How to rank in Google for a specific country?
-
Hi,
I've a relative good ranking for a specific keyword in google.com (english queries (hl=en)), but searching for the same keyword in google.com.br (Brazilian Portuguese (hl=pt-BR)), my rank for that keyword is far worst.
The question is:
I need to do something specific to rank in google.com.br (hl=pt-BR)? I'm doing the regular link building. Creating some blogs, blogging for 10 days before droping my links, and creating link wheels the same way. The blogs I create to make links are written in Brazilian Portuguese, also, the blog that I'm trying to rank higher, is also written in Brazilian Portuguese.
Sorry for the english, it's not my native language.
Thanks
-
I check the Webmasters Tools and everything is correct. The geo targeting is for Brazil.
Thank you.
-
Thank you for the answer, I will look for that.
-
BBB is Better Business Bureau, an independent agency that verifies and accredits businesses - verifies address, etc. Their review process is pretty extensive (official visit from BBB staff in many major cities) and I believe a link from that site should be quality one, giving your site/biz location signals to Google
-
No problem happy to help, but do you have Google webmaster tools, check out the GEO targeting on that too. If you use a .br domain it should automatically select it to Brazil.
But yes try and target local content and local links, if you build all your link profile in .co.uk you can run into some problems.
Good luck with the site
-
Looks like I'm doing everything, I'll mark it as answered.
But, if somebody has more to add, please share.
Thank you for all the answers.
-
Well, I'll try to get more links from Brazil. The majority of my links is from wordpress.com, blog.com, etc. None of them are from Brazil.
Thank you.
-
Host location/IP is from Brazil, the contact information to.
Thank you
-
A few important things:
1. Make sure you have the TLD for that country.
2. Make sure you have local content in that laungage for the country.
3. Make sure in webmaster tools you target that country.
4. Make you have links from that country, i.e geo specific.
From my experience hosting will not be a huge rank factor for GEO targeting, I have many websites hosting in the US yet they rank well in GEO areas, yet if it is an ecommerce site I would advise for local hosting.
-
The first 2 points are ok. My site is hosted by a Brazilian hosting service and has a Brazilian IP. Also, my domain has the brazilian TLD.
The problem with the last point is that is hard to find web 2.0 services, with high authority/pagerank, they are usually crap.
Can you tell me what is BBB?
Thank you.
-
Hello there,
It seems like you already have the basic idea on ranking in another country, like changing the language and getting links from websites with the relevant country location and suffix (e.g. .uk .fr). This will obviously be a great starting point. Some other things I would consider are:
-website contact address, number, etc.
-host location, IP address.
-
Here are some suggestions to rank specifically in one country
The first 2 points could be important or not depending on case by case basis (depending on competition, branding strategy, etc)
- Try getting the site hosted on that country's IP/ server
- Try using that country TLD
- Definitely get lot of national/local signals - country directory links, links from same country hosted sites, BBB or similar accreditation listing in that country, etc
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Search Console International Targeting - Works for Hungary, but not Ireland - Why?
company.com (root)
International SEO | | scottclark
USA - lang="en" | GSC target: USA (shows US site in SERPs for "companyname" search)
company.com/hungary
Hungary - lang="hu" | GSC target: Hungary (shows Hungarian site in SERPs for "companyname" search)
AWESOMENESS company.com/ireland
Ireland - lang="en" | GSC target: Ireland (shows US site (doh!) in SERPs "companyname" search)
NOT RIGHT! It is our theory [please weigh in!] that because we don't have a company.com/usa folder, the TLD targeting (EN) is overriding other English language sites in some manner. In other words, the reason it's not overriding Hungary is because it's a different language. What must we do to get the Irish site ranked for "companyname" searches and to show by default in Ireland?0 -
Is there a Risk Around Creating a Website for Each Country in The World?
Is there a risk around creating a website for each country in the world with similar to identical content depending on the language? We need to serve prices and the local currencies and be compliant with regulations. We're planning to use rel=canonical and HREFLANG tags to help with consolidation and GEO-targeting.
International SEO | | ari_seo0 -
Why are some regions/countries not indexing correctly?
Hi All, Recently I've added different regions (website.com/se/ etc) to Google search console and pointed them to their relevant countries, but only half are working when I search from a regions IP with a VPN and use the correct Google search ( Google.se etc ). Will this correct over time? or is something else causing them not to be indexed up correctly? Thanks in advance <colgroup><col width="81"><col width="104"></colgroup>
International SEO | | WattbikeSEO
| Country | Appear in SERP 17/12/2018 |
| AU | TRUE |
| CZ | TRUE |
| DK | TRUE |
| HK | TRUE |
| IE | TRUE |
| IT | TRUE |
| KR | TRUE |
| NL | TRUE |
| NZ | TRUE |
| SE | TRUE |
| SG | TRUE |
| US | TRUE |
| ZA | TRUE |
| AE | FALSE |
| AT | FALSE |
| CH | FALSE |
| CN | N/A |
| DE | FALSE |
| EE | FALSE |
| ES | FALSE |
| FI | FALSE |
| FR | FALSE |
| GB | FALSE |
| GR | FALSE |
| JP | FALSE |
| NO | FALSE |
| PL | FALSE |
| RU | FALSE |
| SI | FALSE |
| TR | FALSE |0 -
Google Analytics & Webmaster Tools Filtering
I've just set up a client who uses internationalization on Google Webmaster tools and Google Analytics. For easier management they opted to use subfolders rather than subdomains or cctlds. So I set up a Google Analytic Property, with one Unfiltered profile, and another 3 profiles filtered per language. With the main language English being exclude anything starting /fr/ /de/ as it resides on root. The filters seem to work fine; however after linking this to the Google Webmaster Account to be able to access Search Engine Optimization I do not seem to get any language filtered data. I was wondering if someone had any idea or possible solution to this problem. As I would expect to at least have the Landing Pages if not exactly the keywords filtered by the same criteria that the rest of the data is being filtered. I know there's also an option to create a separate webmaster tools account, however this way I still cannot filter just the English; and I cannot link it to all the separate profiles.
International SEO | | jonmifsud0 -
Should I include language specific characters in the URL?
So a client's site is to be set up like this: domain.com
International SEO | | NoisyLittleMonkey
domain.co.uk
domain.de
domain.fr
domain.pl The question is, on the non english language sites, which would be more likely to rank? domain.de/über or domain.de/ueber Thanks!0 -
Improving Search Rankings in other Countries for an existing site
Hello SEOmoz, I have a very well respected international client who ranks high in the US and for English language Google search results worldwide. However, the client's foreign language pages for specific countries do not show up on the first page of SERPs in those specific countries. The foreign nation/language pages are served on the same root domain as the main English language site it this fashion: www.client.com/france www.client.com/brazil Here are my questions: What can we do from an SEO standpoint to improve SERPs in Google.fr or other countries What is the best way to prevent duplicate content errors or prevent the wrong page from being indexed abroad. What are some best practices when using Google Webmaster tools in this regard? Thanks
International SEO | | BPIAnalytics0 -
Google Directory Listings in multiple countries
I was doing some competitive link research and one of the sites I was looking at has links in multiple Google Directories of other countries. By that I mean a listing in: www.google.pl www.google.hu www.google.pt www.google.co.nz www.google.ie www.google.com.sg www.google.vg and a few others It seemed kind of odd because the site getting these links is a ranch in Oregon. Here is the Open Site Explorer info. I'm a bit of a noob so I've never seen this before. Are these kinds of links worth pursuing? If so, how did they get these multiple listings?
International SEO | | AaronParrish0 -
Google results inverted in a different country
Hi My site and a rival site are bothl UK based. If I search google.co.uk for a keyword I'm above him, yet if I search the australian results, he's on top. How come? I'd really like to put this right and grind his face into the dirt -- if only as revenge for repeatedly stealing my web content. Thanks
International SEO | | Jeepster0