Keyword with or without stress?

[eriksatie]

hi to everyone, I'm new here

I'm doing some research for keywords related to sofa in brazil. Portuguese use lot of stress in writing words. there are many important keywords that should be written with the stress. For example:

sofás

but I'm measuring many more researches for the same word without stress (see attachment). This is the same for many other key phrases with 2 or 3 words. in 90% of the case, key phrases without stress has many more researches

Now I have 3 questions:

1. results are very similar for these two keys. are really two different keys or are they the same for google?

2. what number to keep for total search? the higher? the sum between the two?

3. what keywords I have to use in the pages? "sofás" is the correct one, but "sofas" has many more research?

U1sYe.png

[eriksatie]

thanks Irving

I am targeting to google.com.br, and I also think that would be better to use the stress from a user experience point of view, because it is simply not correct to write portuguese words without stress.

But I'm measuring many more researches in google.com.br for keywords without stress. That means that brasilian people use to search words in google without stress. This lead me to think that it would be better from a SEO point of view to use keywords without stress.

Any other point for one solution or for the other?

[irvingw]

They are looked at as different keywords. If you are targeting in Google US then don't use the stress for primary keywords. If geo targeting for google.com.br then use the stress in your primary keyword.

Have the alternate keyword still appear on the site as a secondary keyword as well.