Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to check a website's architecture?
-
Hello everyone,
I am an SEO analyst - a good one - but I am weak in technical aspects. I do not know any programming and only a little HTML. I know this is a major weakness for an SEO so my first request to you all is to guide me how to learn HTML and some basic PHP programming.
Secondly... about the topic of this particular question - I know that a website should have a flat architecture... but I do not know how to find out if a website's architecture is flat or not, good or bad.
Please help me out on this... I would be obliged.
Eagerly awaiting your responses,
BEst Regards,
Talha
-
CodeAcademy also recently introduced free online coding classes that you can check out - it may be a good way to apply the learnings from your readings.
It takes practice and dedication - and repetition - to learn coding. You have to train yourself to properly apply the code. HTML and CSS are the best places to start, then move onto PHP
-
Thankyou Brendan
I appreciate your assistance brother
best regards,
talha
-
Hi Muhammad, I'm going to answer to the first question.
To start I suggest to read some books, where you can easily find anything you need from an expert, technical point of view. I really love books from O'reilly http://oreilly.com/css-html/index.html and from Manning http://www.manning.com/crowther2/ , but even those from Sitepoint are quite interesting http://products.sitepoint.com/ .
Then, while reading, build some website and try, try, try till the end of the days, because experience is very important in building correct html - css websites.
I don't think it's very important to learn php at the beginning, after your html books you could buy some about php.
-
Hi Muhammad,
This is in response to your second question. I would start by using a tool such as Xenu's Link Sleuth and run a report on your site. This will give you a report of how 'deep' pages are within your site ie. how far they are from your homepage.
As you might know, the general rule for most sites is to have all pages within 3 clicks of the homepage so this is a good way to judge the effectiveness of the site architecture.
Hope that helps,
Brendan.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Over-optimizing Internal Linking: Is this real and, if so, what's the happy medium?
I have heard a lot about having a solid internal linking structure so that Google can easily discover pages and understand your page hierarchies and correlations and equity can be passed. Often, it's mentioned that it's good to have optimized anchor text, but not too optimized. You hear a lot of warnings about how over-optimization can be perceived as spammy: https://neilpatel.com/blog/avoid-over-optimizing/ But you also see posts and news like this saying that the internal link over-optimization warnings are unfounded or outdated:
Intermediate & Advanced SEO | | SearchStan
https://www.seroundtable.com/google-no-internal-linking-overoptimization-penalty-27092.html So what's the tea? Is internal linking overoptimization a myth? If it's true, what's the tipping point? Does it have to be super invasive and keyword stuffy to negatively impact rankings? Or does simple light optimization of internal links on every page trigger this?1 -
How will changing my website's page content affect SEO?
Our company is looking to update the content on our existing web pages and I am curious what the best way to roll out these changes are in order to maintain good SEO rankings for certain pages. The infrastructure of the site will not be modified except for maybe adding a couple new pages, but existing domains will stay the same. If the domains are staying the same does it really matter if I just updated 1 page every week or so, versus updating them all at once? Just looking for some insight into how freshening up the content on the back end pages could potentially hurt SEO rankings initially. Thanks!
Intermediate & Advanced SEO | | Bankable1 -
Why some websites can rank the keywords they don't have in the page?
Hello guys, Yesterday, I used SEMrush to search for the keyword "branding agency" to see the SERP. The Liquidagency ranks 5th on the first page. So I went to their homepage but saw no exact keywords "branding agency", even in the page source. Also, I didn't see "branding agency" as a top anchor text in the external links to the page (from the report of SEMrush). I am an SEO newbie, can someone explain this to me, please? Thank you.
Intermediate & Advanced SEO | | Raymondlee0 -
I'm a newb, built a website with Wix want to redirect it to a domain I own, but am reading that Wix is bad for this
Hi, I am building this site for my boss http://charlesfridmanpr.wix.com/real-estate and am still working on it. I'm getting close to the stage where I want to redirect it to the URL we want to use, but in reading these forums, it says that because all of subpages (?) have a # in them, they will not be read or indexed by google. I am very new to this, and while it may not look like it, the website has taken me quite a while to design. Is there a way to fix this? We want to appear high up for a non competitive keyword. Thanks
Intermediate & Advanced SEO | | Charlesfridmanpr0 -
What's the best possible URL structure for a local search engine?
Hi Mozzers, I'm working at AskMe.com which is a local search engine in India i.e if you're standing somewhere & looking for the pizza joints nearby, we pick your current location and share the list of pizza outlets nearby along with ratings, reviews etc. about these outlets. Right now, our URL structure looks like www.askme.com/delhi/pizza-outlets for the city specific category pages (here, "Delhi" is the city name and "Pizza Outlets" is the category) and www.askme.com/delhi/pizza-outlets/in/saket for a category page in a particular area (here "Saket") in a city. The URL looks a little different if you're searching for something which is not a category (or not mapped to a category, in which case we 301 redirect you to the category page), it looks like www.askme.com/delhi/search/pizza-huts/in/saket if you're searching for pizza huts in Saket, Delhi as "pizza huts" is neither a category nor its mapped to any category. We're also dealing in ads & deals along with our very own e-commerce brand AskMeBazaar.com to make the better user experience and one stop shop for our customers. Now, we're working on URL restructure project and my question to you all SEO rockstars is, what can be the best possible URL structure we can have? Assume, we have kick-ass developers who can manage any given URL structure at backend.
Intermediate & Advanced SEO | | _nitman0 -
Can't crawl website with Screaming frog... what is wrong?
Hello all - I've just been trying to crawl a site with Screaming Frog and can't get beyond the homepage - have done the usual stuff (turn off JS and so on) and no problems there with nav and so on- the site's other pages have indexed in Google btw. Now I'm wondering whether there's a problem with this robots.txt file, which I think may be auto-generated by Joomla (I'm not familiar with Joomla...) - are there any issues here? [just checked... and there isn't!] If the Joomla site is installed within a folder such as at e.g. www.example.com/joomla/ the robots.txt file MUST be moved to the site root at e.g. www.example.com/robots.txt AND the joomla folder name MUST be prefixed to the disallowed path, e.g. the Disallow rule for the /administrator/ folder MUST be changed to read Disallow: /joomla/administrator/ For more information about the robots.txt standard, see: http://www.robotstxt.org/orig.html For syntax checking, see: http://tool.motoricerca.info/robots-checker.phtml User-agent: *
Intermediate & Advanced SEO | | McTaggart
Disallow: /administrator/
Disallow: /bin/
Disallow: /cache/
Disallow: /cli/
Disallow: /components/
Disallow: /includes/
Disallow: /installation/
Disallow: /language/
Disallow: /layouts/
Disallow: /libraries/
Disallow: /logs/
Disallow: /modules/
Disallow: /plugins/
Disallow: /tmp/0 -
Do Q&A 's work for SEO
If I create a good community in my particular field on my SEO site and have a quality Q&A section like this etc (ripping of MOZ's idea here sorry, I hope it's ok) will the long term returns be worth the effort of creating and man ageing this. Is the user created content of as much use as I think it will be?
Intermediate & Advanced SEO | | mark_baird0 -
Two Pages with the Same Name Different URL's
I was hoping someone could give me some insight into a perplexing issue that I am having with my website. I run an 20K product ecommerce website and I am finding it necessary to have two pages for my content: 1 for content category pages about wigets one for shop pages for wigets 1st page would be .com/shop/wiget/ 2nd page would be .com/content/wiget/ The 1st page would be a catalogue of all the products with filters for the customer to narrow down wigets. So ultimately the URL for the shop page could look like this when the customer filters down... .com/shop/wiget/color/shape/ The second page would be content all about the Wigets. This would be types of wigets colors of wigets, how wigets are used, links to articles about wigets etc. Here are my questions. 1. Is it bad to have two pages about wigets on the site, one for shopping and one for information. The issue here is when I combine my content wiget with my shop wiget page, no one buys anything. But I want to be able to provide Google the best experience for rankings. What is the best approach for Google and the customer? 2. Should I rel canonical all of my .com/shop/wiget/ + .com/wiget/color/ etc. pages to the .com/content/wiget/ page? Or, Should I be canonicalizing all of my .com/shop/wiget/color/etc pages to .com/shop/wiget/ page? 3. Ranking issues. As it is right now, I rank #1 for wiget color. This page on my site would be .com/shop/wiget/color/ . If I rel canonicalize all of my pages to .com/content/wiget/ I am going to loose my rankings because all of my shop/wiget/xxx/xxx/ pages will then point to .com/content/wiget/ page. I am just finding with these massive ecommerce sites that there is WAY to much potential for duplicate content, not enough room to allow Google the ability to rank long tail phrases all the while making it completely complicated to offer people pages that promote buying. As I said before, when I combine my content + shop pages together into one page, my sales hit the floor (like 0 - 15 dollars a day), when i just make a shop page my sales are like (1k+ a day). But I have noticed that ever since Penguin and Panda my rankings have fallen from #1 across the board to #15 and lower for a lot of my phrase with the exception of the one mentioned above. This is why I want to make an information page about wigets and a shop page for people to buy wigets. Please advise if you would. Thanks so much for any insight you can give me!
Intermediate & Advanced SEO | | SKP0
