Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do search engines treat 307 redirects differently from 302 redirects?
-
We will need to send our users to an alternate version of our homepage for a few hours for a certain event. The SEO task at hand is to minimize the chance of the special homepage getting crawled and cached in the search engines in place of our normal homepage. (This has happened in the past so the concern is not imaginary.)
Among other options, 302 and 307 redirects are being discussed. IE, redirecting www.domain.com to www.domain.com/specialpage.
Having used 302s and 301s in the past, I am well aware of how search engines treat them. A 302 effectively says "Hey, Google! Please get rid of the old content on www.domain.com and replace it with the content on /specialpage!" Which is exactly what we don't want.
My question is: do the search engines handle 307s any differently? I am hearing that the 307 does NOT result in the content of the second page being cached with the first URL. But I don't see that in the definition below (from w3.org). Then again, why differentiate it from the 302?
307 Temporary Redirect
The requested resource resides temporarily under a different URI. Since the redirection MAY be altered on occasion, the client SHOULD continue to use the Request-URI for future requests. This response is only cacheable if indicated by a Cache-Control or Expires header field.
The temporary URI SHOULD be given by the Location field in the response. Unless the request method was HEAD, the entity of the response SHOULD contain a short hypertext note with a hyperlink to the new URI(s) , since many pre-HTTP/1.1 user agents do not understand the 307 status. Therefore, the note SHOULD contain the information necessary for a user to repeat the original request on the new URI.
If the 307 status code is received in response to a request other than GET or HEAD, the user agent MUST NOT automatically redirect the request unless it can be confirmed by the user, since this might change the conditions under which the request was issued.
-
Yes, but technically (and according to Google's docs) when you robots something out, you are saying "This URL shouldn't be indexed." And if the special page a)lives at the HP URL, or b) is redirected from the HP via 302, you are telling them "please don't index my homepage." The docs say "when we see noindex, we pull the page."
My question really is whether the 307 is any better than the 302. I think I implied above that I saw no difference but with the "only cacheable if" language It looks like it's supposed to be. THEN AGAIN, that same language is in the HTTP1.1 definition of the 302 as well as a 307.
Bbut I'm hoping someone has an example of using one successfully (where success = the temporary content did not get cached in SERPs).
Thanks!
-
So I just want to make sure I understand what you are looking for here...You want to make a temp redirect to a new homepage that will, realistically, only exist for a little while, few hours tops, and you don't want it indexed. I am imagining that this new HP is going to live on the same domain?
If so why don't you do a 302/JS/Meta Redirect to the new HP and then also adjust the robots.txt file to disallow that from being indexed and to be SUPER SAFE you could rel=canonical the new page to the old page.
Does that help?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Temporary redirect from 302 to 301 for PNG File?
#302HTTP #temporaryredirect
Technical SEO | | Damian_Ed 0
Hi everyone, Recently I have faced a crawl issue with my media images on website. For example this page url https://intreface.com/wp-content/uploads/2022/12/Horion-screen-side-2.png has 302 HTTP Status and the recommendation is to change it 301. I have read the article on temporary redirections here:
https://moz.com/learn/seo/redirection?_ga=2.45324708.1293586627.1702571936-916254120.1702571936
but its not written here how to redirect in my HTML 1 image url not the landing page.
Screenshot 2023-12-15 at 11.02.40.png
I have messaged to MOZ Support but they recommended to go for the MOZ Community!
Screenshot 2023-12-15 at 11.06.02.png Could you assist me wit this issue please? I can reach HTTML of the necessary page and change what I need for permanent redirection but firstly I need to understand how to do that correctly.0 -
Does an Apostrophe affect searches?
Does Google differentiate between keyphrase structures such as Mens Sunglasses & Men**'**s Sunglasses? I.e. does the inclusion/exclusion of an apostrophe make any difference when optimising your main keyword/phrase for a page? Keyword explorer appears to give different results..... I.e. no data for Men's Sunglasses, but data appears for Mens sunglasses. So if I optimise my page to include the apostrophe, will it screw the potential success for that page? Thanks 🙂 Bob
Technical SEO | | SushiUK1 -
How to redirect 302 status to 301 status code using wordpress
I just ran the link opportunity option within site explorer and it shows that 31 pages are currently in a 302 status. Should I try to convert the 302's to 301's? And what is the easiest way to do this? I see several wordpress plugins that claim to do 301 redirects but I don't know which to choose. Any help would be greatly appreciated!
Technical SEO | | vmsolu0 -
DNS vs IIS redirection
I'm working on a project where a site has gone through a rebrand and is therefore also moving to a new domain name. Some pages have been merged on the new site so it's not a lift and shift job and so I'm writing up a redirect plan. Their IT dept have asked if we want redirects done by DNS redirect or IIS redirect. Which one will allow us to have redirects on a page level and not a domain level? I think IIS may be the right route but would love your thoughts on this please.
Technical SEO | | Marketing_Today1 -
Direct link vs 302 redirect
So we have recently relaunched a site that we manage. As part of this we have changed the domain. The webdesign agency that built the new site have implemented a direct link from the old domain to the new domain. What is best practice a direct link or a 302 redirect? Thanks
Technical SEO | | cbarron0 -
301 redirect from Blogger
Hello, I have a client with a Wordpress network of blogs, each blog is owned by a different blogger. Many of them were migrated time ago from Blogger. I have seen that the way used to redirect them is a meta refresh, so no authority is being passed. I cannot find any reliable way of making a 301 from Blogger, There are some plugins, but I'm afraid of using them. Any of you have experience with this situation please? I have even thought about placing a global rel canonical before the meta refresh, but I think that here the problem is the meta refresh itself.... Thank you in advance
Technical SEO | | Juandbbam0 -
Difference between search volume in KWT and Impressions in GWT
Hi there, Sorry I've been a bit quiet of late, we're going through a huge rebranding exercise as well as staying on top of client work. Anyway. I've got an issue with keyword research phase of a client remarketing. Trying to decide which keywords to target (aren't we all?) The client has 3 months of back data in Google Webmaster Tools, which helps us to see Impressions, CTR and actual click-throughs etc. Now, they rank #1 on Google.com for a certain keyword (logged out, of course). According to Google Keyword tool (Logged in) there are 2.7million searches per month for this keyword. With the average CTR being 18% for a #1 keyword that should be bringing in 400k visits. However, take the same keyword in Google Webmaster Tools and the impressions are actually around 1,600 per month with a CTR of 9%. Different CTR's for different sectors I can accept. What I don't get is the vast difference between the impressions in GWT compared to the alleged search volume coming from the Keyword tool. Really need to understand this so we can better select keywords and judge approximate traffic expected if ranking #1 for a keyword. Any help would be really useful. Thank you!
Technical SEO | | Nobody15609869897230 -
Do the search engines penalise you for images being WATERMARKED?
Our site contains a library of thousands of images which we are thinking of watermarking. Does anyone know if Google penalise sites for this or is it best practice in order to protect revenues? As watermarking these images makes them less shareable (but protects revenues) i was thinking Google might then penalise us - which might affect traffic Any ideas?
Technical SEO | | KevinDunne0