Your Experience with Exact Match Anchor Text Penalties
-
Hi Moz community!
I was wondering if anyone has ever seen a site penalized or dampened because of too many exact match anchor links or know of any examples.
I don't want to be overly concerned about it if it is a low risk.
Thanks!
-
JC Pennys got in trouble for this. Matt Cutts manually deranked them:
Just don't overdo your act. Throw in variations of the keyword. Try and make it look more natural.
Also, use your Google Analytics to find keywords that may actually be converting at a higher rate.
-
I don't have examples that I could share in a QA Forum, but think from Google's Webspam team perspective. Artificial SERP manipluation in indeed a big problem for them. Think about the Whitehouse Google Bomb (Bush's Miserable Failure Search). It's just too easy to detect and not worth the risk. It all depends site to site, depending upon a site's link profile history and age.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sitemap.xml change to anchor links (converter)
Hi all, I would like import the sitemap.xml to an anchorlinks list. List with links navigatetion html ^^. Is there a posibility to use a tool or in excel? Because I will use 5000 products and 1000 brands.
Link Building | | Dreamgame20160 -
Does a text URL (without hyperlink) provide any SEO value?
Our clients use the link shortener of our service software to share their job offers. Sometime the job baords they post to do not allow hyperlink and thus post the url as text only. Do these url texts offer any benfits in terms of SEO?
Link Building | | rflores0 -
Google Penalty due to external links
On Sep 3, we got a Manual Action by Google: unnatural links to your site Immediately we arranged to have all those links the rel="nofollow" atttributes, these were links set by our customers since we are hosting providers. We sent a reconsideration request to Google on Sep 8 and this is their answer:
Link Building | | netbuilder
We’ve reviewed the reconsideration requestfor xxxx and modified its status, but we still believe that content on your site or links to your site are outside our quality guidelines. No more info provided. - We double checked everything but could not find anything else that could harm us so we asked Google (in a new reconsideration request sent on Sep 11 to provide us some samples. On Sep 24 Google answers with a sample of 3 sites which contains links to us. After verification, all the external links to us have the rel="nofollow" attribute !! Today the manual action is not anymore a side-wide one but a partial one and applies to unnatural links--impact links. So it seems that we need to physically have those links removed? As well I checked https://support.google.com/webmasters/answer/2604772?ctx=MAC and he does not refer at all about setting the rel="nofollow" attribute, Looks like Google wants the full monopoly on text links.0 -
Anyone have experience with AdTaxi for link building services?
Recently a client of ours received a proposal from a local newspaper for search related services, including link building. I believe the name of the company the paper is working with for some of these services is AdTaxi, which i had not heard of before. Anyone have experience with these guys from a link building standpoint? I know that here we are more "do it yourselfers" and for the most part, we handle all of the on-page and technical SEO for our client's sites, but link building as a dedicated service isn't something we have the resources to offer so I'm just looking to do some research. Thank you! -William
Link Building | | AudigyGroupDigital0 -
Anchor Text Distribution and Link Profile Best Practices
Hi, Since Penguin is about regulating link building, here are my questions: How many percent of a site's overall links should be branded terms? How many percent of a site's overall links should be related to the site? How many percent of a site's overall links should have nofollow? Any recommendation on anchor text distribution? Lastly In your opinion, which e-commerce site you think has the best link profile? Thanks!
Link Building | | WizardOfMoz0 -
Anyone have any experience of DMEGS?
We've gained a customer who has a lot of backlinks from www.dmegs.com and I was wondering, given Google's recent deindexing of directories, if anyone had a view on this one, good or bad?
Link Building | | aqueous0 -
Site-wide/Blogroll Anchor Text Linking
I have some blogs that I own with 10,000+ indexed pages of content. I have wondered for sometime if adding anchor text links for my clients on relevant blogs would be helpful or harmful. I realize that having an anchor text link on ONE article page in context is better than 10,000 anchor text links on my blog roll or footer, but I have been reluctant to use this strategy due to the bad press site wide and blogroll links have gotten, What has been YOUR experience with this method?
Link Building | | TheGrid0 -
Have I suffered a keyword specific penalty?
Hi all, We've been working on improving our ranking for a specific keyword for the past couple of months. Progress has been steady if not spectacular (it's a very competitive keyword). Last week we obtained (not bought!) a site wide link from a partner (nothing fishy, they are business partners in the same industry) as well as a link each from a relevant resource site and a directory with good PA/DA. The anchor text used on the new links is keyword rich. This week our rankings have fallen dramatically from page 2 to page 39 for our targeted page although other pages on our site still rank well for this keyword. The targeted page is still indexed by Google. Could Google just be reassessing our ranking for this page and it will return to its previous rank or is it likely it has received a keyword specific penalty? Thanks in advance.
Link Building | | Confetti_Wedding0