What to do when unique content is out of the question?
-
SEO companies/people are always stating that unique, quality content is one of the best things for SEO...
But what happens when you can't do that?
I've got a movie trailer blog and of late a lot of movie agencies are now asking us to use the text description they give us along with the movie trailer.
This means that some pages are going to have NO unique content.
What do you do in a situation like this?
-
Well, it sounds like you'll need to find it or create it.
First, you could offer up your own reviews. You could also open up the pages to allow comments. Go ahead and push those heavily on your social networks to pull in traffic to gather up those reviews.
-
Can you give a review on a or intro then give their content
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Content Strategy/Duplicate Content Issue, rel=canonical question
Hi Mozzers: We have a client who regularly pays to have high-quality content produced for their company blog. When I say 'high quality' I mean 1000 - 2000 word posts written to a technical audience by a lawyer. We recently found out that, prior to the content going on their blog, they're shipping it off to two syndication sites, both of which slap rel=canonical on them. By the time the content makes it to the blog, it has probably appeared in two other places. What are some thoughts about how 'awful' a practice this is? Of course, I'm arguing to them that the ranking of the content on their blog is bound to be suffering and that, at least, they should post to their own site first and, if at all, only post to other sites several weeks out. Does anyone have deeper thinking about this?
Intermediate & Advanced SEO | | Daaveey0 -
Duplicate content issue
Hello! We have a lot of duplicate content issues on our website. Most of the pages with these issues are dictionary pages (about 1200 of them). They're not exactly duplicate, but they contain a different word with a translation, picture and audio pronunciation (example http://anglu24.lt/zodynas/a-suitcase-lagaminas). What's the better way of solving this? We probably shouldn't disallow dictionary pages in robots.txt, right? Thanks!
Intermediate & Advanced SEO | | jpuzakov0 -
Content question please help
Would content behind a drop down on this site Https://www.homeleisuredirect.com/pool_tables/english_pool_tables/ you have to click the - more about English pool tables text under the video Work just as well for SEO as content on the page like this site http://www.pooltablesonline.co.uk/uk-slate-bed-pool-tables.asp
Intermediate & Advanced SEO | | BobAnderson0 -
Questions About Link Detox
Greetings: In April of 2014 an SEO firm ran a link removal campaign (identified spammy links and uploaded a disavow). The overall campaign was ineffective and MOZ domain rank has fallen to 24 from about 30 in the last year and traffic is 20% lower. I purchased a basic package for Link Detox and ran a report today (see enclosed) to see if toxic links could be contributing to our mediocre rankings. As a novice I have a few questions for you regarding this the use of Link Detox: -We scored a domain wide detox risk of 1,723. The site has referring root domains with 7113 links to our site. 121 links were classified as high audit priority. 56 as medium audit priority. 221 links were previously disavowed and we uploaded a spreadsheet containing the names of the previously disavowed links. We had LinkDetox include an analysis of no-follow links as they recommend this. Is our score really bad? If we remove the questionable links should we see some benefit in ranking? -Some of the links we disavowed last year are still linking to our site. Is it worthwhile to include those links again in our new disavow file? -Prior to filing a disavow we will request that Webmaster remove offending links. LinkDetox offers a package called Superhero for $469.00 that automates the process. Does this package effectively help with the entire process of writing and tracking the removal requests? Do you know of any other good alternatives? -A feature called "Boost" is included in the LinkDetox Super Hero package. It is suppose to expedite Google's processing of the disavow file. I was told by the staff at Link Detox that with Boost Google will process the disavow within a week. Do you have any idea if this claim is valid??? It would be great if it were true. -We never experienced any manual penalty from Google. Will uploading a disavow help us under the circumstances? Thanks for your feedback, I really appreciate it!!! Alan p2S6H7l
Intermediate & Advanced SEO | | Kingalan10 -
Product pages content
Hi! I'm doing some SEO work for a new client. I've been tasked with boosting some of their products, such as http://www.lawnmowersdirect.co.uk/product/self-propelled-rear-roller-rotary-petrol-lawnmowers/honda-hrx426qx. It's currently #48 for the term Honda Izy HRG465SD, while http://www.justlawnmowers.co.uk/lawnmowers/honda-izy-hrg-465-sd.htm is #2, behind Amazon. Regarding links, there's no great shakes between the pages or even the domains. However, there's major difference in content. I'm happy to completely revamp it, I just wanted to check I'm not missing anything out before starting to rewrite it altogether! Thanks
Intermediate & Advanced SEO | | neooptic0 -
Press Release and Duplicate Content
Hello folks, We have been using Press Releases to promote our clients business for a couple of years and we have seen great results in referral traffic and SEO wise. Recently one of our clients requested us to publish the PR on their website as well as blast it out using PRWeb and Marketwire. I think that this is not going to be a duplicate content issue for our client's website since I believe that Google can recognize which content has been published first, but I will be more than happy to get some of the Moz community opinions. Thank you
Intermediate & Advanced SEO | | Aviatech0 -
Another deduplication question.
Where an existing website has duplicate content issues - specifically the www. and non-www. type; what is the most effective way to inform the searchers and spiders that there is only one page? I have a site where the ecommerce software (Shopfitter 4) allows a fair bit of meta data to be inserted into each product page but I am uncertain, after a couple of attempts to deduplicate some pages, which is the most effective way to ensure that the www related duplication is eliminated sitewide - there is such a solution. I have to own up to having looked at ,htaccess 301 redirects webmaster tools and become increasingly bamboozled by the conflicting advice as to which is the most effective way or combination to get rid of this problem. too olod to learn new tricks I reckon 😉 Your help and clarification would be appreciated as this may help head off more fruitless work.
Intermediate & Advanced SEO | | SkiBum0
