Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. 301 Redirect & Cloaking

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    301 Redirect & Cloaking

    Technical SEO
    5
    7
    3660
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Artience
      Artience last edited by

      HEllo~~~~ People.

      I have a question regarding on cloaking.

      I will be really greatful if you can help me with question.

      I have a site www.example.com and it is targeting for multi countries.

      So I use sub directories for targeting multi countries.

      e.g. www.example.com/us/

      www.example.com/de/

      www.example.com/hk/ ....... so on and on.

      Therefore, when people type www.example.com, I use IP delivery to send users to each coutries.

      Here is my question.

      I use 301 redirect for IP delivery, which means when user enter www.example.com,

      my site read user's IP and send them to right country site by 301 redirect.

      In this case, is there any possibility that Google considers it as cloaking?

      Please people.... share me some ideas and thoughs.

      1 Reply Last reply Reply Quote 0
      • RyanKent
        RyanKent @Artience last edited by

        Artience Girl, the information shared by Shane, Aaron and Lewis is correct.

        Google wants to see the same page as it would be shown to a user under the same circumstances. If Google is crawling your page from San Jose California, then they want to see what a user from San Jose would see. If they decide to later crawl your site from their center in London, they want to see your site as it would be seen by a London user. The geo-targeting redirects you are presently doing are fine.

        If you were to write any code which says to always show the Google crawler the US version of your site, then that tactic would be defined as cloaking. Any time you write code to specifically identify a crawler and show it different content, then you are cloaking.

        It seems you are a bit uncomfortable with the answers so let me set you at ease by sharing a Matt Cutts response to your question: http://www.youtube.com/watch?v=GFf1gwr6HJw

        1 Reply Last reply Reply Quote 2
        • Artience
          Artience @Jinx14678 last edited by

          Hi Shane Thomas.

          Thanks for your feedback.

          Actually contents is not exactly same, but alot similar. Because I sell different products for different countries.

          For example, I sell 30 products for US but only 10 products for UK. In this case, my UK site has only pages for 10 products. Of course, contents lay out and products are similar.

          In this case, should I worry about cloaking?

          Also, how search engine can see "intent is not deceptive or not"?

          I always wondering about that. ^^

          1 Reply Last reply Reply Quote 0
          • Artience
            Artience @CPU last edited by

            Hello, Lewis-SEO. Thanks for your reply, but I am not totally following your answer.

            What do you mean by "Google only version of the site"?

            You mentioned as follow.

            "You will therefore need to decide which regional variation you want Google to end up at when it tries to visit/crawl the www.example.com URL"

            Is this meaning that I should set "user agent redirection" for Google bot to send it to particular regional site? e.g. send Google bot to only www.example.com/us/ no matter which country IP address Google bot has?

            Please correct me, if I am wrong. But this sounds more cloacking to me.

            Google bot with DE IP address should redirect to www.example.com/de/ so google bot can crawl right contents. And when Google bot with UK IP addres should redirect to www.example.com/uk/.

            I think if I send alll Google bot to www.example.com/us/ for example, it will confuse google bot more.

            Could you please be more specific regarding your answer? PLEASE ~~~

            RyanKent 1 Reply Last reply Reply Quote 0
            • CPU
              CPU last edited by

              Hi Artience Girl

              The Google Webmaster guidelines covers topics like these but a key point is that geotargetting using IP address is fine as long as you are not showing Google a separate Google only version of the site. This would be considered cloaking.

              You will therefore need to decide which regional variation you want Google to end up at when it tries to visit/crawl the www.example.com URL

              But before you do that check the Google Webmaster guidelines in and around this area as if you follow them you are less likely to end up on the wrong side of them.

              Hope this helps.

              Artience 1 Reply Last reply Reply Quote 0
              • Jinx14678
                Jinx14678 last edited by

                This really does not fit the description of cloaking, the content is the same, just different languages right?

                If this is the case IMO this would not bee seen as cloaking as your are not delivering different content, just user experience.

                Also as long as you are not separating IP delivery by source (meaning sending spiders somewhere different than humans) this would not be the definition of cloaking.

                WIKI:

                One use of IP delivery is to determine the requestor's location, and deliver content specifically written for that country. This isn't necessarily cloaking. For instance, Google uses IP delivery for AdWords and AdSense advertising programs to target users in different geographic locations.

                As of 2006, many sites have taken up IP delivery to personalise content for their regular customers. Many of the top 1000 sites, including sites like Amazon (amazon.com), actively use IP delivery. None of these have been banned from search engines **as their intent is not deceptive.  **    Keyword here..... Deceptive  🙂

                Artience 1 Reply Last reply Reply Quote 2
                • AaronSchinke
                  AaronSchinke last edited by

                  I don't think this would come across as cloaking at all. It's a fairly common practice.

                  1 Reply Last reply Reply Quote 0
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • LouisPortier

                    Redirection chain and Javascript Redirect

                    Hi, A redirection chain is usually defined as a page redirecting to another page which itself is another redirection. URL1 ---(301/302)---> URL2 ---(301/302)---> URL3 But what about Javascript redirect? They seem to be a different beast: URL1 ---(301/302)---> URL2 ---(200 then Javascript redirect)---> URL3 From what I know if the javascript redirect is instant Google counts it as a 301 permanent redirection, but I'm still not sure about if this counts as a redirection chain. Most of the tools (such as moz) only see the first redirection. So is that scenario a redirection chain or no?

                    Technical SEO | | LouisPortier
                    0
                  • LindsayE

                    What to do with old content after 301 redirect

                    I'm going through all our blog and FAQ pages to see which ones are performing well and which ones are competing with one another. Basically doing an SEO content clean up. Is there any SEO benefit to keeping the page published vs trashing it after you apply a 301 redirect to a better performing page?

                    Technical SEO | | LindsayE
                    0
                  • shawnbeaird

                    301 Redirect for multiple links

                    I just relaunched my website and changed a permalink structure for several pages where only a subdirectory name changed. What 301 Redirect code do I use to redirect the following? I have dozens of these where I need to change just the directory name from "urban-living" to "urban", and want it to catch the following all in one redirect command. Here is an example of the structure that needs to change. Old 
                    domain.com/urban-living (single page w/ content)
                    domain.com/urban-living/tempe (single page w/ content)
                    domain.com/urban-living/tempe/the-vale (single page w/ content) New 
                    domain.com/urban 
                    domain.com/urban/tempe 
                    domain.com/urban/tempe/the-vale

                    Technical SEO | | shawnbeaird
                    0
                  • Tintanus

                    Max Number of 301 Redirections?

                    Hi, We currently made a re-design of a website and we changed all our urls to make them shorter. I made more than 300 permanent redirections but plenty more are needed since WMT is showing some more 404s from old urls that I hadn't seen because they were dynamic. The question is, please, is there a limit? I think we have more than 600 already. We don't want to create a php commando to redirect all the old ones to our home, we are redirecting them to their correspondent url. By the way, Im doing them with the 301 method in .htaccess. Thanks in advance.

                    Technical SEO | | Tintanus
                    0
                  • MJTrevens

                    Soft 404's on a 301 Redirect...Why?

                    So we launched a site about a month ago. Our old site had an extensive library of health content that went away with the relaunch. We redirected this entire section of the site to the new education materials, but we've yet to see this reflected in the index or in GWT. In fact, we're getting close to 500 soft 404's in GWT. Our development team confirmed for me that the 301 redirect is configured correctly. Is it just a waiting game at this point or is there something I might be missing? Any help is appreciated. Thanks!

                    Technical SEO | | MJTrevens
                    0
                  • danatanseo

                    We have set up 301 redirects for pages from an old domain, but they aren't working and we are having duplicate content problems - Can you help?

                    We have several old domains. One is http://www.ccisound.com  - Our "real" site is http://www.ccisolutions.com  The 301 redirect from the old domain to the new domain works. However, the 301-redirects for interior pages, like: http://www.ccisolund.com/StoreFront/category/cd-duplicators  do not work. This URL should redirect to http://www.ccisolutions.com/StoreFront/category/cd-duplicators  but as you can see it does not. Our IT director supplied me with this code from the HT Access file in hopes that someone can help point us in the right direction and suggest how we might fix the problem: RewriteCond%{HTTP_HOST} ccisound.com$ [NC] RewriteRule^(.*)$ http://www.ccisolutions.com/$1 [R=301,L] Any ideas on why the 301 redirect isn't happening? Thanks all!

                    Technical SEO | | danatanseo
                    0
                  • Ant-808

                    How long will Google take to stop crawling an old URL once it has been 301 redirected

                    I need to do a clean-up old urls that have been redirected in sitemap and was wondering about this.

                    Technical SEO | | Ant-808
                    0
                  • BaseKit

                    How to safely reduce the number of 301 redirects / should we be adding so many?

                    Hi All, We lost a lot of good rankings over the weekend with no obvious cause. Our top keyword went from p3 to p12, for example. Site speed is pretty bad (slower than 92% of sites!) but it has always been pretty bad. I'm on to the dev team to try and crunch this (beyond image optimisation) but I know that something I can effect is the number of 301 redirects we have in place. We have hundreds of 301s because we've been, perhaps incorrectly, adding one every time we find a new crawl error in GWT and it isn't because of a broken link on our site or on an external site where we can't track down the webmaster to fix the link. Is this bad practice, and should we just ignore 404s caused by external broken URLs? If we wanted to reduce these numbers, should we think about removing ones that are only in place due to external broken URLs? Any other tips for safely reducing the number of 301s? Thanks, all! Chris

                    Technical SEO | | BaseKit
                    0

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • Local Citation Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter
                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.