Rich Snippet for testimonials without star ratings
-
A product in our website has testimonial, but does not have ratings? Would Google rich snippets include these?
Is there an example out there?
-
I'm assuming you'd like to have 5 star ratings for the product?
Can you go back to those people who gave you a testimonial and get them to give you a rating out of 5? If so then great, but if not perhaps you can judge each review fairly and come up with a star rating.
Once you've done this you can use Schema.org (try the Schema Creator if you're not sure how) or hReview to try and get some rich snippets showing.
Use the Rich Snippets Testing Tool or Bing Webmaster Tools to validate.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How Can I Displace a Quora Q&A in a Google Featured Snippet?
Hello all. I'm looking for ideas for displacing a Quora Q&A as the featured snippet in google search results. I rank organically for the target term (it's a branded term, "urban airship pricing") in results 1, 2, 3 and 4. The Quora Q&A ranks 5, but is still getting the featured snippet. The Quora question, which is from 2013, is negative - essentially "why does Urban Airship cost so much." It was posed / someone answered the question before we restructured pricing, and added a free starter edition, so the information in the answer is incorrect. It's causing issues for our sales teams, there's a fair amount of volume around this term for us, and worst of all, it's making me mad 😉 I've considered the tactics listed below, but would love to know if anyone's done this, and what free or low-lost tactics work/where to focus efforts. Thanks in advance for help! -Jessica Tactics I'm Considering (Are some or all worth doing? Better ideas?) Create a pricing FAQ page on my website to try give Google a short answer to a query related to pricing that it might feature instead of the Quora Q&A Get a lot of folks to downvote the Quora question (and upvote the short answer we added). Although I'm worried that "activity" on the question might actually make things worse not better in terms of its visibility. Buy paid Google Adwords for the term so the featured snippet isn't quite so starkly featured (we were buying for this term, looking into why our ads aren't showing up at the moment) Talk about pricing on sites like Product Hunt or others (other ideas?) to see if they'll rank highly enough to add more/better content to page 1 results. Contact Quora and let them know that this outdated question is being pulled into a featured snippet and see if they'll do something about it (remove it, etc.) Provide feedback to Google (using the link under the snippet) that "something is wrong" or "this isn't useful"
Intermediate & Advanced SEO | | jpoundstone0 -
Best way to link to 1000 city landing pages from index page in a way that google follows/crawls these links (without building country pages)?
Currently we have direct links to the top 100 country and city landing pages on our index page of the root domain.
Intermediate & Advanced SEO | | lcourse
I would like to add in the index page for each country a link "more cities" which then loads dynamically (without reloading the page and without redirecting to another page) a list with links to all cities in this country.
I do not want to dillute "link juice" to my top 100 country and city landing pages on the index page.
I would still like google to be able to crawl and follow these links to cities that I load dynamically later. In this particular case typical site hiearchy of country pages with links to all cities is not an option. Any recommendations on how best to implement?0 -
How do I Enable Rich Snippets for an Events Page that is updated weekly?
Hello Moz World! I have a client that has an events page that they update every week. They conduct weekly demos with current customers and potential customers for their software. They post dates, times and topics for each demo. I'd like to enable event rich snippets for their website (see attached image for an example), but I am unsure exactly how to do that. A) Do I just need to setup Event Schema Tags? Does it need to be updated manually every week? Is their a software solution? Thanks ahead of time for all the great responses! Cheers Will H. 8Wsh3l8
Intermediate & Advanced SEO | | MarketingChimp100 -
High Bounce Rate
Hi Mozzers, I wanted to discuss bounce rates as i am trying to drive my websites down and would appreciate some pointers. Firstly, the facts. Ours is an e-commerce website we attract 10000-12000 visitor a month, 8000 of which land on a single page and the other 4000 rest of website. On a whole the rest of the website has a bounce rate of 48-56% which im fairly comfortable about, but have made small gains with little changes. The problem is the single page attracting 8000 visitors. The page is an informative article about the various types of a select product and its most common uses. When i started the page had no internal links and was suffering from a 88% bounce rate. I have since inserted products into every sub-section of the post and lots of links to products, category pages etc. This has gone really well and the pages linked from it attracted 1000 more views month 1, and 1500 month 2 with the bounce rate dropping to 76% (small win). However I am still not happy as this is still very high. I would like to work towards dropping it below 60%. The article attracts traffic from hundreds of longtail keywords around the subject "different types of this product". The average time spent on the page is 4-5 minutes so I know people are reading the article and finding it useful. How else can I look to encourage more click-through?
Intermediate & Advanced SEO | | ATP0 -
How to rank for a location/country without having a physical address in that location/country
How do I go about it if my physical address (office) is in Country A but I want to rank my website in Country B, C and D (without having an office or physical address in the countries B, C and D)? I am aware of people setting up virtual offices in other countries/cities and adding them to Google Places/Maps with toll free phone numbers, but I don't wish to do any of that. I know Google will catch up with this one day or the other and punish me hard for trying to play games with it. Is there a way rank a website in another country without actually having a physical location there? If yes, please guide me how to go about it.
Intermediate & Advanced SEO | | KS__0 -
Schema.org snippet for thumbs up-down reviews
Hi guys, I'm deep into the Schema.org meta-tags implementation for the reviews on my website and I'd love to know how do you think I should implement it when I have Positive-Negative reviews as opposed to star ratings. I couldn't find a site that had this with schema tags for reference. Fiverr used to have thumbs up/down, but recently changed to star rating. On our services marketplace we allow users to review the providers they worked with and ask them for a positive-negative review - thumbs up/down with an additional open text area. I thought about adding a schema.org meta-tags like this: Lets assume one of our providers got two reviews, one is positive and the second is negative. So, first I thought about adding an aggregateReview meta-tag on top, just like this: And also add a meta-tag for any review, like this: Two days ago by
Intermediate & Advanced SEO | | ShaqD
Kareem Abdul-Jabbar
Joe is a great guy, I'd recommend him to my friends. Does that make sense? Has anyone had the chance to implement a schema.org meta tags for this kind of situation or familiar with a website who does it that way? Thanks so much for your help! Shaqd0 -
Rich Snippets - Aggregated Review in Organic Search
Hi All, Let’s say you are a service provider such a Garden Landscaper, and over time your customers have placed reviews on Google Local Places. As part your sites redesign your looking to implement "Rich Snippets Aggregated Reviews". Your organic natural search results should include the reviews; aggregated star picture, aggregated review value and total reviews. Question #1 Is this possible?
Intermediate & Advanced SEO | | Mark_Ch
#2 What is the best way of achieving this via Wordpress as a plugin?
#3 Do you need to file for consideration via Google? Any other useful advice will be appreciated. Thanks Mark0 -
Star ratings in rich snippets not displaying
Hi all, I have a site where star ratings are being used in rich snippets. Up until about 8 weeks ago these were displaying in SERPs as normal. They have since stopped being displayed in SERPs even though Google's Rich Snippets testing tool says that the markup is correct and they display within the test tool environment. I'm just wondering if anybody else has had the same problem and if there's a solution? Thanks, Elias
Intermediate & Advanced SEO | | A_Q1