Wrong page being ranked
-
Hi there,
This seems a bit of a strange one, I have a particular keyword which I am trying to rank for, all internal links with the appropriate anchor text are pointing to the page I want to rank for, for this particular keyword, all external links are pointing to the page I want to rank for, for this particular keyword, however Google is ranking another page on my website for this keyword and the bizarre things is the page which is being ranked is a .PDF
I am really not sure what else to do to give Google the hint that they are ranking the wrong page, any ideas?
Kind Regards
-
Rand also wrote a great post a while back about what to do when the wrong page is ranking.
http://www.seomoz.org/blog/wrong-page-ranking-in-the-results-6-common-causes-5-solutions
-
To me it’s a test and play process… test this and see what happen… if I will be at your place and nothing happened from it I would consider building some good links to PDF and pass an internal link to the targeted page… #Athought
-
Thanks for your reply.
I forgot to mention, the .PDF has no external links and only 1 internal link pointing to it, seems very strange why Google is ranking this over the other page where Title, header tags etc are optimized for this particular keyword.
I have placed a link in the .PDF pointing to the page I want to rank for, if this does not have any affect, what are the next steps?
Kind Regards
-
I cannot come up with the exact problem unless the case is at the front of me but consider adding and internal link from PDF to a targeted URL (may be with an anchor text) and see the impact!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wrong URLs indexed, Failing To Rank Anywhere
I’m struggling with a client website that's massively failing to rank. It was published in Nov/Dec last year - not optimised or ranking for anything, it's about 20 pages. I came onboard recently, and 5-6 weeks ago we added new content, did the on-page and finally changed from the non-www to the www version in htaccess and WP settings (while setting www as preferred in Search Console). We then did a press release and since then, have acquired about 4 partial match contextual links on good websites (before this, it had virtually none, save for social profiles etc.) I should note that just before we added the (about 50%) new content and optimised, my developer accidentally published the dev site of the old version of the site and it got indexed. He immediately added it correctly to robots.txt, and I assumed it would therefore drop out of the index fairly quickly and we need not be concerned. Now it's about 6 weeks later, and we’re still not ranking anywhere for our chosen keywords. The keywords are around “egg freezing,” so only moderate competition. We’re not even ranking for our brand name, which is 4 words long and pretty unique. We were ranking in the top 30 for this until yesterday, but it was the press release page on the old (non-www) URL! I was convinced we must have a duplicate content issue after realising the dev site was still indexed, so last week, we went into Search Console to remove all of the dev URLs manually from the index. The next day, they were all removed, and we suddenly began ranking (~83) for “freezing your eggs,” one of our keywords! This seemed unlikely to be a coincidence, but once again, the positive sign was dampened by the fact it was non-www page that was ranking, which made me wonder why the non-www pages were still even indexed. When I do site:oursite.com, for example, both non-www and www URLs are still showing up…. Can someone with more experience than me tell me whether I need to give up on this site, or what I could do to find out if I do? I feel like I may be wasting the client’s money here by building links to a site that could be under a very weird penalty 😕
Intermediate & Advanced SEO | | Ullamalm0 -
301 from old site to new one , Should I point to home page or sub category page ?
Hey Seo Experts, I have a small website ranking for few terms like cabinets sale, buy etc . However what i have now decided is to launch a New website with more different products like living room furniture, wardrobes etc . Out of all these categories on new website Cabinets is one of the SubCategory . Now I do not want to have 2 websites . So wanted to 301 from small cabinets website to newly created website. Some of the doubts I have at the moment is ? 1 Should I REDIRECT 301 to sub category (i,e cabinets) which is purely related to Cabinets or Do a Redirect to HOME PAGE . As I also need more Authority to home page as well , as this is relatively new website ? 2 Second question related to this. If you have multiple sub domains does it divide the total authority & TF.Or it is just Ok to have multiple Sub domains if needed ? Any advice appreciated !! Thanks .
Intermediate & Advanced SEO | | aus00070 -
Page Rank Worse After Optimization
For a long time, we had terrible on page SEO. No keyword targeting, no meta titles or descriptions. Just a brief 2-4 sentence product description and shipping information. Strangely, we weren't ranking too bad. For one product, we were ranking on page 1 of Google for a certain keyword. My goal to reach the top of page 1 would be easy (or so I thought). I have now optimized this page to rank better for the same keyword. I have a 276 word description with detailed specifications and shipping information. I have a strong title and meta description with keywords and modifers. I have also included a video demonstration, additional photos and an PDF of the owners manual. In my eyes, the page is 100% better than it ever was. In the eyes of MOZ, it's better also. I've got an A with the On-Page Grader. Why is this page now ranking on page 8 of Google? What have I done wrong? What can I do to correct it?
Intermediate & Advanced SEO | | dkeipper0 -
Google is indexing the wrong pages
I have been having problems with Google indexing my website since mid May. I haven't made any changes to my website which is wordpress. I have a page with the title 'Peterborough Cathedral wedding', I search Google for 'wedding Peteborough Cathedral', this is not a competitive search phrase and I'd expect to find my blog post on page one. Instead, half way down page 4 I find Google has indexed www.weddingphotojournalist.co.uk/blog with the title 'wedding photojournalist | Portfolio', what google has indexed is a link to the blog post and not the blog post itself. I repeated this for several other blog posts and keywords and found similar results, most of which don't make any sense at all - A search for 'Menorca wedding photography' used to bring up one of my posts at the top of page one. Now it brings up a post titled 'La Mare wedding photography Jersey" which happens to have a link to the Menorca post at the bottom of the page. A search for 'Broadoaks country house weddng photography' brings up 'weddingphotojournalist | portfolio' which has a link to the Broadoaks post. a search for 'Blake Hall wedding photography' does exactly the same. In this case Google is linking to www.weddingphotojournalist.blog again, this is a page of recent blog posts. Could this be a problem with my sitemap? Or the Yoast SEO plugin? or a problem with my wordpress theme? Or is Google just a bit confused?
Intermediate & Advanced SEO | | weddingphotojournalist0 -
Optimized Page Not Ranking for Head Term
We have a primary donation page that we've tried to position well for the term 'Donate' and some of its longer-tailed derivatives. The page has plenty of high-quality backlinks and internal links, and hasn't had any manual actions taken against it. The backlink profile is fairly good from what I can tell, definitely not mainly spam. The issue is that it doesn't rank for 'Donate', at all really. For 'Donate Online' and 'Donate Canada', it ranks roughly #3-4 across major Canadian cities, but we're not even in the top 100 for 'Donate'. There are pages and domains that are way less optimized, with much weaker backlink profiles, that are ranking well ahead of us. It's not a noindex or robots problem, as the page ranks fine for many other terms. We also have a strong domain with around 660k backlinks according to MajesticSEO. Here's the URL in question: http://www.redcross.ca/donate I'm hoping someone can help us diagnose what could be going wrong with this term specifically and how we can get this page into the SERPs where it belongs. Any suggestions are welcome. Thanks in advance!
Intermediate & Advanced SEO | | digitalcrc0 -
Low Page ranking and domain authoriy
Hi, Even after building links through white hat, publishing fresh content and infographics every week and links from more than 1700 domains our site’s domain authority is 49 and page authority is 57. Any idea what we are doing wrong? Thank you Chris Adams
Intermediate & Advanced SEO | | INN0 -
Have completed keyword analysis and on page optimization. What else can I do to help improve SERP ranking besides adding authoritative links?
Looking for concrete ways to continue to improve SERP results. thanks
Intermediate & Advanced SEO | | casper4340 -
Should the sitemap include just menu pages or all pages site wide?
I have a Drupal site that utilizes Solr, with 10 menu pages and about 4,000 pages of content. Redoing a few things and we'll need to revamp the sitemap. Typically I'd jam all pages into a single sitemap and that's it, but post-Panda, should I do anything different?
Intermediate & Advanced SEO | | EricPacifico0