizing).  So my 2 cents...dig a bit deeper, check the top results in first 2 pages at least and look at their authority. Its worth spending a few hours to  know your enemy before you go against them.. rather than spending months in optimizing later and realizing your enemies are much stronger, more active, aggressive and have deeper pockets.

        1 Reply Last reply Reply Quote 2
        • 1 / 1
        • First post
          Last post

        Got a burning SEO question?

        Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


        Start my free trial


        Explore more categories

        • Moz Tools

          Chat with the community about the Moz tools.

          Getting Started
          Moz Pro
          Moz Local
          Moz Bar
          API
          What's New

        • SEO Tactics

          Discuss the SEO process with fellow marketers

          Content Development
          Competitive Research
          Keyword Research
          Link Building
          On-Page Optimization
          Technical SEO
          Reporting & Analytics
          Intermediate & Advanced SEO
          Image & Video Optimization
          International SEO
          Local SEO

        • Community

          Discuss industry events, jobs, and news!

          Moz Blog
          Moz News
          Industry News
          Jobs and Opportunities
          SEO Learn Center
          Whiteboard Friday

        • Digital Marketing

          Chat about tactics outside of SEO

          Affiliate Marketing
          Branding
          Conversion Rate Optimization
          Web Design
          Paid Search Marketing
          Social Media

        • Research & Trends

          Dive into research and trends in the search industry.

          SERP Trends
          Search Behavior
          Algorithm Updates
          White Hat / Black Hat SEO
          Other SEO Tools

        • Support

          Connect on product support and feature requests.

          Product Support
          Feature Requests
          Participate in User Research

        • See all categories

        • Title Tags for Medical Names
          yaelslater
          yaelslater
          1
          6
          3.5k

        Get started with Moz Pro!

        Unlock the power of advanced SEO tools and data-driven insights.

        Start my free trial
        Products
        • Moz Pro
        • Moz Local
        • Moz API
        • Moz Data
        • STAT
        • Product Updates
        Moz Solutions
        • SMB Solutions
        • Agency Solutions
        • Enterprise Solutions
        • Digital Marketers
        Free SEO Tools
        • Domain Authority Checker
        • Link Explorer
        • Keyword Explorer
        • Competitive Research
        • Brand Authority Checker
        • Local Citation Checker
        • MozBar Extension
        • MozCast
        Resources
        • Blog
        • SEO Learning Center
        • Help Hub
        • Beginner's Guide to SEO
        • How-to Guides
        • Moz Academy
        • API Docs
        About Moz
        • About
        • Team
        • Careers
        • Contact
        Why Moz
        • Case Studies
        • Testimonials
        Get Involved
        • Become an Affiliate
        • MozCon
        • Webinars
        • Practical Marketer Series
        • MozPod
        Connect with us

        Contact the Help team

        Join our newsletter
        Moz logo
        © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
        • Accessibility
        • Terms of Use
        • Privacy

        Looks like your connection to Moz was lost, please wait while we try to reconnect.