How do we ensure our new dynamic site gets indexed?
-
Just wondering if you can point me in the right direction. We're building a 'dynamically generated' website, so basically, pages don’t technically exist until the visitor types in the URL (or clicks an on page link), the pages are then created on the fly for the visitor.
The major concern I’ve got is that Google won’t be able to index the site, as the pages don't exist until they're 'visited', and to top it off, they're rendered in JSPX, which makes things tricky to ensure the bots can view the content
We’re going to build/submit a sitemap.xml to signpost the site for Googlebot but are there any other options/resources/best practices Mozzers could recommend for ensuring our new dynamic website gets indexed?
-
Hi Ryan,
Mirroring what Alan said, if the links are html text links - and they should be - then you will reduce your crawling problem with Google.
If you must use javascript links, make sure to duplicate them using
<noscript>tags so that Google will follow them.</p> <p><a href="http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66355">http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66355</a></p> <p>But be careful, Google doesn't treat <noscript> links like regular html links. At best, it's a poor alternative.</p> <p>Google derives so many signals from HTML links (anchor text, page rank, context, etc) that it's almost essential for a search engine friendly site to include them.</p> <p>The Beginners Guide to SEO has a relevant chapter on the basics of Search Engine Friendly Design and Development:</p> <p><a href="http://www.seomoz.org/beginners-guide-to-seo/basics-of-search-engine-friendly-design-and-development">http://www.seomoz.org/beginners-guide-to-seo/basics-of-search-engine-friendly-design-and-development</a></p> <p>Best of luck!</p></noscript>
-
Definitely want to get it right before launch. It's not going anywhere until it is absolutely ready!
-
The project this reminds me of took six months to complete and the 301's alone were a full time job.
Get it right the first time... you do not want to restructure like this on a large dynamic site.
I must say the project worked out but I got all my grey hair the day we threw the switch...
-
When I say its costly to rewrite 200,000+ URLS I mean it. Correcting mistakes here can cost big dollars.
In this case it wascostly to the tune of $60,000+ in costs and loss, however the bottle of bubbly at the end of the six month project was tasty.
Point being is to do it right the first time.
As I said before your best bet is documentation. Large dynamic sites generate large dynamic problems very quickly if not watched closely.
-
Thank you Khem, very helpful replies.
-
One more thing, I missed. Internal linking, make sure each of the page is linked with some text link. But avoid over linking. don't try to link all the pages from home page. Generally we links all the categories, pages from footer or site-wide links
-
Okay, lets do it step by step.
First, if it's a product website, create a separate feed for products and submit the sitemap with Google.
if not, that may you would have separate news/articles/videos sections, create separate xml sitemap for each section and submit with Google
If not, make sure to have only search engine friendly URLs, who says rewriting 200,000+ pages is costly, compare this cost with the business you'll loose when all your products would be listed in Google. So, make sure to rewrite all the dynamic URLs, if you feel that Google might face problem in crawling your website's URLs
Second, study webmaster tool's data very carefully for warnings, errors, so that you can figure out the issues which Google might have been facing while visits your websites.
Avoid duplicate entries of products, generally we don't pay attention to these things, and show same products on different pages in different categories. Google will filter all those duplicate pages, and can even penalize your website because of the duplicate content issue.
Third, keep promoting, but avoid grey/black hat techniques, there is no shortcut to the success. you'll have to spend time and money.
-
It's definitely something we're taking a very close look at. Another thing not mentioned is the use of canonical tags to head off duplicate content issues, which I'll be ensuring is implemented.
My next mugshot might have significantly grayer hair after this is all done...
-
Thanks very much for the replies.
I'll ensure proper cross linking from navigation, on pages themselves and submit a full XML sitemap, along with the social media options suggested. My other concern is that the content itself won't be visible to Googlebot due to the site being largely javascript driven, but that's something I'm working with the developers to resolve.
-
As you can tell from the response above indexation is not what you should be worried about.
Dynamic content is not fool proof. The mistakes are costly and you never want to be involved rewriting 200,000+ pages of dynamic rats nest.
Sorting abilities can cause dynamic urls and duplicate content.
Structure changes or practice changes can cause crawl errors. I looked at a report for a client early today that had 3000+ errors today compared to 20 last week. This was all due to a request made by the owner to the developer.
When enough attention is not paid to this stuff it causes real issues.
The best advice I can offer is to make sure you have a best practices document that must be followed by all developers.
-
Make sure every page you would like to be crawled is linked to in any matter. You can create natural links to them, e.g. from your navigation or in text links, or you can put them in a sitemap.
You can also link to these pages from websites like facebook, twitter to have fast crawling.
Tell Google in your robots.txt that it can access your website and make sure non of the pages you would like to be indexed carry the noindex-value in the robots meta-tag.
Good luck!
-
any link, but i should correct what i said, they will be crawled, not necessary indexwed
-
Thanks for the reply Alan, do you mean links from the sitemap?
-
If you have links to the pages they will be indexed, dynamic of static it does not matter
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Indexed pages
Just started a site audit and trying to determine the number of pages on a client site and whether there are more pages being indexed than actually exist. I've used four tools and got four very different answers... Google Search Console: 237 indexed pages Google search using site command: 468 results MOZ site crawl: 1013 unique URLs Screaming Frog: 183 page titles, 187 URIs (note this is a free licence, but should cut off at 500) Can anyone shed any light on why they differ so much? And where lies the truth?
Technical SEO | | muzzmoz1 -
Google not indexing /showing my site in search results...
Hi there, I know there are answers all over the web to this type of question (and in Webmaster tools) however, I think I have a specific problem that I can't really find an answer to online. site is: www.lizlinkleter.com Firstly, the site has been live for over 2 weeks... I have done everything from adding analytics, to submitting a sitemap, to adding to webmaster tools, to fetching each individual page as googlebot and then submitting to index via webmaster tools. I've checked my robot files and code elsewhere on the site and the site is not blocking search engines (as far as I can see) There are no security issues in webmaster tools or MOZ. Google says it has indexed 31 pages in the 'Index Status' section, but on the site dashboard it says only 2 URLS are indexed. When I do a site:www.lizlinketer.com search the only results I get are pages that are excluded in the robots file: /xmlrpc.php & /admin-ajax.php. Now, here's where I think the issue stems from - I developed the site myself for my wife and I am new to doing this, so I developed it on the live URL (I now know this was silly) - I did block the content from search engines and have the site passworded, but I think Google must have crawled the site before I did this - the issue with this was that I had pulled in the Wordpress theme's dummy content to make the site easier to build - so lots of nasty dupe content. The site took me a couple of months to construct (working on it on and off) and I eventually pushed it live and submitted to Analytics and webmaster tools (obviously it was all original content at this stage)... But this is where I made another mistake - I submitted an old site map that had quite a few old dummy content URLs in there... I corrected this almost immediately, but it probably did not look good to Google... My guess is that Google is punishing me for having the dummy content on the site when it first went live - fair enough - I was stupid - but how can I get it to index the real site?! My question is, with no tech issues to clear up (I can't resubmit site through webmaster tools) how can I get Google to take notice of the site and have it show up in search results? Your help would be massively appreciated! Regards, Fraser
Technical SEO | | valdarama0 -
Do Sitespect links get indexed?
I put a link on one of my websites using sitespect because the next release is not for a few weeks. The reason for the link is to pass domain authority (SEO Juice) to the linked site. In my next release I will add the link in the actual code, but am hoping that from now till then google will crawl and index this link. So the question is, will google crawl and index links adding to webpages via sitespect? Here is the code: | * [http://www.](<a class=)yourdomain.com" class="" >YourDomain |
Technical SEO | | AlyssaN
| | | Link to Sitespect: http://www.sitespect.com/0 -
301 redirecting old content from one site to updated content on a different site
I have a client with two websites. Here are some details, sorry I can't be more specific! Their older site -- specific to one product -- has a very high DA and about 75K visits per month, 80% of which comes from search engines. Their newer site -- focused generally on the brand -- is their top priority. The content here is much better. The vast majority of visits are from referrals (mainly social channels and an email newsletter) and direct traffic. Search traffic is relatively low though. I really want to boost search traffic to site #2. And I'd like to piggy back off some of the search traffic from site #1. Here's my question: If a particular article on site #1 (that ranks very well) needs to be updated, what's the risk/reward of updating the content on site #2 instead and 301 redirecting the original post to the newer post on site #2? Part 2: There are dozens of posts on site #1 that can be improved and updated. Is there an extra risk (or diminishing returns) associated with doing this across many posts? Hope this makes sense. Thanks for your help!
Technical SEO | | djreich0 -
How do you know what version of your site of Google is in their index?
This is going to sound like a strange question, but I am trying to understand which version of our site is in the index. You might think this is an obvious question, but here is why I am asking: 1. Today I searched for a specific keyword and found the listing. 2. I liked on the right arrow next to the listing and checked the cache date. It says 6/28 and shows the site as of 6/28. 3. I expected to see that we were just indexed as we jumped several pages since yesterday and I had just checked two days ago and we hadn't moved at all. It seems like Google may have taken the changes we made on 7/2 but since it is showing 6/28, I am note sure. Since this is confusing, here is the chronology: 1. Made changes 6/20. 2. Site appeared to be indexed on 6/28. 3. Made changes on 7/2. 4. Checked the site on 7/2 and we were in position 60. Checked the site on 7/4 and we were in position 61. 5.. Checked the site today (7/6) and see we are in position 8. The cache date shows as 6/28. I suspect that Google just indexed us yesterday and is reflecting the changes I made on 7/2. But the fact that it says it was cached on 6/28 seems to sugges otherwise. I want to be sure I know which version got us the good rankings - is there any way to be sure? Thanks!!
Technical SEO | | trophycentraltrophiesandawards0 -
What are the pros and cons of moving one site onto a subdomain of another site?
Two sites. One has weaker sales. What would the benefits and problems for SEO of moving the weak site from its own domain to a subdomain of the stronger site?
Technical SEO | | GriffinHansen0 -
Getting Google to index new pages
I have a site, called SiteB that has 200 pages of new, unique content. I made a table of contents (TOC) page on SiteB that points to about 50 pages of SiteB content. I would like to get SiteB's TOC page crawled and indexed by Google, as well as all the pages it points to. I submitted the TOC to Pingler 24 hours ago and from the logs I see the Googlebot visited the TOC page but it did not crawl any of the 50 pages that are linked to from the TOC. I do not have a robots.txt file on SiteB. There are no robot meta tags (nofollow, noindex). There are no 'rel=nofollow' attributes on the links. Why would Google crawl the TOC (when I Pinglered it) but not crawl any of the links on that page? One other fact, and I don't know if this matters, but SiteB lives on a subdomain and the URLs contain numbers, like this: http://subdomain.domain.com/category/34404 Yes, I know that the number part is suboptimal from an SEO point of view. I'm working on that, too. But first wanted to figure out why Google isn't crawling the TOC. The site is new and so hasn't been penalized by Google. Thanks for any ideas...
Technical SEO | | scanlin0 -
How to index our dynamic Servlets to profit from inbound Links?
We have several dynamic Servlets on our Website which help Users to calculate Mortgages: Example: http://www.interhyp.de/interhyp/servlet/interhyp?view=showKaufMietSchieber&STYLE=b2c&alttrackwidth=546 Until now these Servlets are blocked via robots.txt to avoid "stange results being in the Googleindex". Problem / Question: These Servlets are used from lots of external Affiliate Websites, and i like to know how to optimize these inbound Links? Thx.
Technical SEO | | BerndAngermann
Manuel0