What is the best website structure for SEO?
-
I've been on SEOmoz for about 1 month now and everyone says that depending on the type of business you should build up your website structure for SEO as 1st step.
I have a new client click here ( www version doesn't work)... some bugs we are fixing it now.
We are almost finished with the design & layout.
2nd question have been running though my head.
1. What would the best url category for the shop be /products/ - current url cat
ex: /products/door-handles.html
2. What would you use for the main menu as section for getting the most out of SEO.
Personally i am thinking of making 2-3 main categories on the left a section where i can add content to it (3-4 paragraphs... images maybe a video).So the main page focuses on the domain name more and the rest of the sections would focus on specific keywords, this why I avoid cannibalization.
Main keyword target is "door handles"
Any suggestions would be appreciated.
-
Also think of website structure for analytics. The URL structure can make it easy to get some good information about the site. Lunametrics has a great post on this at http://www.lunametrics.com/blog/2010/09/22/designing-google-analytics-friendly-site/.
-
I putted a Heat Map down there. I should you know it.
So, as you can see, the navigation bar don't even shows any color. So i would recommend you to use the links just in the navigation, and use the left column spot to put other thing, some very attractive link, like best selling products maybe.
You should use some Breadcrumbs below the navigation bar as the user gets deeper in the site. This is more for usability.
I would suggest you to put in the Main Bar just a major category, like Door Articles. And then in it the user can choose between then, if he wants door handles, door hinges, door locks...
It helped this way?
-
More or less that was were we are going. My concern is that if we leave the categories on the left as main target for the keywords cat/keyword we would loose the importance of the main nav.
Will google treat the same way(importance) even if it's on the left and not in the main nav bar?
If so what would you suggest to put at the top if all categories/keywords are targeted?
-
Hello!
- The best URL would it be if you just put the door-handles straight from the home, less deeper. Like this:
http://doorhandle.ie/door-handles
http://doorhandle.ie/door-hinges
http://doorhandle.ie/door-locks
....- To optimize your Home, you have to put the minimum links you can. Put just one link for DOOR HANDLES, or for DOOR LOCKS. But you choose where to put, at the left column or the top bar. Now you have to think about your users.
When you create a www, you have to use one as the main one. So redirect this actual one to the www version using 301 redirecting.
I would recommend you also put some keywords in H1 (just one tag of these in each page), about what the page is.
And use some rel=nofollow on the links that is not strictly of your business, like support, privacy policy or about us.
Hope it helps! =]
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is Newswire service good for SEO?
Hi, I am thinking of signing up for Newswire and send PR every month? Will it have any SEO benefits in terms of backlinks? I am just worried because of Panda release those PR services might have no value anymore...
Technical SEO | | get12000 -
Setting Up A Website For Redirects
I've got an old defunct domain with a lot of backlinks to individual pages. I'd like to use these backlinks for link juice by redirecting them to individual pages on the new domain (both sites belong to the same company). What is the best way to set this up? I presume I need some kind of hosting & site, even if it's just a default Wordpress install, which I can then use to set up the redirects? Would it be best done using .htaccess file for 301 redirects or some other way?
Technical SEO | | abisti20 -
Some SEO 2016 questions
Hello MOZ Community, I have some questions where the following is still working for seo in 2016: Is an exact keyword in the domain still a good start? If a domain contains the most important keyword does one still need subfolders with that keyword in the url? Do you need multiple subpages so the main url becomes stronger? Is linkbuilding still the number one factor? Thank you for your thoughts!
Technical SEO | | mhenze0 -
E-commerce website
Hi, I have to do a SEO optimization on a huge e-commerce website, but i don´t know if i have to focus in Schema or meta tags ( page title, meta description) which of them is more important? how can I optimize the website? Thanks
Technical SEO | | AbacoDigital1 -
Have hostings location an impact on SEO
Hello everybody 🙂 I know, that some years ago it was important that you host your site in the same country where your target audience was in relation to SEO. Because Google used that to find out which country your target audience was. But is this still important and have it an influence today regarding to SEO? Hope there is someone who can help 🙂
Technical SEO | | JoLinda910 -
Wordpress multisite and SEO
Newbie question. I have several keyword list I am trying to market - (My website is : http://www.soobumimphotography.com/) San Antonio wedding photographer, family photographer San Antonio sports photographer in san antonio headshot san antonio engagement photos san antonio I think it's too broad and thinking about getting separate sites for them. I know I can make urls something like this http://www.soobumimphotography.com/headshot using multisite function and planning to redirect it to www.sanantonioheadshots.com etc Is this good idea to do so? Should I get a new hosting and domain and start it all over again. Thank you
Technical SEO | | BistosAmerica0 -
SEO for Wordpress
I am sure you have been asked this many times... What is the BEST Wordpress Plug-in for SEO - Easy to Title Page, Meta Tags, etc... ?? Thanks
Technical SEO | | tab540 -
How do I resolve Twin domains? redirect website.com to www.website.com?
I am new to this website. Tried to run a campain and got a warning that website.com resolves to www.website.com which hinders SERP by competing for Keyword indexing!. (website is my domain name) Would appreciate help with this. Thanks. S.H. PS: here is the exact wording of error : We have detected that the domain www.yfvaccine.com and the domain yfvaccine.com both respond to web requests and do not redirect. Having two "twin" domains that both resolve forces them to battle for SERP positions, making your SEO efforts less effective. We suggest redirecting one, then entering the other here.
Technical SEO | | sherohass0