Slight Drop after Minor Link Building
-
Hi,
Last week I build around 10-15 high quality related links to my trampoline pads website which was ranking number 2 for "trampoline pads" and number 1 for "trampoline pad". After building the links this week it has dropped in the serps to around number 5-6 for both. Is this an effect of the link building and will it bounce back in? the url is http://www.trampolinepad.co.uk/.
Kind Regards,
Simon -
The only thing internal site links can realistically do is adjust how PR flows within your own site. If you wanted to stretch for a corner case, you could have an island page or deep page that was not indexed or seen previously, but since you created a link to that page then it is seen. If that page had issues with it's content or links, then a penalty could be involved.
Based on your replies and the small amount of ranking drop, I really don't think a penalty is involved. The maximum it would be is a discounting of links.
If not do you know of any alhorithm changes in the past week?
With around 500 algorithm changes each year, there seem to be changes every week. I am not aware of any major changes but minor ones happen all the time.
-
Hi Paul, I cant find the urls as I haven't saved them however they were all the homepage and using the websitse url or varying anchor text. I don't think they look paid/sponsored as it would be on there links page or on the websites footer. It could defiantly look suspicious as I have not built links to the website for a while. Simon
-
What are the URL's of the links? Are they all keyword-rich anchor text links? Do they all go to the same page? Are there any signs that the links could have been paid/sponsored?
I would say that 10-15 links is a lot to get in one week, especially if they're all really high quality and you weren't really building many links prior to this.
It may look like you have gone and built a large number of links (that are all similar) in a short period of time in order to boost rankings quickly.
Paul
-
Hi Ryan thanks for the help, one of the other websites "gardengames" is actually owned by us as well as hasnt been touched in quite a while. I recently added some internal links to the homepage, would this of effected it anyway if it was not the links? If not do you know of any alhorithm changes in the past week?
-
Hi Ryan thanks for the help, one of the other websites "gardengames" is actually owned by us as well as hasnt been touched in quite a while. I recently added some internal links to the homepage, would this of effected it anyway if it was not the links? If not do you know of any alhorithm changes in the past week?
-
There is no apparent reason for the drop. Based on the information you shared the only reasonable explanation is Google made a change to their algorithm which benefited the other sites, or acted to your disadvantage. Another less likely possibility is two or more sites made SEO improvements to their sites.
I can only suggest you continue building links and perform normal SEO improvements for your site.
-
I see, the links were actually quite good they were all from trampoline clubs and ymnastics clubs and with varrying anchor text from using the word "trampoline pads" to "trampoline padding" or just with the url. I understand that the other sites may be resonable to rank above me however I am simply wondering why I may of dropped.
-
I see your site as #7 for "trampoline pads" and #4 for "trampoline pad" in Google.co.uk SERPs.
Google can recognize your new links very quickly. The exact time is dependent upon the popularity of the site and pages from which you acquired the links. We wont be able to see the links in OSE for 1-2 months. Is there anything questionable in any way about these new links which could have drawn a penalty? Are any of these reciprocal links?
Your hope page seems to be executing many of the basics of on-page SEO quite well. Looking at your older links it appears all the followed links use the identical anchor text. I would recommend varying the text a bit otherwise it appears quite unnatural.
Is this an effect of the link building and will it bounce back in?
Rankings do not drop after link building unless you did something to incur a penalty. I would not expect your site to bounce back unless you resolve an issue for which you were penalized.
At a quick glance, you are #4 for "trampoline pad" and the three results ahead of you are ebay's two listings and another site with a trampoline page. All the sites have a higher DA then your site, and the PA of the #1 site is significantly higher then yours. The rankings don't seem unreasonable at all.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
First Link Priority - Drop Down Menu
Hey Mozzers Just want to make sure I have this right - If a website offers a service, say "digital marketing" - and has this link in a dropdown menu in the header, would this make any link in the body of a page (using different anchor text) pointless in SEO terms?.. e.g. a link with "online marketing" or "digital strategy" Cheers!
Technical SEO | | wearehappymedia0 -
Link building with AddThis URL
We've begun using AddThis for tracking our social sharing. AddThis has been adding the snippet to the end of the URLs on our pages and we've been finding that people linking to us are linking to the URL with the snippet. AddThis says this isn't a problem for SEO. Is this correct? Here is an example: https://www.harborcompliance.com/information/how-to-start-a-non-profit-organization-in-colorado.php#.UunCfPldVig I want to make sure this is not affecting our SEO in any way, particularly that Google would see this as an affiliate or paid link since it has the "#". I may be crazy but I just want to make sure!
Technical SEO | | Harbor_Compliance0 -
How to Break Up a Page with Too Many Links
My client has a live page with 100+ links subdivided into 10 categories that each have great potential keyword targeting opportunities. I'd like to improve this page and my intuition is to split it into 11 pages, one page with links to all the others and a bit of content about each. Here's an example of the potential IA: Dog Rescue Groups
Technical SEO | | elenarox
Golden Retriever Rescue - description
Poodle Rescue - description
Cocker Spaniel Rescue - description
Poodle Rescue - description
Labrador Retriever Rescue - description
etc. --------- Golden Retriever Rescue
Link 1 - description
Link 2 - description
Link 3 - description Is this a good idea and will I see a big traffic drop overall at first? Also, these are all internal links, not external.0 -
Removing links - Best practice
Hi I have noticed on webmaster that I have a lot of links to my sites from link building directories. Either I did this many years a go or somehow they've linked to me. Would links to link building directories harm my site? i.e linkspurt.com pingerati.net I have quite a few and just wondering what to do with them. Also I have some customer sites which are massive one site has 38,000 links coming to my site as I have put a credit that I built the site with a link back to mine. It has a low score in Google would this also harm my site? Any advise would be appreciated.
Technical SEO | | Cocoonfxmedia0 -
Pinterist links no follow or followed?
in OSE it says we are getting lots of good links from pages like this on pinterest; pinterest.com/cbn456/inspiration-at-home However if you look at the code it says nofollow. Am I missing something or is OSE just missing it?
Technical SEO | | iAnalyst.com0 -
Linking to unrelated content
Hi, Just wanted to know, linking to unrelated content will harm the site? I know linking to unrelated content is not good. But wanted to know weather any chances are there or not. I have a site related to health and the other one related to technology. The technology site is too good having PR 6 and very good strong backlinks. And the health related site has very much tough competition, So i wanted to know may be i could link this health site to technology site to get good link from it. Can you suggest me about it. waiting for your replies...
Technical SEO | | Dexter22387874870 -
Effect of rel canonical on links
Has anyone done any experimentation on how Google treats links that are on a page that is being "rel canonical'd" to another page? For eg, example.com/b has a canonical pointing to example.com/a How does Google treat the internal links that are on page example.com/b?
Technical SEO | | Burgo0 -
Javascript funtion as link? Why not show up?
We joined our Chamber of Commerce for the "link" as much as anything. After 9 months of having a link from our local chamber it has never showed up anywhere. You can see the link on my Chambers page, and you can click on it and it works. But it does not show up anywhere else....Not in any backlink checker, not in SEOmoz, not in Google Webmaster Tools. When I hover over our link on their page I see "javascript:encodeclick........my url" Is this link worth anything? What is a javascriptencodeclick? Does Google know it exists and give me credit for it? Our Chamber is clueless... they hire someone to do their website. Their webmasters response to my question was: Hi, These links look like this because this is just the way our system parses URLs that are entered into the membership directory so they can be clickable when displayed in the lister. These links will not have a negative effect on Google or SEO indexing purposes if that is what you are concerned about. They are not encoded or encrypted, this just happens to be the name of the Javascript function.
Technical SEO | | SCyardman0