Same template site same products but different content?
-
for the sake of this post I am selling lighters.
I have 3 domains
On all of the websites I have the same template same images etc and same products. The only difference is the way the content is worded described etc different bullet points.
My domains are all strong keyword domains not spammy and bring in type in traffic. Is it ok to continue in this manner in your opinion?
-
This is a solid SEO strategy as long as the content is unique. Ways you can additionally add value is by making sure you are changing product names and titles;url descriptions; product image titles; meta tag descriptions; etc.......
Some of your competitors might see it as an attempt to generate more results for the same business...because of this you should be aware of some of the giveaways of this strategy. Here is a post from a fellow seomoz'r that gives some examples: (see link below)
http://www.seomoz.org/ugc/uncover-competitors-using-multiple-sites-for-multiple-first-page-rankings
Here are 4 different sites and look at the image description: dead giveaway they are related.
http://www.samplesite1.com/heels/assets/ProdStandard/J09.JPG
http://www.samplesite2.com/heels/assets/ProdStandard/J09.JPG
http://www.samplesite3.com/heels/assets/ProdStandard/J09.JPG
http://www.samplesite4.com/heels/assets/ProdStandard/J09.JPGhere are 4 different sites and look at the url description. dead giveaway they are related.
http://www.samplesite1.com/contacts/lens-406.asp
http://www.samplesite2.com/contact-lenses/lens406.asp
http://www.samplesite3.com/lenses/lens-id406.asp
http://www.samplesite4.com/contacts/product406.aspMAKE SURE YOU CONTINUE TO FOCUS ON DIFFERENTIATING AS MUCH AS YOU CAN.
Make it happen.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to fix site breadcrumbs on mobile google search
For past one month, I have been doing some research on how to fix this issue on my website but all my efforts didn't work out I really need help on this issue because I'm worried about this I was hoping that Google will cache or understand the structure of my site and correct the error the breadcrumb is working correctly on desktop but not shown on mobile. For Example take a look at : https://www.xclusivepop.com/omah-lay-bad-influence/
White Hat / Black Hat SEO | | Ericrodrigo0 -
Our forum links are redirecting to high spammy & NSFW sites: Any impact on main website?
Hi all, We have a discussion forum like subdomain.website.com. Some spammers have created many links with our subdomain URL which are redirecting to high spammy and NSFW sites (Not sure how they did). We are trying to stop the redirects. So far many visitors and bots have recorded visits to these spammy sites with our URL. Will this impact our website anyhow ? I noticed that our website spam score has been increased and not sure if this is coincidental or penalized. Ranking even dropped without manual actions. I wonder how much of this subdomain activity will impact main website? Please advise.
White Hat / Black Hat SEO | | vtmoz1 -
The use of a ghost site for SEO purposes
Hi Guys, Have just taken on a new client (.co.uk domain) and during our research have identified they also have a .com domain which is a replica of the existing site but all links lead to the .co.uk domain. As a result of this, the .com replica is pushing 5,000,000+ links to the .co.uk site. After speaking to the client, it appears they were approached by a company who said that they could get the .com site ranking for local search queries and then push all that traffic to .co.uk. From analytics we can see that very little referrer traffic is coming from the .com. It sounds remarkably dodgy to us - surely the duplicate site is an issue anyway for obvious reasons, these links could also be deemed as being created for SEO gain? Does anyone have any experience of this as a tactic? Thanks, Dan
White Hat / Black Hat SEO | | SEOBirmingham810 -
Should I 301 redirect my old site are just add a link to my new site
I used to offer design and web services on a site that is current blank (no content, no links). My questions is should I add a little bit of content, maybe a brief explanation with a link to my new site. Or should I just add 301 redirect. This is purely a question of what is better for SEO and ranking for my new site (not a branding question).
White Hat / Black Hat SEO | | Tyrell0 -
Do I lose link juice if I have a https site and someone links to me using http instead?
We have recently launched a https site which is getting some organic links some of which are using https and some are using http. Am I losing link juice on the ones linked using http even though I am redirecting or does Google view them the same way? As most people still use http naturally will it look strange to google if I contact anyone who has given us a link and ask them to change to https?
White Hat / Black Hat SEO | | Lisa-Devins0 -
Publishing the same article content on Yahoo? Worth It? Penalties? Urgent
Hey All, I am currently working for a company and they are publishing exactly the same content on their website and yahoo. In addition to this when I put the same article's title it gets outranked by Yahoo. Isn't against Google guidelines? I think Yahoo also gets more than us since they are on the first position. How do you think should the company stop this practice? Please need urgent responses for these questions. Also look at the attachment and look at the snippets. We have a snippet (description) like the first paragraph but yahoo somehow scans the content and creates meta descriptions based on the search queries. How do they do That?
White Hat / Black Hat SEO | | moneywise_test0 -
Multiple domains pointed at one site
I know things are changing and the things Google thinks are cheating searchers from finding what they are really looking for are changing too. So, I have multiple domain names that are related to my site, but not the actual site name. For instance, I have a certification program called Certified NetAnalyst that has a few domains for it... .com, .org and other derivatives like NetAnalyst. I would like to point the domains to my main company web site and not create a site just for the certification. Does Google think it is cheating to point domain names with my company branding names to my main web site? What about domain name forwarding to a specific URL, like taking the certification name domains and pointing them to the certification page instead of the main site? Wondering if one could no follow (don't know how to do that) the domain forwarding links so it is not duplicate content? Is that possible in some way? Could you put another robots.txt file with excludes in the domain forwarding url landing page so it would not be duplicate content? For the future I want all SEO "juice" to go to the main domain, but the keyword value of the domain names is valuable. I sure would be grateful if someone that has a good understanding and specific recent experience with Google policy and enforcement could offer some sage and practical advice and perhaps a case study example where Google "likes it" or on the other hand a good explanation of why I may not wish to do this! Thank You! Bill Alderson www.apalytics.com
White Hat / Black Hat SEO | | Packetman0071 -
Trying to determine if my site was de-indexed...
I ran a search using the allinsite:floridainboundmarketing.com command and found that virtually all of my pages are not being returned in the results. I'm one of those who (foolishly) used ALN blog network for a few months, got the unnatural links notice in WMT and on advice of other SEOs (including some here) I ignored it based on the idea that if my SERPS dropped due to alog update that a request for reconsideration was of no value. As I watched my SERPs dropping I was confident that it was simply because those links were no longer being counted and overall link profile was poor, so the results started dropping. I've not read where G has gone back and started de-indexing pages for such sites but it may be happening as (unless I'm wrong) my site is gone... Anyone got any ideas? Am I searching correctly?
White Hat / Black Hat SEO | | sdennison0